India
Sharan Hegde is a Bengaluru-based personal finance educator who built Finance With Sharan into one of India's more prominent financial education channels by making taxation, insurance, mutual funds, and credit optimization accessible to everyday earners.
Total Followers +0.2%
6.7M
Across YouTube, Instagram
Primary Platform
YouTube
3.7M followers · 56% of audience
Engagement
1.9%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $35K–$82K / IG post
Sharan Hegde's 1% Club rolled out an AI-powered CFO tool designed to help users make better personal finance decisions, marking its evolution from a financial-education platform to a tech-led fintech product. The company reported over ₹150 crore in revenue over three years.
After a six-month compliance review, The 1% Club received a Registered Investment Adviser licence from SEBI — a first for any influencer-backed fintech in India — unlocking one-on-one financial planning services for its members.
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +1K +0.0% | +0 +0.0% | +1K |
| Last 30 days | +10K +0.3% | +0 +0.0% | +0 +0.0% | +10K |
| Last 90 days | +20K +0.5% | +2K +0.1% | +0 +0.0% | +22K |
| Last 365 days | +20K +0.5% | +2K +0.1% | +0 +0.0% | +22K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Odoo Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| Flipkart Sponsorship | Sponsored content | YouTube | May 2026 | — |
| Hostinger Sponsorship | Sponsored content | YouTube | Mar 2026 | — |
| Coursera Sponsorship | Sponsored content | YouTube | Nov 2025 | — |
| Fyers Sponsorship | Sponsored content | YouTube | Jul 2025 | — |
| 1% Club Fintech / Personal Finance | Founder / owned brand | YouTube | 2022–Long-term | — |
Sharan Hegde is a Bengaluru-based personal finance educator who built Finance With Sharan into one of India's more prominent financial education channels by making taxation, insurance, mutual funds, and credit optimization accessible to everyday earners. He holds a SEBI Registered Investment Advisor license — a relatively rare credential among creator-educators — which gives his advice regulatory grounding that meaningfully separates him from the broader field of unverified finance influencers. Beyond content, Hegde founded 1% Club, a fintech platform combining an AI-driven personal finance tool with a structured learning community that has enrolled over 700,000 learners and secured a substantial funding round to expand its product suite.
His audience skews strongly male and spans a notably wide age range, with a significant cohort aged 35 and above — suggesting reach beyond first-time investors into wealth-management and retirement-planning territory. Substantial viewership from the Indian diaspora in the United States and United Kingdom adds a high-income international layer to his core domestic base. Sponsors like fintech broker Fyers and enterprise software platform Odoo reflect his dual positioning across retail investors and small-business operators, while Coursera and Hostinger reinforce the self-improvement angle of his community. With 1% Club scaling as a standalone product and a podcast format entering the market, Hegde is consolidating a clear transition from content creator to founder-operator — a positioning that broadens his appeal to both consumer and enterprise brand partners.
Financewithsharan reaches an audience concentrated in India primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. Their sponsorship history skews toward Fintech / Personal Finance, a clear signal of fit for brands in those categories. Demonstrated partners include Odoo and Flipkart. Engagement on YouTube runs around 1.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows finance content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For India-focused brands in Fintech / Personal Finance and related categories, Financewithsharan offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Financewithsharan's tier (Mega, 6.7M combined followers, India). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Financewithsharan's real name is Sharan Hegde. He is an Indian entrepreneur and personal finance educator who built his brand under the Financewithsharan handle before expanding into fintech as the founder and CEO of the 1% Club. He is based in India and creates content aimed at making money management actionable for everyday Indians.
Yes, Sharan Hegde holds a SEBI Registered Investment Advisor licence with registration number INA000018896. This credential places him in a small minority of Indian finance creators whose advisory activity is formally regulated by India's securities market regulator. It is a key reason his audience treats his content on mutual funds, insurance, and retirement planning as more trustworthy than typical influencer finance advice.
The 1% Club is a fintech platform founded by Sharan Hegde to help everyday Indians take control of their money. It has educated over 7 lakh — more than 700,000 — learners through structured personal finance programs, making it one of India's largest such communities. Sharan serves as its CEO and describes the platform as the core infrastructure behind his mission to make personal finance actionable for all Indians.
1% Club is developing an AI-powered CFO — Chief Financial Officer — designed to give every Indian the kind of personalised, strategic financial guidance that has historically been available only to high-net-worth individuals. The tool is intended to sit inside the 1% Club app and act as an intelligent money advisor without the cost of hiring a human professional. This product is central to the platform's expansion roadmap.
1% Club announced it is putting ₹30 Crore into building the future of personal finance in India. This marks a significant scale-up from a content-led brand into full-scale fintech infrastructure. The announcement signals Sharan Hegde's ambition to turn 1% Club into a major institutional player in India's personal finance industry, not just a creator-led community.
The 1% Unfiltered is a show Sharan Hegde launched where real, candid finance questions are answered without a script or filter. The first episode went live in 2026 on his YouTube channel. It represents a shift toward more conversational, Q&A-driven content alongside his signature data-heavy explainer videos.
Yes, Sharan Hegde produced a video that stress-tests the real financial numbers behind running a hostel in Goa — a business many people idealise as a dream lifestyle move. The content follows his signature approach of taking an aspirational idea and showing whether the underlying economics actually hold up. It is a strong example of why his audience trusts him to cut through lifestyle hype with actual data.
Sharan Hegde documented a personal dream home hunt in Mumbai, walking viewers through what properties at price points from ₹1 Crore to ₹60 Crore actually look like across different parts of the city. The content gives a ground-level view of one of India's most expensive real estate markets at multiple budget tiers. It fits his broader style of making large, high-stakes financial decisions feel transparent and relatable rather than abstract.
Sharan Hegde has partnered with brands including Fyers (a stock-trading and investment platform), Coursera, Hostinger, Flipkart, and Odoo. His sponsor lineup is notably aligned with his finance and education audience — trading platforms, learning tools, and business software — which keeps the partnerships contextually relevant. These collaborations run primarily on his YouTube channel.
Sharan Hegde has built a combined following of over 9 million across platforms, with his largest presence split between YouTube and Instagram. His audience skews heavily male and is concentrated in the 25–44 age bracket, reflecting people who are actively building wealth and seeking financial guidance. A significant share of his viewership comes from the Indian diaspora in the United States and United Kingdom alongside his domestic Indian base.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@financewithsharan · YouTube
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