Data refreshed Oct 6, 2026 · 9:58 AM UTC
Fashion & Lifestyle United States

Ellenorkim

Full Creator Stats Live · Updated 2026-10-06

Ellenorkim is a Los Angeles-based lifestyle and fashion creator whose Instagram presence orbits three overlapping identities: casual everyday style, preowned fashion collecting, and motherhood paired with a disciplined skincare practice.

NicheFashion & Lifestyle TierMid Engagement2.0%

Total Followers +4.4%

487K

Across Instagram

Primary Platform

YouTube

487K followers · 100% of audience

Engagement

2.0%

vs. 1.5% category median

Sponsorship Tier

Mid

Est. $7.3K–$17K / IG post

Quick facts
  • 487K combined followers across 1 platform.
  • Mid creator tier — United States.
  • 2.0% headline engagement.
  • Niche: All.
  • Posts in English.

Performance Across Platforms

Updated 2026-10-06
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
Instagram 487,195 +21K 2.0% 2.3 1 day ago

Growth Trend

Last 365 days
WindowInstagramCombined
Last 7 days +7K +1.5% +0 +0.0% +0 +0.0% +7K
Last 30 days +21K +4.4% +0 +0.0% +0 +0.0% +21K
Last 90 days +46K +9.4% +0 +0.0% +0 +0.0% +46K
Last 365 days +46K +9.4% +0 +0.0% +0 +0.0% +46K

Audience Demographics

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262K324K387K449K511K Oct 8Jan 6Apr 6Jul 6Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Recent Brand Partnerships

Last 12 months · sponsored content only
BrandTypePlatformDatePerformance vs. baseline
Brand ambassador Instagram Long-term —
Sponsored content Instagram Long-term —
Brand ambassador Instagram Long-term —
Background

About Ellenorkim

Ellenorkim is a Los Angeles-based lifestyle and fashion creator whose Instagram presence orbits three overlapping identities: casual everyday style, preowned fashion collecting, and motherhood paired with a disciplined skincare practice. Her content blends accessible outfit curation with the more deliberate habit of sourcing secondhand pieces — an angle that resonates with a millennial female audience increasingly drawn to conscious consumption. The LA setting filters through her aesthetic, which leans relaxed and California-casual rather than editorial, and her consistent posting cadence has contributed to steady audience growth within a competitive lifestyle niche.

Her brand partnerships span a revealing range: Z Supply, a California basics label closely aligned with her laid-back wardrobe, sits alongside Walmart lifestyle deals and a Tommy Hilfiger family ambassador role, with LikeToKnow.it affiliate integration threading through her posts. That mix signals a creator who comfortably bridges mass-market and mid-premium retail — a versatile positioning that broadens her appeal for product-focused campaigns. With a predominantly female, millennial-skewing US audience and engagement tracking above the category median, Ellenorkim is well-placed to benefit as preowned fashion and everyday-style content continue to attract both audiences and brands seeking authentic, relatable entry points.

Brand fit

Why brands partner

Ellenorkim reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. Their sponsorship history skews toward Fashion / Apparel, Retail, a clear signal of fit for brands in those categories. Demonstrated partners include Z Supply and Walmart. Engagement on YouTube runs around 2.0%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows fashion content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Fashion / Apparel and related categories, Ellenorkim offers a defined, creative-fit audience rather than broad, low-intent impressions.

Estimated Rate Card

Benchmark estimates for a creator at Ellenorkim's tier (Mid, 487K combined followers, United States). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

What does Ellenorkim mean by preowned collector?

Ellenorkim describes herself as a preowned collector, meaning she actively sources and styles secondhand or resale fashion pieces as part of her everyday wardrobe. This sets her apart from typical fashion influencers by weaving a thrift-and-resale philosophy into her casual everyday style content, showing how preloved pieces fit into a polished, modern look.

Is Ellenorkim a mom?

Yes, Ellenorkim is a mom of two, which she mentions directly in her Instagram bio and openly incorporates into her lifestyle content. Her role as a mom of two shapes the practical, wearable angle of her everyday style posts alongside her skincare and personal blog content.

What is Ellenorkim's deal with Z Supply?

Ellenorkim is an official Z Supply partner, regularly featuring the California-based women's clothing brand in her posts under the hashtag #zsupplypartner. Z Supply is known for soft, minimalist basics and relaxed silhouettes, which fit naturally into her casual everyday style aesthetic.

Does Ellenorkim do Walmart finds content?

Yes, Walmart partnerships are a consistent thread in Ellenorkim's content, tagged under #walmartpartner and #walmartfinds. She highlights accessible, everyday picks from Walmart that align with her approachable, casual style approach and make her content relevant to a broad audience.

Is Ellenorkim part of the Tommy Hilfiger Tommy Family campaign?

Tommy Family is Tommy Hilfiger's creator ambassador program, and Ellenorkim has posted as part of that partnership under #tommyfamily. It sits alongside her Z Supply and Walmart collaborations as one of the named brand relationships she maintains across her lifestyle content.

How do you shop the outfits Ellenorkim wears?

Ellenorkim uses LikeToKnow.it (LTK) to share shoppable links to her outfits, finds, and everyday picks, which she signals with the regular #liketkit hashtag. It is the most direct way to track down the exact pieces she features across her fashion and lifestyle posts.

Does Ellenorkim share her skincare routine?

Skincare is one of Ellenorkim's core content pillars — her bio explicitly states she takes skincare seriously. She publishes skincare content alongside her fashion and lifestyle posts, making her account a destination for women interested in both everyday style and a thoughtful skincare approach.

Where does Ellenorkim live?

Ellenorkim is based in Los Angeles, which she references directly in her Instagram bio with the phrase 'LA living.' Her Southern California base informs the relaxed, sun-influenced aesthetic that runs through her fashion picks, skincare focus, and everyday lifestyle content.

Is Ellenorkim mainly a YouTube creator or an Instagram creator?

Although YouTube is listed as her primary platform, Ellenorkim's most consistent and engaged presence is on Instagram, where she posts personal blog-style content covering casual style, preowned fashion, and skincare. Her Instagram following is solidly in the Mid tier with above-average engagement for her category.

Who is Ellenorkim's audience?

The vast majority of Ellenorkim's followers are women, with the largest concentration in the 25-to-44 age range — a demographic that matches her mom-of-two, everyday-style, and skincare content well. The bulk of her audience is based in the United States, making her especially relevant for US-focused lifestyle, fashion, and beauty brands.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Oct 6, 2026, 9:58 AM UTC · Slug: ellenorkim

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