United Kingdom
Ella Mae Rennison is a UK-based beauty creator operating primarily on TikTok, where she has built a mid-tier following around makeup tutorials, skincare routines, and get-ready-with-me content.
Total Followers +0.0%
328K
Across TikTok
Primary Platform
TikTok
328K followers · 100% of audience
Engagement
7.1%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. — / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| TikTok | 327,800 | +0 | 7.1% | 3.5 | 3 days ago |
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 90 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 365 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
Daily follower snapshots from CreatorDB's longitudinal index.
Ella Mae Rennison is a UK-based beauty creator operating primarily on TikTok, where she has built a mid-tier following around makeup tutorials, skincare routines, and get-ready-with-me content. Her channel aesthetic leans into a soft, feminine visual identity — bows, mirrors, and swan motifs frame content that evokes a polished, aspirational femininity without feeling unattainable. Signature formats include heatless curl guides, summer makeup GRWMs, and Russian manicure coverage, giving her channel breadth across face, skin, and nail categories. She is represented commercially through The Blogger Agent, signalling a professionally managed approach to brand partnerships.
Her audience skews heavily female and concentrates in the 18–34 age band, with the majority of viewers based in the UK and a meaningful secondary following in the US — a transatlantic reach that makes her viable for brands seeking English-language beauty audiences beyond a single market. Documented brand work with Dr.Jart+ UK and Duck & Dry positions her squarely in accessible-premium beauty: K-beauty skincare and upscale hair services rather than mass-market or ultra-luxury. Her engagement rate runs well above category norms, suggesting strong content-to-audience fit. As UGC demand from beauty brands grows, her declared UGC offering alongside organic content makes her a versatile commercial partner in the lifestyle-beauty space.
Ellamaerennison_ sits squarely in the beauty and personal care vertical, making her a natural fit for cosmetics, skincare, haircare, and nail brands targeting millennial and Gen Z women. Her content — spanning makeup tutorials, GRWM videos, skincare routines, and hair styling — positions her well for both hero product launches and always-on advocacy campaigns. The audience skews strongly female and concentrates in the 18–34 bracket, with the UK as the primary market and meaningful secondary reach into the United States, giving cross-Atlantic beauty brands viable dual-market exposure. Content cadence is consistent, with uploads appearing every few days and an engagement rate significantly above the category median, suggesting an audience that is actively watching and interacting rather than passively following. Demonstrated brand partnerships include Duck & Dry Blow Dry Hair Salon and Dr. Jart+ UK, confirming she already converts at the premium end of the hair and skincare category. Additional plausible deal categories include nail care driven by her Russian manicure content, SPF and BB cream launches, and summer beauty ranges from mid-market to prestige UK retail labels.
Benchmark estimates for a creator at Ellamaerennison_'s tier (Mid, 328K combined followers, United Kingdom). Pulled from CreatorDB's category benchmarks.
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Her handle @ellamaerennison_ breaks down as Ella Mae Rennison, suggesting that is her full name. Unlike many creators who use a separate stage name or alias, she keeps her identity straightforward and uses her real name across her TikTok presence.
She posted a get-ready-with-me framed around how she imagines Barbie would do her makeup, leaning into a hyper-feminine, pink-bow aesthetic that runs through much of her content. It is a good example of how she blends a playful concept with a genuine beauty tutorial to make the format feel distinct rather than generic.
Heatless curls and wavy hair are recurring themes in her content, and she tags them consistently alongside blowdry and hair care posts. She is one of the UK creators regularly associated with no-heat styling techniques, making her feed a practical reference for viewers trying to avoid heat damage.
She has partnered with Dr. Jart+ UK to feature their Premium BB SPF 50 in a summer glam get-ready-with-me. The product fits her focus on skin-friendly, lightweight base coverage for warmer months, which is a consistent thread in her summer beauty content.
Yes, Russian manicure appears regularly in her hashtag set, reflecting her interest in precise, high-grooming nail techniques that have grown popular in the UK beauty community. It sits alongside her broader beauty coverage, reinforcing her identity as a creator who goes beyond makeup into full personal styling.
Her TikTok bio explicitly describes her as a UGC creator alongside her beauty content work. That means she produces branded content assets for companies to use in their own advertising channels, which is a separate service from her organic sponsored posts — making her a dual offering for beauty brands.
She collaborated with Duck & Dry Blow Dry Hair Salon for that video. Duck & Dry is a UK salon brand known for its express blowdry services, and the partnership fits naturally with her polished, salon-finish hair aesthetic that appears alongside her makeup content.
Brown mascara is one of her regularly used hashtags, suggesting she covers it as part of her everyday beauty content. The softer, more natural look it creates lines up with the warm, sun-kissed summer beauty direction that runs through her recent posts.
Her TikTok bio directs brand enquiries to The Blogger Agent, a UK influencer management agency. That is the official route for paid partnership and UGC commission enquiries, separating business contacts from her personal presence.
She is based in the United Kingdom, and the majority of her viewers are also UK-based, with a secondary audience in the United States. Her audience skews heavily female and sits primarily in the 18-to-34 age range, which is the core demographic for beauty and lifestyle content on TikTok.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@ellamaerennison_ · TikTok
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