Germany
Erschaffedichneu — German for 'recreate yourself anew' and abbreviated as EDN across the creator's own hashtags — is a Germany-based personal development channel operating across YouTube, Instagram, and TikTok with a combined mid-tier following in the DACH region.
Total Followers +0.2%
717K
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
348K followers · 49% of audience
Engagement
4.1%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $4.1K–$10K / IG post
The brand released a no-cost 7-day challenge aimed at getting followers to stop overthinking and start executing — consistent with the channel's discipline-and-action content pillar.
A 6-hour in-person/online event titled 'In 6 Stunden zum neuen Beziehungs-Mindset' marked a notable expansion into relationship coaching content alongside the core discipline niche.
The brand released its own book on overcoming procrastination, extending the Erschaffedichneu content brand into publishing.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +263 +0.1% | -100 -0.1% | +163 |
| Last 30 days | +0 +0.0% | +2K +0.8% | -100 -0.1% | +2K |
| Last 90 days | +0 +0.0% | +6K +3.2% | +2K +0.9% | +8K |
| Last 365 days | +0 +0.0% | +6K +3.2% | +2K +0.9% | +8K |
Daily follower snapshots from CreatorDB's longitudinal index.
Erschaffedichneu — German for 'recreate yourself anew' and abbreviated as EDN across the creator's own hashtags — is a Germany-based personal development channel operating across YouTube, Instagram, and TikTok with a combined mid-tier following in the DACH region. The channel's content centers on discipline, mental resilience, and what its bio frames as 'dominating your life': practical psychology, self-confidence building, and learning optimization techniques such as the Da Vinci method. Video topics range from psychological pattern recognition (including posts on detecting deceptive behavior) to motivational frameworks aimed at eliminating procrastination. The creator posts consistently across all three platforms, maintaining above-average engagement on YouTube and TikTok relative to category benchmarks, which signals genuine audience retention rather than passive follower accumulation.
What distinguishes Erschaffedichneu from pure content creators is the explicit coaching business layered beneath the media presence: the Instagram bio references over 3,100 individual coaching clients and claims more than twenty million euros in online sales, positioning the channel as a top-of-funnel lead generator for premium courses and one-on-one programs targeting Germans aged twenty to thirty-five. The audience skews notably female at roughly sixty percent — atypical for a discipline-and-hustle niche — which likely reflects a secondary thread around relationships and emotional growth alongside income development. With an audience concentrated almost entirely in Germany, Austria, and Switzerland, the channel is a focused DACH-market asset; brands in the online education, financial services, productivity tools, or coaching software categories would find an unusually high-intent, conversion-oriented audience here.
Erschaffedichneu reaches an audience concentrated in Germany primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As an education creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 4.1%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Germany-focused brands in education and related categories, Erschaffedichneu offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Erschaffedichneu's tier (Mid, 717K combined followers, Germany). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Erschaffedichneu is German for 'create yourself anew' or 'reinvent yourself,' which captures the channel's entire philosophy of personal transformation. The brand is also widely abbreviated as EDN in the creator's own hashtags and by their community.
The Da Vinci Technik is a learning method Erschaffedichneu promotes as part of their fast-learning content, consistently tagged alongside #schnellerlernen (learn faster) and #lerntipps (learning tips). It fits into the channel's broader focus on mental performance and practical strategies for absorbing information more efficiently.
Yes, Erschaffedichneu explicitly offers individual coaching and states they have coached over 3,000 people one-on-one. Details about their programs are available through their website at erschaffedichneu.de.
Erschaffedichneu reports working with over 3,100 clients and claims more than 20 million in online sales across their coaching business. That makes them one of the more commercially active German-language personal development brands built on social media.
The brand goes well beyond generic mindset content — Erschaffedichneu specifically targets people aged 20 to 35 who want to improve both their personal relationships and their income. Their Instagram positioning frames the entire brand around helping that audience 'get the relationship and the income they deserve.'
More than 60 percent of Erschaffedichneu's audience is female, which is unusual for a discipline and mental strength channel. Their blend of psychology, self-confidence, relationship dynamics, and fast-learning tips appears to resonate particularly strongly with young women in the German-speaking world.
EDN is simply the shorthand for Erschaffedichneu, used in the creator's own hashtag #edn and by their community as a quicker reference. It refers to the same German-language personal development brand active across YouTube, Instagram, and TikTok under the handle @erschaffedichneu.
All of Erschaffedichneu's content is produced in German, and the vast majority of their audience is based in Germany, Austria, and Switzerland. The channel is one of the larger German-language voices in the self-improvement and psychology space on YouTube.
Yes, behavioral psychology topics — including how to identify dishonest people — are a recurring part of their content mix. Videos framed around questions 'only liars ask' reflect their signature approach of blending practical psychology with personal development, which consistently drives high engagement on the channel.
Yes, Erschaffedichneu is active across YouTube, Instagram, and TikTok, all under the handle @erschaffedichneu. YouTube is their largest and most engaged platform, while Instagram leans more toward promoting their coaching business.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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