United States
Jamie Milne built the Everything Delish brand as a US-based self-taught home cook whose content centers on approachable, everyday recipes — easy weeknight salads, game-day dips, and clever ingredient swaps that reframe pantry staples.
Total Followers +0.2%
3.4M
Across Instagram, TikTok
Primary Platform
YouTube
919K followers · 27% of audience
Engagement
1.9%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $14K–$32K / IG post
Jamie Milne released her first cookbook featuring 100+ simple, flavor-packed recipes, published by Avery, an imprint of Penguin Random House.
The recipe creator and cookbook author stopped by GMA to share easy weeknight meal ideas from 'Everything Delish.'
Milne shared her pregnancy news alongside her endometriosis journey, noting that the path to baby #2 was not straightforward.
The feature covered how Milne turned a side project during her Master's of Education into a full-time food content career.
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | -184 -0.0% | +0 +0.0% | +0 +0.0% | -184 |
| Last 30 days | +5K +0.6% | +0 +0.0% | +0 +0.0% | +5K |
| Last 90 days | +12K +1.3% | +0 +0.0% | +0 +0.0% | +12K |
| Last 365 days | +12K +1.3% | +0 +0.0% | +0 +0.0% | +12K |
Daily follower snapshots from CreatorDB's longitudinal index.
Jamie Milne built the Everything Delish brand as a US-based self-taught home cook whose content centers on approachable, everyday recipes — easy weeknight salads, game-day dips, and clever ingredient swaps that reframe pantry staples. She grew her audience primarily on TikTok, where her casual, practical style appeals to home cooks who want flavor-forward ideas without professional chef polish. A self-described "dip enthusiast," she developed a recognizable voice around crowd-pleasing dishes, which culminated in the 2026 release of her debut cookbook, also titled Everything Delish — a milestone she celebrated with a documented launch event that drew strong audience response across her channels.
Her audience skews heavily female and concentrates in the millennial 25–34 bracket, a demographic with genuine purchasing power and consistent interest in home cooking content. Vita Coco is among her confirmed brand partners, signaling natural alignment with health-adjacent food and beverage categories. With a combined multi-million following across TikTok and Instagram and engagement rates running above category median, Everything Delish is well-positioned to deepen partnerships in cookbook-adjacent verticals — meal kits, cookware, specialty food retail — as Milne transitions from social-first creator to a published author building a durable product identity around her name.
Everything_Delish reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Food & Beverage, a clear signal of fit for brands in those categories. Demonstrated partners include Vita Coco. Engagement on YouTube runs around 1.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of Instagram Reels and Stories and TikTok branded content lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows food content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Food & Beverage and related categories, Everything_Delish offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Everything_Delish's tier (Macro, 3.4M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
She published her debut cookbook simply titled "Everything Delish," celebrating its launch publicly with her community — a milestone she described as one of her most emotional days. The book collects her signature approach to easy, flavorful home cooking that her audience had been following for years across social media.
Yes — she describes herself explicitly as a self-taught cook in her own bio, which is central to her appeal for everyday home cooks who feel intimidated by formal culinary training. Her recipes are built to be approachable, which is why easy recipes consistently dominate her most-engaged content.
Dips are a recurring passion across her content, not just an occasional recipe category — she leans into the label as part of her signature identity. The "dip enthusiast" descriptor sets her apart from generic food creators and signals a focus on crowd-pleasing, shareable snack-style dishes that perform especially well around game day and gatherings.
Jamie Milne (handle @jamiemmilne) is her partner, referenced directly in her Instagram bio alongside her two kids. He appears as part of the personal, family-life side of her brand, which she weaves into her cooking content to give followers a fuller picture of who she is beyond the recipes.
Jack and Blake are her two children, whom she lists in her bio as a core part of her identity — "jack & blake's mom" is literally how she introduces herself. This mom-who-cooks angle resonates strongly with her primary audience, which skews toward women in the 25–44 age range.
Yes — Vita Coco is a confirmed sponsor that appears consistently in her content through the #vitacocopartner hashtag. The deal fits naturally alongside her fresh, health-conscious recipe style, as coconut water products align with the wholesome, ingredient-forward tone of her dishes.
Yes — she has featured a recipe from her debut cookbook that puts maple syrup to work well beyond its traditional pancake role, framing it as one of her personal favorites. This kind of familiar-ingredient-used-surprisingly is a signature move in her content: approachable recipes with a twist that makes people want to share them.
She focuses on easy everyday cooking with a strong emphasis on salads, salmon dishes, cauliflower preparations, and game day food. Her content is seasonal and snack-friendly — think summer salads, crowd-pleasing dips, and straightforward weeknight meals — all aimed at home cooks who want quick, crave-worthy results.
She is based in the United States, which is also where the large majority of her audience is located. Her recipes follow American ingredient conventions and measurements, making her content especially easy to replicate for her core domestic following.
She is genuinely multi-platform, with her largest following on TikTok and a substantial presence on Instagram as well, while YouTube is listed as her primary platform on CreatorDB. Her engagement runs above the category average on both TikTok and Instagram, suggesting her audience is active across wherever she posts.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@everything_delish · YouTube
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