Germany
Growingannanas is the fitness channel of Anna Engelschall, a Germany-based creator and former certified CrossFit coach who built a multi-million subscriber…
Total Followers +0.2%
11.2M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
8.1M followers · 72% of audience
Engagement
3.6%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $20K–$48K / IG post
Red Bull's The Red Bulletin magazine published a detailed feature on Anna Engelschall, noting her channel's growth to eight million YouTube subscribers and covering her fitness philosophy and life in Lisbon.
Red Bull featured Anna as the official host of the Grow Games, described as a high-intensity multi-level fitness race, marking her first major live-event hosting role with the brand.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +10K +0.1% | +512 +0.0% | +0 +0.0% | +10K |
| Last 30 days | +40K +0.5% | -14676 -0.9% | +0 +0.0% | +26K |
| Last 90 days | +112K +1.4% | -36518 -2.1% | +0 +0.0% | +75K |
| Last 365 days | +112K +1.4% | -36518 -2.1% | +0 +0.0% | +75K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| LICKD Sponsorship | Sponsored content | YouTube | Mar 2025 | — |
| Prozis Supplements / Sports Nutrition | Channel sponsor | YouTube | 2024–2025 | — |
| Red Bull Energy Drinks / Sports | Sponsored content | YouTube | 2025 | — |
| Growwith Anna (fitness app) Fitness / Health Tech | Founder / owned brand | Long-term | — |
Growingannanas is the fitness channel of Anna Engelschall, a Germany-based creator and former certified CrossFit coach who built a multi-million subscriber following on YouTube by making structured home workouts accessible to a global audience. Her content catalogue spans full-length HIIT sessions, tabata formats, strength training, and low-impact options — all designed to require no gym equipment — delivered with an upbeat, encouragement-forward tone that she describes as 'positive vibes'. What separates her output from general fitness noise is its production consistency and practical accessibility: workouts are clearly structured, follow-along in format, and posted with regularity, which has helped her maintain above-average engagement for a channel of her scale. Alongside her YouTube presence, she has extended the brand into a dedicated fitness app under the handle @growwith_anna and a separate film production venture, suggesting deliberate infrastructure-building rather than pure content creation.
Despite being based in Germany and posting in English, the bulk of her audience is concentrated in the United States, with a secondary German-speaking base — a pattern common among European fitness creators who optimise early for English-language YouTube search. Notably, her audience skews heavily male, which is atypical in the home-workout space and points to a positioning that emphasises performance and strength over purely aesthetic goals. Her partnership with supplement brand Prozis fits cleanly within that athletic framing, and recent content tied to Red Bull's editorial platform — including an experiential Le Mans racing feature — signals an emerging lifestyle and adventure dimension to the brand. LICKD appearances on YouTube suggest active attention to music licensing, a production detail that matters for long-form fitness content. With a highly engaged subscriber base, a proprietary app, and brand associations that span supplements and premium lifestyle events, Engelschall is well-positioned to deepen her commercial footprint in performance nutrition, activewear, and fitness technology as she continues expanding beyond the workout-video format.
Growingannanas reaches an audience concentrated in Germany primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Supplements / Sports Nutrition, Energy Drinks / Sports, Fitness / Health Tech, a clear signal of fit for brands in those categories. Demonstrated partners include LICKD and Prozis. Engagement on YouTube runs around 3.6%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Growingannanas's tier (Mega, 11.2M combined followers, Germany). Pulled from CreatorDB's category benchmarks.
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Her real name is Anna Engelschall. She built her YouTube presence under the Growingannanas handle, but her personal name appears across her broader projects, including the film account @annaengelschallfilms and her fitness app brand Grow with Anna.
Yes — Anna holds a certified CrossFit coaching qualification and worked as a coach before transitioning to full-time content creation. She credits that background as the foundation for the strength and HIIT programming she shares across her channels.
Grow with Anna is Anna's own fitness app, operated under the handle @growwith_anna. It offers structured training programmes that go beyond her free YouTube content, giving her community a more guided, plan-based experience they can follow on their phones.
Anna has a sponsored partnership with the supplement brand Prozis and uses the code ANNA for her audience. She features Prozis alongside her workout content, particularly in short-form videos on Instagram and TikTok.
Yes — Anna visited the Le Mans circuit and got an on-track experience as a racing driver alongside motorsport star Jamie Chadwick. The trip generated a run of posts across her platforms, showing a side of her content that goes well beyond home workouts.
Anna runs a separate creative project under @annaengelschallfilms, which she lists in her Instagram bio alongside her fitness work. It points to ambitions beyond workout content, though the majority of her audience still follows her primarily for training videos.
Anna's audience skews heavily male — roughly three-quarters of her viewers are men, which is unusually high in the female-led fitness creator space. Her programming emphasis on strength training and high-intensity work, rather than purely aesthetic or dance-based content, likely attracts a broader cross-gender fitness crowd.
Yes — alongside her standard HIIT and strength sessions, Anna specifically produces low-impact, no-jumping workouts designed for people in apartments or with joint sensitivities. All of her programming is built around at-home training with no equipment needed.
#teamgrow is the community hashtag Anna uses to rally her followers across platforms. It appears consistently in her posts and audience replies, functioning as a shared identity tag for everyone following her workout programmes and fitness challenges.
Yes, Anna is based in Germany, though the largest share of her YouTube audience is in the United States. She creates almost entirely in English to serve her global following, which spans the US, UK, India, and Canada alongside her home country.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@growingannanas · YouTube
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