United States
Operating under one of TikTok's most coveted single-word handles, this New York-based fashion curator has built a mid-tier but notably engaged audience around a simple editorial promise: surface the latest trends and make them accessible.
Total Followers +0.0%
141K
Across TikTok
Primary Platform
TikTok
141K followers · 100% of audience
Engagement
4.1%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. — / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| TikTok | 141,000 | +0 | 4.1% | 2.6 | 7 days ago |
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 90 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 365 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
Daily follower snapshots from CreatorDB's longitudinal index.
Operating under one of TikTok's most coveted single-word handles, this New York-based fashion curator has built a mid-tier but notably engaged audience around a simple editorial promise: surface the latest trends and make them accessible. The content spans a deliberately wide range of fashion sub-niches — from ear-piercing inspiration and designer-adjacent bags to occasion dressing and comfort footwear — functioning less as a personal style diary and more as a rapid-turnover trend report. The NYC angle gives the account a useful cultural grounding, letting it tap into the city's outsized influence on U.S. fashion conversation while speaking to a predominantly female, 18-to-34 audience that skews heavily American but carries meaningful reach into the UK and Canada.
The brand partnerships on display reveal a clear positioning lane: accessible luxury and emerging direct-to-consumer labels rather than heritage houses. Collaborations with Melie Bianco (vegan leather bags), Astrid and Miyu (demi-fine jewelry), and comfort-forward footwear brand Beek point to an audience that is style-conscious but price-aware. An engagement rate well above the category median suggests the account's recommendation-style format — short, product-forward videos that mimic a knowledgeable friend pointing something out — resonates more than passive scrolling content typically does. With the fashion aggregator format continuing to perform well on TikTok's discovery algorithm, the account is well-positioned to deepen its role as a conversion-friendly partner for mid-market and aspirational fashion brands seeking efficient reach among young American women.
fashion reaches an audience concentrated in United States primarily through TikTok, and is best activated via TikTok branded content. As a fashion creator they map naturally to brands targeting that space. Engagement on TikTok runs around 4.1%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at @fashion's tier (Mid, 141K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
The person behind the @fashion handle keeps a low public profile, but the account is US-based and consistently describes its mission as sharing "all the latest trends and inspiration." It operates as a curated fashion discovery account, featuring brand partnerships with names like Melie Bianco, Astrid and Miyu, and Beek rather than centering on a personal creator persona.
The dog bag featured on @fashion's TikTok is from Melie Bianco, a brand specializing in vegan leather accessories. The post showcasing the playful, novelty-shaped bag used the hashtag #veganleathe, reflecting the account's recurring lean toward cruelty-free fashion finds alongside their broader bags content.
The loafers @fashion describes as "literally forming to your feet" are from Beek, a comfort-focused shoe brand the account rates 10/10. Beek appears as a recurring brand feature on the account, surfacing mainly under hashtags like #comfortableshoes and #loafers.
@fashion has spotlighted JJ's House directly in wedding guest dress content, tagging the brand alongside the #weddingguestdress hashtag. JJ's House is known for offering a wide range of occasion and formal dresses, and it appears as a named sponsor on the account.
@fashion has partnered with Astrid and Miyu, asking followers "What piercing would you get next?" while showcasing the brand's jewelry. Astrid and Miyu is a UK-based jewelry label popular in the fashion creator space for its ear stacking and piercing-focused pieces.
@fashion has featured Courting Tennis in dedicated outfit posts, tagging the brand under hashtags like #courtingtennis and #tennisoutfits. The content plugs into the broader "tenniscore" aesthetic trend that has dominated fashion-focused social media over the past couple of years.
@fashion has created NBA Finals-themed outfit content featuring Offseason Brand, using hashtags like #nbafinals, #knicks, and #spurs. This shows the account extends its reach beyond everyday style into sports-culture fashion crossovers, which resonate with its predominantly young adult audience.
New York City appears consistently in @fashion's top hashtags (#nyc), pointing to New York as a core content location for the account. The account is US-based, and the majority of its audience is also in the United States, consistent with a New York-rooted fashion creator.
Melie Bianco is the primary vegan leather bag brand featured on @fashion TikTok, with the account spotlighting multiple styles including a novelty dog bag design. The inclusion signals a deliberate editorial angle toward animal-friendly and sustainable fashion alternatives alongside mainstream trend content.
@fashion sits in the mid-tier creator range on TikTok with over 140,000 followers, but its engagement rate runs well above the fashion category median — a meaningful signal that its audience is highly interactive relative to accounts of similar size. Its audience skews heavily female and concentrates in the 18–34 age range, which aligns closely with the core fashion-content demographic.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@fashion · TikTok
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