United Kingdom
Edchapman23 is a Leeds-based travel YouTuber whose channel centres on accessible, value-focused holiday content aimed primarily at British audiences.
Total Followers +3.8%
165K
Across YouTube, Instagram
Primary Platform
YouTube
155K followers · 94% of audience
Engagement
3.1%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $251–$702 / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +1K +0.7% | +0 +0.0% | +0 +0.0% | +1K |
| Last 30 days | +6K +4.0% | +0 +0.0% | +0 +0.0% | +6K |
| Last 90 days | +31K +20.2% | +1K +14.6% | +0 +0.0% | +33K |
| Last 365 days | +31K +20.2% | +1K +14.6% | +0 +0.0% | +33K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Holafly Sponsorship | Sponsored content | YouTube | Sep 2026 | — |
| Tomtoc Sponsorship | Sponsored content | YouTube | Aug 2026 | — |
| HelloFresh Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| Trainpal Sponsorship | Sponsored content | YouTube | Mar 2026 | — |
| Emma Sleep Sponsorship | Sponsored content | YouTube | Feb 2026 | — |
| Manscaped Grooming / Personal Care | Sponsored content | YouTube | Long-term | — |
| Level 8 Travel / Luggage | Sponsored content | YouTube | Long-term | — |
Edchapman23 is a Leeds-based travel YouTuber whose channel centres on accessible, value-focused holiday content aimed primarily at British audiences. His signature format — testing all-inclusive resorts, rating top-reviewed hotels, and posing budget-benchmarking questions like what a fixed spend gets you in a given destination — gives his videos a consumer-report quality that cuts through typical travel vlog aesthetics. Destinations skew toward popular European getaways such as Benidorm and Scandinavian cruise itineraries, grounding his content in relatable, attainable travel rather than aspirational luxury. His YouTube channel is the clear centre of gravity, with consistent uploads and above-average engagement for the category.
His audience leans heavily male and falls predominantly in the 18–34 bracket, with strong viewership split between the United Kingdom and the United States — a transatlantic reach that broadens his appeal beyond purely domestic UK travel content. Sponsor partnerships with Holafly eSIMs, Trainpal, and Tomtoc signal that brands see him as a practical travel-utility voice rather than a lifestyle aspirational one, a positioning reinforced by mainstream lifestyle deals with HelloFresh and Emma Sleep. As the budget and value-travel segment continues to grow in post-inflation consumer culture, his transparent testing format and loyal core audience give him a durable niche well suited to performance-driven brand integrations.
Edchapman23 reaches an audience concentrated in United Kingdom primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. Their sponsorship history skews toward Grooming / Personal Care, Travel / Luggage, a clear signal of fit for brands in those categories. Demonstrated partners include Holafly and Tomtoc. Engagement on YouTube runs around 3.1%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows travel content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United Kingdom-focused brands in Grooming / Personal Care and related categories, Edchapman23 offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Edchapman23's tier (Mid, 165K combined followers, United Kingdom). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Edchapman23's discount code for Holafly is EDCHAPMAN, which gives you money off an eSIM purchase through their site. Holafly is one of his named YouTube sponsors, making it a practical perk for his travel-focused audience who want data abroad without swapping physical SIMs.
Yes, budget and value-testing travel is the backbone of Edchapman23's channel — his videos typically follow a 'What does £X get you in [destination]?' or 'I Tried...' format to show exactly what your money buys. He covers everything from British staycations to popular European spots like Benidorm, keeping things practical rather than aspirational.
'I Tried an All Inclusive Holiday in BRITAIN' is one of his notable videos, putting a domestic twist on a concept most people associate with abroad. He also made a companion video doing the same test in Benidorm, so viewers can directly compare what British versus Spanish all-inclusives actually deliver.
Benidorm is one of the destinations Edchapman23 has covered most thoroughly, with at least two dedicated videos — one testing the all-inclusive scene and another breaking down what £100 realistically buys you there. His take is practical and honest rather than promotional, which is typical of his style.
Yes, Edchapman23 has reviewed a luxury Norwegian cruise through the fjords, one of his more premium departures from his usual budget-focused format. The video gives viewers a sense of what the high-end cruise experience actually looks like, contrasting with the value-testing content he's best known for.
Level8 luggage appears repeatedly in Edchapman23's sponsored hashtags and travel posts, making them a recognisable brand tie-in across his content. If you've spotted a sleek case in his packing or travel footage, that's almost certainly the Level8 partnership.
Yes, Trainpal has been a named YouTube sponsor for Edchapman23, which fits naturally alongside his travel content given that Trainpal is a rail-booking app. It's a good example of how he tends to partner with travel-utility brands that are directly relevant to what his audience is actually doing.
His named YouTube sponsors include Holafly (travel eSIMs), Tomtoc, HelloFresh, Trainpal, and Emma Sleep — a mix of travel-utility tools and lifestyle brands suited to a young adult audience. The Holafly partnership is the most prominently integrated, with a dedicated discount code featured in his channel bio.
Edchapman23 is based in Leeds, UK, which he lists directly in his Instagram bio. His British perspective is central to his content — especially his focus on domestic staycation value and budget European destinations that are popular with UK travellers, like Benidorm.
Edchapman23's YouTube channel has passed 150,000 subscribers and sits comfortably in the mid-tier creator bracket, with engagement running notably above the category average for travel content. His channel has been growing steadily, with a meaningful uptick recorded in the most recent 30-day period.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@edchapman23 · YouTube
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