United States
Evelyn Juarez is a Dallas, Texas-based lifestyle creator whose content spans beauty, fashion, home design, and family life.
Total Followers +0.1%
2.5M
Across Instagram, TikTok
Primary Platform
YouTube
249K followers · 10% of audience
Engagement
6.4%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $5K–$12K / IG post
She shared openly with her audience that she has been struggling with an undiagnosed chronic illness, explaining reduced posting frequency. A follow-up video showed her wearing a heart monitor while trying to keep up her usual style content.
Evelyn announced the purchase of land and start of construction on the family's new home, calling it a long-awaited dream come true. The build journey — from lot selection to design decisions — has become a core content pillar drawing strong engagement.
She was invited to Saltair Body's new collection launch event and later attended a brand trip to Austin, documenting both experiences for her audience as notable early brand-trip milestones in her career.
Madrid Management's public roster page for Evelyn Juarez highlights 94M+ TikTok likes and averaging over 50M monthly views, underscoring rapid growth for the Dallas-based Latina creator.
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +348 +0.1% | +0 +0.0% | +0 +0.0% | +348 |
| Last 30 days | +2K +0.8% | +0 +0.0% | +0 +0.0% | +2K |
| Last 90 days | +3K +1.1% | +0 +0.0% | +0 +0.0% | +3K |
| Last 365 days | +3K +1.1% | +0 +0.0% | +0 +0.0% | +3K |
Daily follower snapshots from CreatorDB's longitudinal index.
Evelyn Juarez is a Dallas, Texas-based lifestyle creator whose content spans beauty, fashion, home design, and family life. Operating primarily on TikTok, where she has built a following of several million, she anchors her identity around being a Latina wife and mother — a positioning she reinforces through consistent use of the #latinainfluencer tag and a tone that is candid and conversational rather than polished. A notable recent content arc centered on building and buying a new home, documented in granular, relatable detail — from choosing appliances to navigating the homeowner learning curve — which drove strong community engagement and broadened her appeal into the home and real estate-adjacent space.
Her audience skews heavily female and clusters in the millennial and younger Gen Z brackets, a demographic well-matched to her dual role as aspirational and approachable. TikTok engagement running well above category norms suggests her audience interacts rather than merely watches, a signal brands in beauty, home goods, and family lifestyle find valuable. Managed by Madrid Management, she is positioned for partnerships that span multiple content categories simultaneously, and her combination of Latina identity, suburban family narrative, and high organic engagement makes her a strong fit for brands targeting bicultural or mainstream U.S. millennial households.
Evelynjuarezofficial reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories, TikTok branded content. As a lifestyle creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 6.4%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of Instagram Reels and Stories and TikTok branded content lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows lifestyle content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in lifestyle and related categories, Evelynjuarezofficial offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Evelynjuarezofficial's tier (Macro, 2.5M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Evelyn Juarez is based in Dallas, Texas, which she mentions in both her Instagram and TikTok bios. She regularly tags #dallastx and #dallasinfluencer in her posts, making her one of the more prominent lifestyle creators representing the Dallas area.
Yes, Evelyn Juarez is a Latina creator and consistently uses #latinainfluencer across her content. She connects with a strong Latina and bilingual audience through her relatable lifestyle, beauty, and home content, particularly on TikTok.
Yes, building and moving into a new home has been one of Evelyn's biggest ongoing content storylines. She documented the process from the ground up, using hashtags like #buildingahouse, #newhomeowners, and #moving, making it one of her most followed series.
Evelyn Juarez is a mom of two and describes herself specifically as a girl mom, meaning both of her children are daughters. Family life runs alongside her beauty, home, and lifestyle content as a central theme across her platforms.
Evelyn describes herself as a wife in both her Instagram and TikTok bios, and a man named Jacob appears to be her husband based on a deeply personal post she shared that reads, "Jacob, I've watched you li..." with the preface "You put us first for years. Today, it's your turn." The tribute tone of the caption strongly suggests Jacob is her spouse.
On TikTok, Evelyn Juarez covers beauty, fashion, recipes, home decor, and everyday lifestyle content as a wife and mom of two in Dallas. Her new home build and move-in journey has been a standout series, drawing in audiences interested in homeownership and interior content.
Home content is one of Evelyn's core pillars — her top hashtags include #newhome, #newhouse, #homeowner, and #buildingahouse, reflecting a full journey from construction to settling in. She's become a relatable reference point for Latina homeowners navigating the process for the first time.
Yes, recipes are explicitly listed in Evelyn Juarez's TikTok bio alongside beauty, fashion, and home. Food and cooking content fits naturally into her lifestyle brand aimed at wives and moms, and it contributes to her unusually high engagement rate on the platform.
Evelyn Juarez is represented by Madrid Management, with brand inquiries handled through evelynjuarez@madridmngmt.com. She sits in the Macro creator tier, making her a strong candidate for mid-to-large campaigns in lifestyle, beauty, and home categories.
Evelyn Juarez's primary audience is on TikTok, where she has built a following of well over two million. Her Instagram following is in the hundreds of thousands and serves as an active secondary platform, where her engagement rate also runs well above the category average.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@evelynjuarezofficial · YouTube
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