Greta Thunberg is a creator with a presence on Instagram (16,812,836 followers), based in SWE.
Total Followers -0.2%
16.8M
Across Instagram
Primary Platform
YouTube
16.8M followers · 100% of audience
Engagement
0.4%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $168K–$370K / IG post
An Israeli government report ranked Thunberg among 10 prominent antisemitic/anti-Zionist influencers globally, citing her use of terms like 'genocide' and 'mass starvation' regarding Gaza. The designation drew significant international media coverage and criticism.
City of London Police arrested Thunberg for holding a placard supporting Palestine Action prisoners, invoking Section 13 of the Terrorism Act 2000. She was released on bail until March 2026.
Thunberg was among 478 people detained and expelled by Israel after joining the Global Sumud Flotilla, a large international convoy of vessels attempting to reach Gaza with aid supplies.
Thunberg announced participation in the flotilla launching August 31 from Barcelona, with dozens of boats sailing toward Gaza in an attempt to break the blockade.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 16,812,836 | -29K | 0.4% | 3.3 | 1 day ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | -10088 -0.1% | +0 +0.0% | +0 +0.0% | -10088 |
| Last 30 days | -28582 -0.2% | +0 +0.0% | +0 +0.0% | -28582 |
| Last 90 days | +40K +0.2% | +0 +0.0% | +0 +0.0% | +40K |
| Last 365 days | +40K +0.2% | +0 +0.0% | +0 +0.0% | +40K |
Daily follower snapshots from CreatorDB's longitudinal index.
Greta Thunberg is a creator with a presence on Instagram (16,812,836 followers), based in SWE. Their content sits in the climate & activism space. Their YouTube bio reads: "Autistic & bipolar climate justice activist". The full audience and engagement breakdown is below.
Greta Thunberg reaches an audience concentrated in SWE primarily through YouTube, and is best activated via Instagram Reels and Stories. As an activism creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 0.4%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows activism content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For SWE-focused brands in activism and related categories, Greta Thunberg offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Greta Thunberg's tier (Mega, 16.8M combined followers, SWE). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Greta Thunberg has broadened her activism to explicitly link fossil fuel interests with geopolitical conflicts, including the situation in Gaza, arguing that climate justice and Palestinian solidarity are part of the same struggle. She regularly pairs hashtags like #stopfuellinggenocide and #climatejustice, framing the energy industry as complicit in multiple overlapping crises. This shift drew a new wave of supporters but also criticism from those who felt she was moving away from her original focus.
#chokethechain is a direct-action campaign targeting Vitol, one of the world's largest independent energy trading companies, which activists accuse of profiting from fossil fuel flows that fund conflict and drive emissions. Greta Thunberg has amplified calls for an energy embargo and for financial institutions to sever ties with companies like Vitol. The campaign sits within a broader push she backs under the #energyembargo banner.
Yes — Greta Thunberg is openly autistic and describes herself as "Autistic & bipolar" directly in her Instagram bio. She was diagnosed with Asperger's syndrome as a child and has spoken publicly about how her autism gives her the intense, single-minded focus that drives her activism. She has consistently framed it not as a limitation but as the trait that lets her commit so completely to causes she believes in.
Yes — Greta Thunberg has been detained at demonstrations on multiple occasions, most visibly at a climate protest in Lützerath, Germany in January 2023, where police briefly detained her while activists were blocking a coal mine excavation. She has also campaigned hard for other arrested protesters, using hashtags like #freethe10 to spotlight demonstrators held by authorities. Being detained at direct-action events has become a recurring part of her activist approach.
Fridays for Future began in August 2018 when a then-15-year-old Greta Thunberg started skipping school on Fridays to sit outside the Swedish parliament with a hand-painted sign demanding stronger climate policy — yes, she did start it alone. The movement spread rapidly through social media, eventually inspiring millions of students in over 150 countries to hold their own school climate strikes. At its peak it organized some of the largest youth-led demonstrations ever recorded.
At the 2019 United Nations Climate Action Summit in New York, Greta Thunberg confronted world leaders with the now-famous line "How dare you!" — accusing them of failing younger generations by ignoring the climate emergency. Her declaration "You have stolen my dreams and my childhood" became one of the most widely shared political quotes of that year. The speech was watched hundreds of millions of times online within days of delivery.
Greta Thunberg sailed to North America in 2019 aboard the Malizia II, a zero-emission racing yacht, to attend the UN Climate Action Summit without producing the aviation carbon emissions she campaigns against. The voyage took about two weeks and was accompanied by her father Svante and a small crew. The crossing drew enormous media coverage and was framed as a deliberate demonstration of the zero-carbon lifestyle she argues the world must adopt.
Marwan Barghouti is a senior Palestinian political leader and Fatah figure who has been imprisoned by Israel since 2002, serving multiple life sentences — a situation Palestinian rights advocates frequently compare to Nelson Mandela's imprisonment. Greta Thunberg posted about the unveiling of a statue of him in Parliament Square in London, framing it as part of her broader solidarity with the Palestinian cause. His case has become a central rallying symbol for the pro-Palestinian movement she now actively amplifies.
Greta Thunberg was born on January 3, 2003, in Stockholm, Sweden, making her 23 years old as of mid-2026. She first captured global attention as a 15-year-old in 2018, which made her youth a defining part of her public identity. Though she is now in her twenties, she remains one of the most followed climate and social justice voices in the world, with well over 16 million Instagram followers.
Greta Thunberg is from Stockholm, Sweden. Her mother is Malena Ernman, a prominent Swedish opera singer who represented Sweden at the Eurovision Song Contest in 2009, and her father is actor Svante Thunberg. Her family's public profile gave Greta early media experience, and her mother has written about the family's journey alongside Greta's activism and her diagnoses.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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