United States
Engineering Explained is the YouTube channel of Jason Fenske, a mechanical engineer from North Carolina who launched the project around 2012 with a straightforward premise: use real engineering principles to explain how cars work, without dumbing things down.
Total Followers +0.0%
4.7M
Across YouTube, Instagram
Primary Platform
YouTube
4.2M followers · 90% of audience
Engagement
4.0%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $7K–$16K / IG post
After a media drive event, Jason Fenske told InsideEVs he was 'really impressed' by the R2, noting it corrected most of his gripes with the R1S in a smaller, more practical package.
After Fenske's critique surpassed 1.2M views, Lucid reached out to acknowledge shortcomings — including a faulty frunk latch and software bugs — and outlined planned fixes, making it a rare case of a manufacturer formally responding to a creator's review.
Fenske detailed a cascade of hardware failures and persistent software bugs on his six-month-old Lucid Air Touring, including a repeatedly failing frunk latch, a months-long false software-update error, and an app draining 35% of his phone battery daily.
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | -10128 -0.2% | +234 +0.1% | +0 +0.0% | -9894 |
| Last 30 days | +0 +0.0% | +561 +0.1% | +0 +0.0% | +561 |
| Last 90 days | +10K +0.2% | +5K +1.1% | +0 +0.0% | +15K |
| Last 365 days | +10K +0.2% | +5K +1.1% | +0 +0.0% | +15K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Bosch Sponsorship | Sponsored content | YouTube | Aug 2026 | — |
| Continental Sponsorship | Sponsored content | YouTube | May 2026 | — |
| Vessi Footwear Sponsorship | Sponsored content | YouTube | Nov 2025 | — |
| Xpel Sponsorship | Sponsored content | YouTube | Aug 2025 | — |
| HP Inc. Sponsorship | Sponsored content | YouTube | Sep 2024 | — |
Engineering Explained is the YouTube channel of Jason Fenske, a mechanical engineer from North Carolina who launched the project around 2012 with a straightforward premise: use real engineering principles to explain how cars work, without dumbing things down. Where many automotive channels lean on personality and spectacle, Fenske built his following on whiteboard-style breakdowns, actual physics, and a calm, methodical presentation style. Videos dissecting the geometry of drivetrains, the thermodynamics of engine braking, or the trade-offs between engine configurations routinely attract millions of views from viewers who want to genuinely understand, not just watch. His Alpine Cars partnership — visible across recent hashtags and post history — signals that European performance brands recognize his audience as technically literate enthusiasts worth reaching.
Engineering Explained reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. Their sponsorship history skews toward Automotive, a clear signal of fit for brands in those categories. Demonstrated partners include Continental Tire and Continental. Engagement on YouTube runs around 4.4%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Engineering Explained's tier (Macro, 4.7M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Engineering Explained is run by Jason Fenske, a mechanical engineering graduate based in the United States. He built the channel around the idea that car enthusiasts deserve real engineering explanations, not oversimplified guesses.
Yes — Jason Fenske holds a degree in mechanical engineering, which separates the channel from most automotive YouTube content. He applies genuine engineering analysis to topics like engine thermodynamics, transmission design, and powertrain physics rather than relying on car-culture intuition.
Jason Fenske bought a Lucid electric vehicle and documented a series of ongoing problems with it, eventually leading to Lucid agreeing to buy the car back. He covered the entire experience openly in dedicated videos, making it one of the channel's most discussed real-world ownership sagas.
Yes — despite widespread hate for continuously variable transmissions, Jason Fenske made a strong public case that eCVTs are genius engineering, particularly in hybrid powertrains. His argument is that most criticism comes from misunderstanding how they work, not from a fair mechanical assessment.
In a direct comparison video, Engineering Explained concluded that the inline-6 is the clear winner from an engineering standpoint. He walked through primary and secondary balance, packaging trade-offs, and manufacturing considerations to support that verdict.
Engineering Explained has a sponsored partnership with Alpine, the French performance brand behind the A110 sports car. His content has featured the A110R and the A110 GT4 race variant, with Alpine's "Made by Racers" branding woven into his posts.
Yes — both Continental Tire and Bosch Auto Parts appear as recent sponsors on the channel, fitting naturally with the technically minded, hands-on audience Engineering Explained attracts. Other recent brand partners include Xpel paint protection film and Vessi Footwear.
Yes, exotic and high-performance engineering is a recurring topic — including a dedicated breakdown of Ferrari's patent for a V12 engine featuring pill-shaped pistons. The channel regularly covers manufacturer patents and advanced powertrain concepts alongside mainstream car content.
Engineering Explained is active on both YouTube, where the channel has grown to well over four million subscribers, and Instagram, where he maintains a following in the hundreds of thousands. The Instagram account leans into shorter reels while YouTube carries the full in-depth breakdowns.
The audience skews heavily male and older than most automotive channels, with the largest segment being viewers over 45 — a sign that the content appeals to engineers, serious enthusiasts, and experienced drivers rather than casual fans. That depth-first audience also explains why the channel's engagement runs well above the typical automotive category average.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@engineeringexplained · YouTube
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