Haleyybaylee

Yes — Haleyybaylee is widely credited with launching the Zepotha viral trend, in which she encouraged viewers to act as though "Zepotha" was a real movie they had already seen. The social experiment spread rapidly across TikTok, with millions of users playing along and leaving real people genuinely confused about a film that never existed.

Zepotha is a completely fictional movie — invented by Haleyybaylee as a TikTok prank. She coached her audience to casually drop references to it in conversation so that anyone who hadn't heard of it would feel like they had missed something real, and the resulting confusion turned it into one of TikTok's most-shared running jokes.

Her TikTok bio openly states "I just wanna be on SNL," framing it as a genuine — if self-aware — ambition. Her content style runs heavy on sarcasm, deadpan delivery, and character-driven humor, which does track with the kind of comedy SNL scouts for, so it reads as more than a throwaway line.

Haleyybaylee is based in New York, describing herself as "just a sarcastic gal in NY" in her Instagram bio. New York regularly shows up as a backdrop across her vlog and lifestyle content.

Confirmed partnerships from her tagged content include IPSY (the beauty subscription box), the fashion brand Cider, and Dollar General Beauty. Her deals span beauty and fashion — categories that align naturally with the lifestyle-and-comedy mix she posts across YouTube, TikTok, and Instagram.

TikTok is her largest single platform, with a following more than double the size of her YouTube subscriber base, making it the main engine of her overall reach. That said, her YouTube engagement rate runs dramatically above the category average, pointing to a particularly loyal and active community there as well.

Her YouTube and TikTok engagement both land well above ten times their respective category medians — an outlier figure for a creator operating at the Mega tier, where audiences tend to be more passive. Analysts generally attribute this pattern to a fanbase that discovered her for a specific personality rather than a broad topic, and her dry, unfiltered sarcasm fits that dynamic exactly.

She blends comedic vlogs, pop culture riffs, beauty and fashion content, and viral social experiments — all delivered with the sarcastic tone she openly describes as her whole brand. Her own channel description calls it "shenanigans," which is a pretty accurate summary.

Her YouTube output has been classified under couple and relationship topics alongside her solo vlogging, suggesting she has featured a partner in at least some videos. For her current relationship status, her own most recent posts are the most reliable source rather than any third-party listing.

Across YouTube, Instagram, and TikTok combined, Haleyybaylee has accumulated well over 35 million followers, placing her firmly in the Mega creator tier. TikTok accounts for the largest share, with YouTube and Instagram each contributing several million more.