Golfing World operates under the handle @golf as a sports media brand built around professional golf coverage.
Total Followers +0.7%
158K
Across YouTube, Instagram
Primary Platform
TikTok
141K followers · 89% of audience
Engagement
1.7%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $435–$1.2K / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +1K +0.7% | +0 +0.0% | +0 +0.0% | +1K |
| Last 30 days | +1K +0.7% | +45 +0.3% | +0 +0.0% | +1K |
| Last 90 days | +2K +1.4% | +181 +1.0% | +0 +0.0% | +2K |
| Last 365 days | +2K +1.4% | +181 +1.0% | +0 +0.0% | +2K |
Daily follower snapshots from CreatorDB's longitudinal index.
Golfing World operates under the handle @golf as a sports media brand built around professional golf coverage. The channel established its initial audience on YouTube through behind-the-scenes access to major tournaments, sit-down interviews with tour professionals — including Viktor Hovland, Louis Oosthuizen, and Luke Donald — and feature-style explorations of notable courses worldwide. The editorial approach leans documentary rather than instructional, positioning it for viewers drawn to golf's culture and personalities rather than technical improvement. That framing also helps explain the channel's notably even gender split, which is uncommon for golf content and suggests a broader lifestyle-sports appeal beyond the traditional male-skewing audience the sport typically attracts.
The YouTube channel has been inactive for several years, with TikTok now serving as the primary active platform. Engagement sits at or just above the category baseline, indicating the account retains a committed core following despite the shift away from long-form output. The mid-tier footprint reflects a genuine but competitive position in golf media, where independent editorial voices contend with legacy broadcasters and a growing wave of individual creator formats. A more consistent short-form content cadence on TikTok could meaningfully extend reach among younger golf fans — precisely the demographic the sport's governing bodies and sponsors have been actively trying to cultivate, making the brand a plausible fit for equipment, travel, or apparel partnerships targeting that emerging segment.
Golf reaches its audience primarily through TikTok, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. As a sport creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on TikTok runs around 1.7%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows sport content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For brands in sport and related categories, Golf offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Golf's tier (Mid, 158K combined followers, —). Pulled from CreatorDB's category benchmarks.
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Golfing World is a golf media brand that produces behind-the-scenes access, player interviews, and course features from across the professional game. Their content covers major tour events, lesser-known golfing stories, and corporate golf competitions, positioning the channel as a broad-access golf documentary brand rather than a highlights feed.
Yes, Golfing World produced a fan questions feature with Viktor Hovland, the Norwegian professional golfer and multiple PGA Tour winner. Fan Q&A access with active tour players is one of the channel's signature content formats, giving viewers a more personal look at top names in the game.
Golfing World produced a feature visiting the Road Hole Bunker — the notorious greenside hazard on the 17th hole at the Old Course, St Andrews — alongside Luke Donald, the former world number one and European Ryder Cup captain. The Road Hole Bunker is one of the most feared and storied obstacles in all of golf, making it a natural subject for the channel's course-access content.
The Big Easy is the long-standing nickname for South African major champion Ernie Els, named for his smooth, effortless swing. Golfing World's post with that title aligns with the channel's pattern of profiling iconic figures from the professional game, and the nickname is exclusively associated with Els in golf contexts.
Yes, Golfing World produced content featuring Louis Oosthuizen at the Volvo Golf Champions in 2012. Oosthuizen, the South African major champion and 2010 Open Championship winner, was a prominent figure at high-profile invitational events during that period.
The World Corporate Golf Challenge is a global corporate golf competition that brings together amateur business golfers from qualifying events around the world. Golfing World followed the 2022 edition in Tenerife and turned it into a multi-episode series, reflecting the channel's interest in covering the full spectrum of golf — not just elite tour events.
As of mid-2026, Golfing World's YouTube channel has been inactive for roughly three years, with no new uploads during that period. Whether this reflects a shift toward short-form platforms, a production pause, or a change in the brand's strategy has not been publicly explained, and TikTok remains the channel's most active platform.
The @golf Instagram bio reads GOLF WANG, which is the name of Tyler, the Creator's streetwear and lifestyle brand, known for its bold color palettes and irreverent aesthetic since its launch in the early 2010s. The premium @golf handle gives the brand strong discoverability on Instagram, though the YouTube presence under the same data profile is branded separately as Golfing World.
The @golf handle spans TikTok, YouTube, and Instagram, with TikTok listed as the primary platform. The YouTube channel, operating under the Golfing World brand, accumulated the bulk of its following there but has been dormant for several years, leaving TikTok and Instagram as the active fronts.
Golfing World's audience splits evenly — roughly half female and half male — which stands out for a sports channel in a game that has historically skewed heavily toward male audiences. That balance suggests the channel's storytelling and behind-the-scenes format attracts a broader viewership than a pure statistics or tour-results channel typically would.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@golf · TikTok
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