United States
Operating under the evocative handle @fragrance, this Instagram-based creator documents Japan's quieter, more sensory travel experiences — seasonal foliage…
Total Followers +0.3%
1K
Across Instagram
Primary Platform
1K followers · 100% of audience
Engagement
3.3%
vs. 1.5% category median
Sponsorship Tier
Nano
Est. $27–$76 / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 1,080 | +3 | 3.3% | — | 3 months ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +3 +0.3% | +0 +0.0% | +0 +0.0% | +3 |
| Last 90 days | +6 +0.6% | +0 +0.0% | +0 +0.0% | +6 |
| Last 365 days | +6 +0.6% | +0 +0.0% | +0 +0.0% | +6 |
Daily follower snapshots from CreatorDB's longitudinal index.
Operating under the evocative handle @fragrance, this Instagram-based creator documents Japan's quieter, more sensory travel experiences — seasonal foliage along the Kinugawa river, steam-hauled Thomas the Tank Engine excursions on the Oigawa Railway, ski slopes in Nagano's Shirakabakohu, and twilight moments framed as 'magic hour.' Though the account is registered to the United States, its audience is overwhelmingly Japan-based, and the content itself reads as deeply rooted in Japanese regional tourism — a mix of bilingual Japanese-English captions that suggest a creator fluent in both cultures. The tone is understated and warm, with captions leaning toward gentle wonder rather than influencer performance, which aligns with the channel's opening note: 'Happy To Meet You.'
At the nano tier with a tightly concentrated Japanese-speaking audience, Fragrance occupies a niche closer to a personal travel journal than a broadcast media channel — yet the engagement rate running more than double the category median indicates that followers are genuinely attentive rather than passive. The audience skews young adult and slightly female, which maps well to Japan's domestic travel and seasonal-photography communities. No brand partnerships are currently visible, but the content's natural fit with regional tourism boards, rail operators, and outdoor leisure brands suggests an approachable entry point for hyper-local Japanese travel campaigns. With posting activity intermittent as of mid-2026, the account's trajectory will depend largely on whether the creator recommits to a consistent cadence — the audience receptivity is already there.
Fragrance reaches an audience concentrated in United States primarily through Instagram, and is best activated via Instagram Reels and Stories. As a travel creator they map naturally to brands targeting that space. Engagement on Instagram runs around 3.3%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Fragrance's tier (Nano, 1K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Fragrance (@fragrance) is a nano-tier Instagram creator officially listed in the United States who posts Japan travel and seasonal photography. Their content spans autumn foliage, railway experiences, ski slopes, and scenic parks across multiple Japanese regions, and their following is overwhelmingly based in Japan.
Fragrance has documented the Day Out With Thomas event at Oigawa Railway (大井川鐵道) in Shizuoka Prefecture, where a real steam locomotive is decorated and operated as Thomas the Tank Engine. The account has posted both exterior shots and views looking out from inside the iconic train itself.
The 鬼怒川ライン下り (Kinugawa Line-kudari) is a traditional river boat ride in Tochigi Prefecture near the Nikko area, where passengers drift through a dramatic gorge. Fragrance captured the bold bow figure of one of the boats framed against Japan's autumn foliage, calling the sight impressively cool.
Shirakaba 2in1 Ski Resort is located in Nagano Prefecture, the mountainous region that hosted the 1998 Winter Olympics. Fragrance has posted slope (ゲレンデ) photography from there, which fits into their broader pattern of following Japan's seasonal calendar across multiple prefectures.
Fragrance has shot 紅葉 (autumn leaf) season along the Kinu River in Tochigi and has tagged content under Japan-wide autumn photography hashtags. Their use of the #公園庭園秋フォトコン2021 contest tag also points to active participation in Japanese park and garden autumn photography communities.
The #公園庭園秋フォトコン tag is a Japanese Instagram photo contest focused on autumn scenery in parks and gardens. Fragrance used the 2021 edition of this hashtag, suggesting they have been embedded in Japanese seasonal photography communities for several years.
Fragrance's Instagram content is almost entirely dedicated to Japanese travel destinations, seasonal events, and local landmarks, with captions frequently written in Japanese. This naturally concentrates their following among users in Japan, where the locations and cultural references resonate most directly.
Fragrance used that phrase alongside a post about a striking mountain discovery, referring to the brief golden-light window just after sunrise or before sunset that landscape photographers prize. It reflects a deliberate, timing-conscious approach to outdoor photography rather than casual snapshot content.
Yes, Fragrance uses the #tokyopark hashtag, indicating they cover green spaces and gardens within Tokyo alongside their wider Japan travel content. Tokyo's parks are a recurring subject in Japanese seasonal photography, especially during cherry blossom and autumn leaf periods.
Fragrance's posts span Tochigi Prefecture (Kinu River and the Nikko corridor), Nagano Prefecture (Shirakaba ski resort), Shizuoka Prefecture (Oigawa Railway's Thomas the Tank Engine experience), and the greater Tokyo area. The content visibly follows Japan's seasonal calendar, shifting between autumn foliage destinations and winter mountain resorts.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@fragrance · Instagram
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