United States
Findyourshinetherapy is a therapist-run Instagram account operated by a small team of licensed clinicians specializing in trauma, anxiety, and EMDR (Eye Movement Desensitization and Reprocessing) therapy, with active practices accepting clients in Arizona and Minnesota.
Total Followers -0.3%
212K
Across Instagram
Primary Platform
YouTube
212K followers · 100% of audience
Engagement
2.5%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $4.2K–$11K / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 211,866 | -530 | 2.5% | 2.3 | 1 day ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | -21 -0.0% | +0 +0.0% | +0 +0.0% | -21 |
| Last 30 days | -530 -0.3% | +0 +0.0% | +0 +0.0% | -530 |
| Last 90 days | +678 +0.3% | +0 +0.0% | +0 +0.0% | +678 |
| Last 365 days | +678 +0.3% | +0 +0.0% | +0 +0.0% | +678 |
Daily follower snapshots from CreatorDB's longitudinal index.
Findyourshinetherapy is a therapist-run Instagram account operated by a small team of licensed clinicians specializing in trauma, anxiety, and EMDR (Eye Movement Desensitization and Reprocessing) therapy, with active practices accepting clients in Arizona and Minnesota. Rather than presenting the clinical detachment typical of professional mental health accounts, the team deliberately adopts a warm, self-aware, and occasionally playful tone — their own bio jokes that they are 'not serious about our Instagram' while remaining serious about healing. This contrast is central to their appeal: they translate evidence-based therapeutic concepts into accessible, relatable content that reduces the stigma around seeking professional help, leaning into hashtag communities like #healingjourney and #therapistofinstagram to reach people actively searching for mental health guidance.
Their audience skews heavily female and is concentrated in the 25–34 age bracket, a demographic actively engaging with therapy culture, self-improvement content, and mental wellness conversations on social media. Engagement sits meaningfully above category median, suggesting their content resonates with followers rather than simply accumulating passive reach. The audience is predominantly U.S.-based but carries notable international traction in English-speaking markets and beyond. Because the account is operated by practicing clinicians rather than influencers, brand partnership opportunities naturally align with mental wellness apps, self-care product lines, therapy platforms, and health-adjacent services — categories where authentic practitioner credibility commands a premium. As the broader mental health content space matures and audiences grow more discerning about who they trust for this type of guidance, a clinician-led account with demonstrated specialization in EMDR and trauma therapy is well-positioned to maintain authority and deepen its niche.
Findyourshinetherapy sits firmly in the mental health and emotional wellness vertical, making it a natural fit for brands in therapy-adjacent categories: telehealth and mental wellness apps (BetterHelp, Talkspace, Calm), self-help publishing, journaling and productivity tools, and premium self-care or supplement lines targeting stress and anxiety relief. The account's practitioner credibility—active licensed therapists specializing in trauma and EMDR—lends clinical authority that consumer wellness brands often struggle to source organically. Content cadence is strong with near-daily uploads, and an engagement rate running well above category median indicates an audience that actively interacts rather than passively scrolls, a meaningful quality signal for sponsors prioritizing conversion over reach. The audience skews heavily female and clusters in the millennial-to-young-professional range, a cohort with demonstrated willingness to spend on mental health and personal development products. The US-dominant audience is the primary commercial signal for domestic campaigns, with secondary English-speaking markets in the UK and Canada supporting broader activations. No existing sponsorships surface in the available data, but the profile is textbook for telehealth integrations, wellness CPG brands, and self-development platforms seeking licensed-professional endorsement without a celebrity-tier premium.
Benchmark estimates for a creator at Findyourshinetherapy's tier (Mid, 212K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes — the account is operated by practicing therapists, not just wellness content creators. Their bio explicitly states they are accepting new clients, which confirms this is a real clinical practice that also uses social media to share mental health education.
Find Your Shine Therapy currently accepts new therapy clients in Arizona and Minnesota. If you live outside those states, their Instagram content on trauma, anxiety, and healing is still publicly available as a free resource.
Yes, EMDR (Eye Movement Desensitization and Reprocessing) is one of their stated core specialties, listed directly in their bio alongside trauma and anxiety work. EMDR is a structured, evidence-based therapy widely used for processing traumatic memories.
Both — their bio specifically names trauma and anxiety as their two primary clinical focus areas. Their content reflects this dual focus, covering topics like the healing journey, self-care, and mental health awareness across their posts.
That line in their bio is a self-aware, tongue-in-cheek way of signaling that their Instagram has a casual, approachable tone even though the clinical work they do is deeply serious. It sets expectations that you'll get relatable, human content rather than stiff, clinical posts.
Their bio uses the plural word 'therapists', strongly suggesting this is a group practice or at least a multi-clinician team rather than a single solo practitioner. This also aligns with them operating in two separate states simultaneously.
Their content centers on mental health education, trauma recovery, anxiety, self-care, and the broader healing journey. They lean into hashtags like #healingjourney, #therapistofinstagram, and #mentalhealthmatters, pointing to a mix of relatable personal-growth content and professional insight.
Their audience skews heavily female — around 80% — and is concentrated in the 25–34 age range, with younger adults in the 18–24 bracket also making up a significant share. The majority of their followers are based in the United States, though they also draw audiences from the UK, Canada, and India.
Yes, YouTube is actually listed as their primary platform, in addition to their large Instagram presence of over 200,000 followers. Their multi-platform approach lets them reach people looking for longer-form therapy content as well as quick social media posts.
That framing — the healing journey — is central to their entire content identity and appears in both their hashtag strategy and their bio messaging. Whether you're exploring therapy for the first time or already in treatment, their content is designed to meet people at different stages of that process.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@findyourshinetherapy · YouTube
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