United States
Enes Yilmaz is a Los Angeles-based creator of Turkish descent who built a multi-million subscriber YouTube following around high-production luxury real estate and travel tours.
Total Followers +0.2%
6M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
4.3M followers · 72% of audience
Engagement
5.2%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $12K–$29K / IG post
"The Enes Yilmazer Podcast" debuted on Apple Podcasts and Spotify with Season 1 episodes running from August–December 2025, featuring conversations with luxury entrepreneurs and industry leaders including Iman Gadzhi.
Nuare Home is a home decor and goods company Yilmazer describes as bringing the same inspiration from his videos into a tangible product line. It is promoted across his TikTok, Instagram, and podcast.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +10K +0.2% | +82 +0.0% | +87 +0.0% | +10K |
| Last 30 days | +10K +0.2% | +2K +0.2% | +3K +0.4% | +15K |
| Last 90 days | +41K +0.9% | +82 +0.0% | +3K +0.4% | +44K |
| Last 365 days | +41K +0.9% | +82 +0.0% | +3K +0.4% | +44K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Cadillac Sponsorship | Sponsored content | YouTube | Aug 2026 | — |
| PLAUD.AI Sponsorship | Sponsored content | YouTube | Jun 2026 | — |
| BetterHelp Sponsorship | Sponsored content | YouTube | Apr 2026 | — |
| Odoo Sponsorship | Sponsored content | YouTube | Mar 2026 | — |
| Opera Sponsorship | Sponsored content | YouTube | Mar 2026 | — |
Enes Yilmaz is a Los Angeles-based creator of Turkish descent who built a multi-million subscriber YouTube following around high-production luxury real estate and travel tours. His format is visually direct: walking viewers through properties priced from eight to nine figures — Beverly Hills mega-mansions, cliffside estates in Mexico, lakeside villas in Germany — with the price tag as the headline. The content blends real estate voyeurism with aspirational travel documentation, and his engagement rate sits well above the category norm for a channel of his scale, indicating a loyal, returning audience rather than passive discovery traffic.
Enesyilmazer reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Home / Real Estate, Automotive / Window Film, a clear signal of fit for brands in those categories. Demonstrated partners include Cadillac and PLAUD.AI. Engagement on YouTube runs around 5.2%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows lifestyle content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Home / Real Estate and related categories, Enesyilmazer offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Enesyilmazer's tier (Mega, 6M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Nuare Home is Enes Yilmazer's own home brand and design company, which he founded and promotes across his Instagram and TikTok profiles alongside his luxury tour content. It represents his move beyond showcasing other people's properties into building his own presence within the home and interior design market.
Enes Yilmazer is of Turkish origin — both his given name and his surname are distinctly Turkish — making him one of the most prominent Turkish-background creators in the English-language luxury lifestyle space. He is based in Los Angeles and produces content primarily in English for a predominantly US and UK audience.
Enes Yilmazer works closely with luxury real estate agents, developers, and property owners who grant him access to listings in exchange for the exposure his channel delivers. For properties priced at $25 million and above, a single viral video can generate buyer awareness that traditional real estate marketing simply cannot match, making the arrangement valuable for both sides.
As of 2026, one of the highest-priced properties on his channel is a $53 million Beverly Hills mega mansion described as one of only three homes in a new development. Lake Tahoe estates in the $25–$45 million range have also featured heavily in his recent uploads.
Yes, Cadillac has partnered with Enes Yilmazer for sponsored content on his YouTube channel, with a campaign active in 2026. The pairing makes strong sense given that his viewership skews heavily toward adults over 35, a demographic that overlaps directly with Cadillac's core luxury vehicle buyers.
No, Enes Yilmazer does not own the multi-million-dollar properties he tours — he is a YouTube creator based in Los Angeles who gains access through real estate professionals and developers. His own business venture is Nuare Home, a home-focused brand, not ownership of the estates that appear on his channel.
Yes, Manhattan properties feature prominently in his content, with luxury penthouses, high-rise residences, and properties like those at the Baccarat Hotel all appearing in his tours and top hashtags. His channel is not limited to California mansions — he covers ultra-luxury real estate across the US and internationally.
Enes Plus appears to be the business entity behind Enes Yilmazer's brand, used for all sponsorship and partnership inquiries through his official contact address. It functions as the commercial umbrella covering his YouTube channel operations, brand deals, and his Nuare Home venture.
Enes Yilmazer has grown his YouTube channel to well over four million subscribers, placing him firmly in the Mega creator tier. His engagement rate runs significantly above the category average, which is rare for a channel operating at that scale.
BetterHelp, the online therapy and mental health platform, ran a sponsored campaign on Enes Yilmazer's YouTube channel in 2026 as part of its broad strategy of reaching large adult audiences across lifestyle niches. His viewership is notably older compared to most YouTube creators, with the largest single age segment being viewers over 45 — a demographic that mental health platforms actively target.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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