United States
Edgar Berlanga is a professional boxer competing in the super middleweight division, known by his ring moniker 'The Chosen One' — a phrase that anchors much of his personal branding and appears consistently across his social presence.
Total Followers -0.2%
665K
Across Instagram
Primary Platform
YouTube
665K followers · 100% of audience
Engagement
3.6%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $10K–$23K / IG post
In his Zuffa Boxing debut at Madison Square Garden's Infosys Theater, Berlanga was dropped in Round 2 but recovered to score his own knockdown and secure a TKO stoppage in the seventh round, improving to 24-2.
Berlanga joined Richardson Hitchins in signing with Zuffa Boxing, with his promotional debut slated for Summer 2026. He cited the platform's ambition and backing from Dana White and Nick Khan as key factors.
British super-middleweight Sheeraz stopped Berlanga in dominant fashion, dropping him twice in Round 4 before finishing in Round 5, marking Berlanga's second career defeat.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 665,264 | -1K | 3.6% | — | today |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | -1464 -0.2% | +0 +0.0% | +0 +0.0% | -1464 |
| Last 30 days | -1464 -0.2% | +0 +0.0% | +0 +0.0% | -1464 |
| Last 90 days | -3526 -0.5% | +0 +0.0% | +0 +0.0% | -3526 |
| Last 365 days | -3526 -0.5% | +0 +0.0% | +0 +0.0% | -3526 |
Daily follower snapshots from CreatorDB's longitudinal index.
Edgar Berlanga is a professional boxer competing in the super middleweight division, known by his ring moniker 'The Chosen One' — a phrase that anchors much of his personal branding and appears consistently across his social presence. Brooklyn-raised with deep Puerto Rican roots, Berlanga built early notoriety through a striking first-round knockout streak at the start of his professional career, which generated significant attention within combat sports media and helped establish him as one of the more talked-about young prospects in boxing. His Instagram presence, categorized under Athlete, functions as a hybrid of sports highlight content and personality-driven lifestyle material, reflecting the broader self-promotion strategy common among fighters who operate at the intersection of sport and entertainment.
What distinguishes Berlanga's social profile from a typical combat sports account is his audience composition: a notably female-skewed following concentrated in the 25–34 age band, with strong representation from the U.S., Puerto Rico, and the Dominican Republic — pointing to cultural affinity as much as boxing fandom. His Instagram bio promoting 'Baby Mama,' an original music release, signals an active effort to extend his brand into entertainment beyond the ring, a play that broadens his appeal but also complicates his niche positioning. With mid-tier reach and above-average engagement relative to category benchmarks, Berlanga is well-suited for brands targeting Latino audiences or seeking crossover visibility at the sports-lifestyle-entertainment boundary.
Edgarberlanga reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. As a sport creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 3.6%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows sport content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in sport and related categories, Edgarberlanga offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Edgarberlanga's tier (Mid, 665K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes, Edgar Berlanga faced unified super middleweight champion Saúl "Canelo" Álvarez in September 2024 in one of boxing's most anticipated bouts of that year. Berlanga lost by unanimous decision, but the fight was a defining moment in his career and significantly raised his mainstream profile.
Edgar Berlanga calls himself The Chosen One, a title rooted in his deep Christian faith and belief that his boxing career is part of a God-given purpose. He ties this directly to scriptures like Psalm 23, which appears prominently in his social media bio, framing every fight as part of a larger spiritual journey.
Edgar Berlanga opened his professional career with 16 consecutive first-round knockouts, a streak that made him one of the most buzzed-about young fighters in boxing almost overnight. That early finishing power drew comparisons to all-time punchers and fast-tracked him to high-profile matchups in the super middleweight division.
Edgar Berlanga released a track called "Baby Mama," which he actively promotes across his social channels. The move signals he is building a public persona that extends well beyond boxing, leaning into music and entertainment alongside his athletic career.
Edgar Berlanga is of Puerto Rican descent and was raised in Brooklyn, New York. That dual identity — a New York-trained fighter with deep Puerto Rican roots — resonates across both communities, and his audience data shows notable followings in the United States as well as Puerto Rico.
Edgar Berlanga competes at super middleweight, the 168-pound division that has been home to some of boxing's deepest talent in recent years, including Canelo Álvarez. His combination of knockout power and aggressive pressure style has made him one of the more exciting fighters in the weight class.
More than 70 percent of Edgar Berlanga's Instagram audience is female, which is a striking demographic skew for a professional boxer. His combination of good looks, charisma, and social content that mixes fight highlights with personal moments has built a fanbase that reaches far beyond the traditional combat sports audience.
Edgar Berlanga begins his Instagram bio with PSALM 23, reflecting his openly Christian faith — the psalm is best known for the line "The Lord is my shepherd" and speaks to protection and fearlessness in hardship. He has discussed faith as a core part of his identity, using it to frame both his victories and his toughest moments in the ring.
Edgar Berlanga was born on September 25, 1997, which puts him at 29 years old as of late 2026. Many boxing analysts consider that range to be well inside a super middleweight's physical prime, making his next chapter in the sport one of the more closely watched storylines in the division.
Edgar Berlanga is from Brooklyn, New York, where he trained and built his early career. He is of Puerto Rican heritage, and that background plays a significant role in how he connects with his fanbase, particularly the large Hispanic audience that follows his boxing career and social media presence.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@edgarberlanga · YouTube
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