United States
Embers Living is the YouTube channel of Trevor, owner of a brick-and-mortar BBQ and fireplace retail store in the Denver, Colorado area that he founded in 2011.
Total Followers +0.6%
195K
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
96K followers · 49% of audience
Engagement
1.6%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $261–$729 / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +704 +0.7% | +0 +0.0% | +97 +0.1% | +801 |
| Last 30 days | +1K +1.1% | +48 +0.5% | +106 +0.1% | +1K |
| Last 90 days | +2K +2.4% | +0 +0.0% | +718 +0.8% | +3K |
| Last 365 days | +2K +2.4% | +0 +0.0% | +718 +0.8% | +3K |
Daily follower snapshots from CreatorDB's longitudinal index.
Embers Living is the YouTube channel of Trevor, owner of a brick-and-mortar BBQ and fireplace retail store in the Denver, Colorado area that he founded in 2011. The channel began as a practical solution — a way for online shoppers to see products before buying — but steadily evolved into a full-scale educational resource covering fireplaces, gas grills, outdoor kitchens, and home heating systems. That retail-floor credibility is central to what separates the channel from purely digital reviewers: Trevor's opinions come from years of hands-on sales experience and direct customer feedback, lending product comparisons and installation tutorials a grounded, professional-grade authority that resonates with serious home-improvement buyers.
The audience skews male and spans a wide age range, with meaningful representation from both younger homeowners in the 25–34 bracket and older, higher-spending consumers in the 45-and-up segment — a demographic profile well-suited to premium outdoor living and home comfort categories. Content titles like "The BEST Electric Fireplace I've Seen in 15 Years" and multi-part outdoor kitchen build series signal a format that blends enthusiast passion with consumer guidance. For brands in the grilling, outdoor living, HVAC, or home improvement space, Embers Living occupies a durable niche: a trusted, practitioner-led voice with a loyal, purchase-intent audience that is difficult to reach through broader lifestyle channels.
embersliving reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a home creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 1.6%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows home content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in home and related categories, embersliving offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at @embersliving's tier (Mid, 195K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Trevor is the owner of Embers, a retail BBQ and fireplace store in the Denver, Colorado area. He launched the embersliving YouTube channel in connection with his store so that online customers could see products up close, and it grew into a full educational resource covering fireplaces, outdoor kitchens, and grills.
Embers is a physical retail shop in the Denver, Colorado area. Trevor founded the business in 2011, and the store's hands-on inventory is what fuels the product reviews and tutorials across the YouTube channel.
It's both — Trevor runs a brick-and-mortar BBQ and fireplace retail store near Denver and uses YouTube to reach customers beyond the shop floor. The channel started as a way to show products to online buyers but expanded into detailed tutorials, reviews, and outdoor living builds.
Trevor called one particular electric fireplace the best he had seen in his more than 15 years working in the industry, which is a significant claim given his retail background. He breaks down exactly what sets it apart in a dedicated YouTube video focused on build quality and flame realism.
Trevor publishes hands-on gas grill roundups on YouTube, including a top-five list of premium gas grills for 2026 that he argues won't break the bank. His picks come with a retailer-tested edge because he evaluates the grills through his physical store before recommending them.
Yes — Trevor covers outdoor kitchen construction on the channel, including a multi-part series called Dream Outdoor Kitchen Build. The series walks viewers through the planning and building process and is one of the more in-depth project formats on the channel.
Trevor demonstrated a method where solid paver steps are simply set in place using their own weight — no adhesive or fasteners required. It's a popular video because the technique is DIY-friendly and many homeowners hadn't seen it done that way before.
Chimney liners are a recurring educational topic on the channel, where Trevor explains when a liner is needed and why it matters for safety and performance. He approaches the subject from a retailer's perspective, helping homeowners understand the practical side before hiring a professional.
Trevor launched the channel after opening his Denver-area fireplace and BBQ store in 2011, originally so online shoppers could see products before purchasing. He quickly realized there was a wider audience hungry for fireplace and outdoor living knowledge, and the channel expanded well beyond product demos from there.
Trevor's content spans gas and BBQ grill reviews, outdoor kitchen builds, chimney maintenance, paver and landscaping projects, and general home renovation how-tos. The range reflects the full scope of his retail store, which focuses on everything that falls under outdoor and fireplace living.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@embersliving · YouTube
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