United Kingdom
Grian is a creator with a presence on YouTube (8,910,000 followers), Instagram (405,339 followers), based in United Kingdom.
Total Followers +0.0%
9.3M
Across YouTube, Instagram
Primary Platform
YouTube
8.9M followers · 96% of audience
Engagement
6.6%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $6.1K–$14K / IG post
Grian took part in the 2026 Project G.L.O.P. edition of MC Championship, one of Minecraft's biggest competitive events, representing the Green Geckos team.
Grian debuted his Hermitcraft Season 6 content on November 8, 2025, kicking off a new chapter on the long-running collaborative Minecraft server.
Grian and teammates claimed victory at the Copper Crown edition of MC Championship, his second tournament win after MCC17 in 2021.
Grian co-hosted the Hermitcraft Charity Event for Gamers Outreach 2025 alongside fellow Hermitcraft creators, held inside Mojang Studios headquarters.
Grian was invited by Mojang to try out the Happy Ghast mob before its public reveal at Minecraft LIVE, and released a sponsored video recapping the 1.21.5 Spring to Life update.
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 90 days | +10K +0.1% | +0 +0.0% | +0 +0.0% | +10K |
| Last 365 days | +10K +0.1% | +0 +0.0% | +0 +0.0% | +10K |
Daily follower snapshots from CreatorDB's longitudinal index.
Grian is a creator with a presence on YouTube (8,910,000 followers), Instagram (405,339 followers), based in United Kingdom. Their content sits in the gaming & minecraft space. Their YouTube bio reads: "This channel focuses on gaming (specifically Minecraft) content aimed at a general audience. I build Minecraft houses and make Minecraft house tutorials along with everything else Minecraft. If you want to learn how to build Minecraft house". The full audience and engagement breakdown is below.
Grian reaches an audience concentrated in United Kingdom primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. As a gaming creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 6.6%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows gaming content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United Kingdom-focused brands in gaming and related categories, Grian offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Grian's tier (Mega, 9.3M combined followers, United Kingdom). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes, Grian has been one of the longest-running members of the Hermitcraft SMP, a whitelisted survival server featuring some of YouTube's most established Minecraft creators. It's so central to his identity that he calls it out by name in his own channel bio as a core reason to subscribe.
Grian has two cats named Maui and Pearl, which he mentions directly in his Instagram bio. They've become something of fan favorites, with his community regularly referencing them.
Building tutorials are Grian's defining specialty — his channel bio explicitly positions the channel around house tutorials and how-to-build content. Recent uploads like his tips for decorating big empty walls show he still mixes practical building advice with general Minecraft discovery videos, rather than pure survival let's plays.
Yes, Grian holds official Minecraft Partner status, which he tags consistently across his content. With one of the largest dedicated Minecraft channels on YouTube, he's among the more prominent creators operating under that program.
Grian is best associated with an organic, fantasy-inspired building style — whimsical rooflines, natural material palettes, and structures that feel lived-in rather than geometric or boxy. His tutorials are popular specifically because he breaks down how to make builds look detailed and realistic, which set him apart from redstone- or farm-focused Minecraft channels.
Yes, Grian has been a regular participant in the limited-life series — including 3rd Life, Last Life, Double Life, Limited Life, and Secret Life — which are crossover survival games featuring multiple Minecraft YouTubers playing alongside each other. These series have become some of the most-watched collaborative storytelling events in the Minecraft creator space and introduced Grian to audiences beyond his main Hermitcraft fanbase.
Grian has made content around LEGO Fortnite, which shows up among his recent video hashtags alongside general LEGO references. While building-focused Minecraft remains the overwhelming core of his channel, he occasionally covers sponsored or trending gaming content that overlaps with a builder's sensibility.
Grian's engagement runs well above the category average for gaming creators — more than four times the typical benchmark. This is likely driven by his loyal Hermitcraft following and a community that has grown with him over many years, resulting in a tight-knit audience that comments, shares, and watches consistently rather than casually.
Grian is from the United Kingdom, which he flags in his Instagram bio. Despite being a UK-based creator, the largest share of his YouTube audience is actually in the United States, with the UK coming in second.
Despite Minecraft's reputation as a children's game, Grian's audience skews notably older — the largest segment is 18-to-24-year-olds, followed closely by 25-to-34-year-olds. This likely reflects fans who grew up watching his tutorials and Hermitcraft content and have aged alongside the channel.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@grian · YouTube
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