United States
Geographynow is a creator with a presence on YouTube (3,930,000 followers), Instagram (583,186 followers), based in United States.
Total Followers +0.3%
4.5M
Across YouTube, Instagram
Primary Platform
YouTube
3.9M followers · 87% of audience
Engagement
4.9%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $8.7K–$20K / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +875 +0.1% | +0 +0.0% | +875 |
| Last 30 days | +10K +0.3% | +5K +0.8% | +0 +0.0% | +15K |
| Last 90 days | +30K +0.8% | +9K +1.5% | +0 +0.0% | +39K |
| Last 365 days | +30K +0.8% | +9K +1.5% | +0 +0.0% | +39K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Incogni Inc. Sponsorship | Sponsored content | YouTube | Aug 2026 | — |
| Surfshark Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| MyHeritage Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| Saily Sponsorship | Sponsored content | YouTube | Jun 2026 | — |
| FlexiSpot Sponsorship | Sponsored content | YouTube | Jun 2026 | — |
Geographynow is a creator with a presence on YouTube (3,930,000 followers), Instagram (583,186 followers), based in United States. Their content sits in the geography & education space. Their YouTube bio reads: "Hey geograpeeps! Welcome to Geography Now! This is the first and only Youtube Channel that has covered profiles on every single country alphabetically of the world (UN list). Now the next chapter is here. For 10 years we've been in a stu". The full audience and engagement breakdown is below.
Geographynow reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. As an education creator they map naturally to brands targeting that space. Demonstrated partners include Incogni Inc. and Surfshark. Engagement on YouTube runs around 4.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in education and related categories, Geographynow offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Geographynow's tier (Macro, 4.5M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes. Geography Now completed country profile videos for every nation on the United Nations member list, working through them in alphabetical order — a milestone the channel itself describes as a first on YouTube. After roughly ten years building that complete library in a studio format, the channel has now announced a new chapter focused on actually traveling to those countries.
Geography Now is hosted by Paul Barbato, who built the channel from a solo educational project into one of the largest geography-focused channels on YouTube. He refers to his fan community as Geograpeeps and is known for an enthusiastic, facts-dense presentation style that covers everything from physical geography to political disputes.
Fans of the channel are called Geograpeeps — a blend of "geography" and "peeps" (informal for people). Paul Barbato uses the term as a direct address at the start of videos and across social media, and it has become a recognizable part of the channel's identity.
Yes. The channel's YouTube bio explicitly frames a new era: after a decade of talking about the world from a studio, Geography Now is shifting to traveling to countries and talking directly with people there. The bio also invites the audience to be part of this new chapter.
Yes. Geography Now has expanded into multilingual editions, with versions in French, Spanish, and Portuguese running alongside the main English channel. This broadens the channel's reach well beyond its core English-speaking audience in the United States and United Kingdom.
Political geography — including border disputes, contested sovereignty, and ambiguous territorial status — is a core part of what the channel covers. Recent content has tackled the Malawi–Tanzania border dispute and segments examining territories that are neither fully independent nor formally part of another country, showing the channel leans into complexity rather than avoiding it.
Geopolitical edge cases are one of Geography Now's recurring specialties, reflecting a broader philosophy that geography is about human and political reality, not just flags and capitals. Videos like "Be careful what you call these places…" and "They're Not British. They're Not Independent. So What Are They?" show the channel actively seeks out the naming controversies and classification puzzles that mainstream geography content skips.
Geography Now has worked with sponsors including Surfshark, Incogni, MyHeritage, Saily, and FlexiSpot. VPN and data-privacy brands like Surfshark and Incogni are especially common partners, fitting well with an audience that trends curious, internationally minded, and tech-aware.
Geography Now has grown to nearly 4 million subscribers on YouTube, placing it firmly in the Macro creator tier with engagement that runs well above the typical category average for educational channels. The channel also maintains an active Instagram presence with close to 600,000 followers.
The Geography Now audience skews heavily male — over 80% — and spans a wide age range, with strong representation from viewers in their mid-twenties through mid-forties alongside a substantial 45-and-older segment. The viewer base is primarily based in the United States, with meaningful secondary audiences in the UK, Canada, India, and the Philippines.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@geographynow · YouTube
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