United States
Goodworkmb is a US-based business news and commentary channel built around what its creators describe as 'edge-cutting business news' — a phrase that signals both irreverence and genuine coverage of corporate and financial topics.
Total Followers +3.4%
2M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
1.6M followers · 83% of audience
Engagement
4.3%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $4.7K–$12K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +10K +0.6% | +6K +2.5% | +0 +0.0% | +16K |
| Last 30 days | +31K +1.9% | +37K +16.0% | +0 +0.0% | +68K |
| Last 90 days | +83K +5.1% | +52K +22.1% | +0 +0.0% | +135K |
| Last 365 days | +83K +5.1% | +52K +22.1% | +0 +0.0% | +135K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Zocdoc Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| Wealthfront Sponsorship | Sponsored content | YouTube | May 2026 | — |
| Ahrefs Sponsorship | Sponsored content | YouTube | May 2026 | — |
| Ground News Sponsorship | Sponsored content | YouTube | Apr 2026 | — |
| Public Sponsorship | Sponsored content | YouTube | Mar 2026 | — |
Goodworkmb is a US-based business news and commentary channel built around what its creators describe as 'edge-cutting business news' — a phrase that signals both irreverence and genuine coverage of corporate and financial topics. Operating as a multi-creator format alongside regular collaborators @dhtoomey and @jackstebb.ins, the channel blends straight reporting with satirical takes on corporate culture, venture capital, tech trends, and media personalities. Post titles like 'every company is every company' and '2026 first team all intern names' reveal a tone that leans into absurdist humor as much as analysis, placing Goodworkmb closer to The Daily Show school of business commentary than traditional financial journalism. YouTube anchors the operation, with a multi-million subscriber base, while Instagram has shown notably fast audience growth.
The audience skews heavily male and spans a broad working-age range, suggesting appeal across early-career professionals and established business readers alike — a demographic prized by the channel's sponsor roster, which includes fintech and investing platforms such as Wealthfront and Public, SaaS tool Ahrefs, and media-literacy service Ground News. That mix reflects a well-defined brand position at the intersection of financial content and digital-native humor, making Goodworkmb an accessible entry point for brands targeting business-minded millennials and Gen X consumers. With engagement well above category norms and cross-platform distribution still scaling, the channel is solidly positioned to deepen its foothold in the business-commentary space.
Goodworkmb reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a finance creator they map naturally to brands targeting that space. Demonstrated partners include Zocdoc and Wealthfront. Engagement on YouTube runs around 4.3%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Goodworkmb's tier (Macro, 2M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Goodworkmb sits at the intersection of both — the channel bills itself as "edge-cutting business news" but leans heavily into corporate culture humor, with posts like "every company is every company" and "2026 first team all intern names" that parody the startup and professional world. Think of it as sharp news commentary with a comedic edge rather than straight journalism.
"Edge-cutting business news" is Goodworkmb's signature tagline used consistently across their YouTube, Instagram, and TikTok bios — a deliberate inversion of the phrase "cutting-edge" that reads as a winking piece of brand identity. It signals the channel's tone: business-savvy but not taking itself too seriously.
@dhtoomey is a core collaborator credited directly in Goodworkmb's Instagram bio and tagged alongside @jackstebb.ins in many of the channel's posts. The channel operates as a team creative effort rather than a solo creator project.
Yes, Goodworkmb runs a Patreon promoted directly in their Instagram bio, where supporters access content beyond the public YouTube uploads. It's pitched to their most engaged business-news fans who want to go deeper than the free videos.
#forbes30under30 is one of Goodworkmb's most frequently used hashtags, meaning the channel regularly covers or comments on the list and its place in startup culture. Given the channel's satirical angle on the business world, the coverage tends to carry a critical or irreverent lens.
In this recurring format, the Goodworkmb team challenges themselves to identify major company headquarters from satellite imagery alone, turning corporate real estate into a trivia game. It's one of several interactive content styles the channel uses alongside straight business commentary.
Absolutely — LinkedIn culture, corporate jargon, intern dynamics, and office meetings are recurring targets for the channel. Hashtags like #linkedin, #corporate, and #meetings appear consistently, and posts like "2026 first team all intern names" show a sharp eye for professional-world absurdity.
Startup scams and VC culture are a consistent beat — #scam and #venturecapital rank among the channel's top hashtags, and their business news angle frequently focuses on the more controversial or ridiculous corners of the startup and investment world. It's a recurring theme that drives high engagement with their audience.
Goodworkmb has partnered with Wealthfront, Public, Ground News, Ahrefs, and Zocdoc for YouTube sponsorships. The lineup skews toward personal finance, investing tools, and media platforms — brands that align naturally with the channel's business-minded, predominantly professional male audience.
Goodworkmb has grown past 1.5 million subscribers on YouTube, placing them firmly in the Macro creator tier. Their engagement rate runs well above the category average — a strong signal for a business and news-focused channel where that's typically harder to achieve.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@goodworkmb · YouTube
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