United States
Emiru is the online persona of Emily Schunk, a Texas-based Twitch streamer, cosplayer, and multi-platform creator whose audience has grown steadily through a combination of high-craft costume work and a candid, low-key streaming personality.
Total Followers -0.1%
4.8M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
1.6M followers · 33% of audience
Engagement
4.5%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $15K–$34K / IG post
A clipped segment of her Twitch stream went viral, with viewers accusing her of deliberately dodging a question about ICE. She responded to the speculation publicly.
Forbes highlighted her as one of the standout female creators in the gaming industry, estimating she earned $1.5 million over the prior 12 months from streaming and brand deals.
She took home the Best Creative Arts Streamer award, reflecting her reputation as a leading cosplay and variety content creator on Twitch.
A man forced himself on Emiru during her meet-and-greet at TwitchCon San Diego. She disputed Twitch's official statement, saying staff let the attacker walk away and only acted after her manager intervened.
She joined Red Bull's creator roster in 2025, adding a major energy drink brand partnership to her portfolio alongside her OTK co-ownership.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | -4776 -0.4% | +0 +0.0% | -4776 |
| Last 90 days | +10K +0.6% | +0 +0.0% | +0 +0.0% | +10K |
| Last 365 days | +10K +0.6% | +0 +0.0% | +0 +0.0% | +10K |
Daily follower snapshots from CreatorDB's longitudinal index.
Emiru is the online persona of Emily Schunk, a Texas-based Twitch streamer, cosplayer, and multi-platform creator whose audience has grown steadily through a combination of high-craft costume work and a candid, low-key streaming personality. She built her following primarily on Twitch, where she streams gaming sessions — including League of Legends and variety titles — alongside ASMR and just-chatting content. Her cosplay output is a distinguishing trait: the work is detailed and technically ambitious by streaming-community standards, which pulls in fashion-adjacent and anime audiences alongside the core gaming demographic. Her inclusion on the Forbes 30 Under 30 list marked formal mainstream recognition of her crossover appeal.
Emiru is closely embedded in the broader Austin-based streaming ecosystem, with visible ties to creators like Mizkif and Asmongold through the OTK creator network, which has amplified her reach through collaborative content and shared audiences. Her following skews heavily male and concentrates in the 18–34 bracket, typical of the Twitch-adjacent entertainment space, though her cosplay content attracts a meaningfully higher female share than most gaming channels at her tier. With above-average engagement across platforms and a rate card that reflects macro-level brand confidence, she is well-positioned for partnerships in gaming peripherals, anime merchandise, and beauty or fashion brands seeking credibility with a younger, digitally native audience.
Emiru reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a gaming creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 4.5%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows gaming content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in gaming and related categories, Emiru offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Emiru's tier (Macro, 4.8M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Emiru's real name is Emily Schunk. She built her entire streaming and social media brand around the name Emiru, which is now how she's recognized across Twitch, YouTube, TikTok, and Instagram.
Yes, Emiru and Mizkif (Matthew Rinaudo) broke up after dating while both were prominent figures in the OTK streaming world. Both have continued building their individual careers since the split, and Emiru has remained active in the broader OTK community.
Yes, Emiru is a member of One True King (OTK), the gaming and streaming organization co-founded by creators including Asmongold and Mizkif. Joining OTK was a major turning point in her growth, significantly expanding her audience and her presence in the Austin streaming scene.
Emiru is widely known for high-quality anime-inspired cosplay, which she regularly features across her streams and social media. Her attention to costume detail and ability to embody characters have made cosplay one of the defining pillars of her online brand.
Yes, Emiru was named to Forbes 30 Under 30, a major recognition of her influence in the creator economy. She shared that the shoot for the feature took place in September ahead of the announcement, describing the milestone with visible excitement.
Yes, Emiru relocated to Austin, Texas to be part of the OTK community and live alongside fellow members of the organization. The move opened up far more frequent in-person collaborations and was a clear inflection point in her streaming career trajectory.
Emiru built a meaningful portion of her early Twitch following through ASMR content, which helped her stand out from the typical gaming-focused streaming crowd. She has since expanded into variety streaming, vlogs, and reaction content while keeping the cozy, personality-driven tone that originally drew fans in.
Emiru is a variety streamer, so her game rotation shifts with what's trending or catching her interest — Marvel Rivals is among the titles she has been tagging in recent content. Her streams generally lean more toward personality and community vibes than pure competitive gameplay.
Yes, Emiru and MoistCr1TiKal (Charlie) have crossed over in streams and content multiple times, and she consistently tags him in her posts. The two share a large audience overlap in the gaming and entertainment space, which makes their collaborations a natural fit.
Emiru sits comfortably in the Macro creator tier with a combined following of well over 4 million across YouTube, TikTok, and Instagram — not counting her Twitch channel, which she treats as her primary home. Her engagement runs well above category averages, suggesting a genuinely invested community rather than a passive follower base.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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