United States
Group Chat Golf is a New England-based golf content operation built around the premise that golf is funniest — and most enjoyable — when experienced the way most recreational players actually experience it: with friends, occasional chaos, and no pretense.
Total Followers -0.2%
267K
Across Instagram, TikTok
Primary Platform
193K followers · 72% of audience
Engagement
2.0%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $3.9K–$9.6K / IG post
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | -694 -0.4% | +97 +0.1% | +0 +0.0% | -597 |
| Last 90 days | -1832 -0.9% | +0 +0.0% | +0 +0.0% | -1832 |
| Last 365 days | -1832 -0.9% | +0 +0.0% | +0 +0.0% | -1832 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Hatch Wellness / Sleep | Sponsored content | 2026 | — | |
| Raising Cane's Food & Beverage | Brand ambassador | Long-term | — | |
| St. André Golf Golf / Sports | Sponsored content | 2025–2026 | — |
Group Chat Golf is a New England-based golf content operation built around the premise that golf is funniest — and most enjoyable — when experienced the way most recreational players actually experience it: with friends, occasional chaos, and no pretense. The channel's name signals its entire identity: this is the golf conversation happening in a friend group's text thread, not on the lesson tee. Their signature '24 Hour Golf Trip' format, which anchors the TikTok presence, captures compressed, high-energy outings that emphasize camaraderie and absurdity over scorecards. Posts range from dry observational humor about the realities of public golf courses to on-the-ground coverage of major events like the US Open at Shinnecock, giving the account a credible range without abandoning its everyman tone.
What makes Group Chat Golf's positioning genuinely unusual for the golf niche is its audience composition: roughly two-thirds female and heavily concentrated in the 18-to-34 age bracket — demographics that traditional golf media has historically underserved. That reach has attracted sponsors like Raising Cane's (as a Cane's Ambassador) and Hatch for Sleep, suggesting brands see the account as a lifestyle entry point rather than a pure golf-enthusiast buy. The channel also runs its own community tournament series, the Community Cup, giving it a grassroots events layer that deepens loyalty beyond passive content consumption. As recreational golf continues expanding its cultural footprint among younger audiences, Group Chat Golf is well-positioned to serve as a connective hub between the sport and the broader lifestyle-content economy.
groupchatgolf reaches an audience concentrated in United States primarily through Instagram, and is best activated via Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Wellness / Sleep, Food & Beverage, Golf / Sports, a clear signal of fit for brands in those categories. Demonstrated partners include Hatch and Raising Cane's. Engagement on Instagram runs around 2.0%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of Instagram Reels and Stories and TikTok branded content lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows sport content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Wellness / Sleep and related categories, groupchatgolf offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at @groupchatgolf's tier (Mid, 267K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
The 24 Hour Golf Trip is a signature content series where groupchatgolf documents a full golf excursion packed into a single day. It's become one of their most recognized formats, particularly on TikTok, and captures the spontaneous, relatable energy their brand is built around.
Community Cup is groupchatgolf's own fan golf tournament series, now into its third edition — Community Cup III was held at Ledgemont Country Club. It brings their audience onto the course to play alongside the creators, making it one of the most hands-on community events in golf content. The growing series reflects the tight-knit following they've built around relatable golf culture.
Yes — groupchatgolf is officially categorized as a Podcast account on Instagram, meaning they produce podcast-format content alongside their short-form videos and posts. The conversational, community-focused tone of a podcast fits naturally with their brand identity as the 'most relatable golf content in the world.'
Around two-thirds of groupchatgolf's audience is female, which stands out sharply in a space dominated by male-skewing golf channels. Their relatable humor, community events like Community Cup, and approachable storytelling style appear to resonate with a far broader audience than traditional golf content typically attracts.
Groupchatgolf serves as a Cania ambassador, regularly tagging #caniacambassador in their content. The partnership is woven into their golf lifestyle posts rather than treated as one-off sponsored content, fitting the authentic, community-first tone they're known for.
Groupchatgolf created content at Shinnecock Hills during the US Open in collaboration with St. André Golf, describing the experience on one of golf's most punishing and storied courses as a 'bloodbath.' It's a strong example of how they blend access to high-profile golf events with their signature relatable voice.
St. André Golf is a golf brand that has collaborated with groupchatgolf, most visibly through content produced together at Shinnecock Hills around the US Open. The partnership fits groupchatgolf's pattern of aligning with brands that share a serious-but-fun relationship with the game rather than purely corporate golf sponsorships.
Hatch for Sleep is a sleep technology brand that groupchatgolf has taken on as a sponsor, with dedicated branded content appearing in their Instagram feed. The deal is a notable example of how their broader lifestyle audience opens doors to non-golf brand partnerships well outside the traditional sports category.
Groupchatgolf lists New England as their home region in their Instagram bio without naming a specific city. New England's mix of historic private clubs and regional golf culture serves as a natural backdrop for the course-hopping, relatable content they're known for.
Groupchatgolf is active on both Instagram and TikTok. Instagram is their primary platform where the majority of their total following lives, but their TikTok presence carries notably strong engagement — with their 24 Hour Golf Trip series acting as a key driver for that side of their audience.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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