United States
Dude Perfect is a five-member sports entertainment group — Tyler Toney, Cody Jones, Garrett Hilbert, and twins Coby and Cory Cotton — who met at Texas A&M University and launched their channel in 2009 with a backyard trick-shot video that went viral.
Total Followers +0.1%
94.3M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
62.3M followers · 66% of audience
Engagement
2.0%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $130K–$287K / IG post
The 360° arena-format tour runs June 25 through August 2, featuring athletes like Ben Roethlisberger and Tim Tebow, creators like Zach King, and the Harlem Globetrotters — building on the 2025 Hero Tour that drew 200,000+ fans.
Tubefilter reported Dude Perfect was selected alongside Trinity Rodman and other sports-adjacent creators to produce branded content tied to the 2026 FIFA World Cup in North America.
The live-show concert film debuted in theaters September 26, 2025 in partnership with Regal Cineworld, offering families who missed the tour an immersive theatrical version with exclusive backstage footage.
The Hollywood Reporter exclusively revealed the show, hosted by Garrett Hilbert and Kevin 'Sparky' Sparkman, debuted September 10 on its own YouTube channel — marking Dude Perfect's first foray into long-form, personality-driven interview content.
The facility includes a full basketball court, NFL goalpost, pickleball court, golf simulator, and an on-site merch store, serving as a content studio hub backed by the group's $100M Highmount Capital investment.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | -1305 -0.0% | +0 +0.0% | -1305 |
| Last 30 days | +100K +0.2% | +3K +0.0% | +0 +0.0% | +102K |
| Last 90 days | +505K +0.8% | -135677 -1.0% | +0 +0.0% | +369K |
| Last 365 days | +505K +0.8% | -135677 -1.0% | +0 +0.0% | +369K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| State Farm Sponsorship | Sponsored content | Jun 2026 | — | |
| Bodyarmor Sponsorship | Sponsored content | YouTube | Mar 2026 | — |
| Allstate Sponsorship | Sponsored content | YouTube | Dec 2025 | — |
| Toyota Motor Sponsorship | Sponsored content | YouTube | Aug 2025 | — |
| Rakuten Sponsorship | Sponsored content | YouTube | May 2025 | — |
Dude Perfect is a five-member sports entertainment group — Tyler Toney, Cody Jones, Garrett Hilbert, and twins Coby and Cory Cotton — who met at Texas A&M University and launched their channel in 2009 with a backyard trick-shot video that went viral. Based in the Dallas–Fort Worth area, where they built a custom production headquarters in Frisco, Texas, they grew from amateur basketball tricksters into a full-scale entertainment operation. Their content spans trick shots, competitive "battles," recurring Stereotypes comedy sketches, and a long-running Overtime segment that functions as an episodic show within the channel. The format is consistently family-friendly, blending athletic spectacle with scripted comedy in a way that distinguishes them from individual sports influencers.
Their audience skews slightly male and peaks in the 25–34 age bracket, but the family-safe brand has kept them attractive to broadly mainstream advertisers: their sponsor roster includes State Farm, Allstate, Toyota, and Bodyarmor — categories that reflect a General-American-household positioning rather than a youth-specific or gaming-adjacent one. Engagement remains above category median across platforms, and their TikTok presence shows meaningful activity for a group of their tenure. With a content model built around repeatable formats and clean brand safety, Dude Perfect is well-positioned to sustain long-form sponsorship relationships as the mid-30s core of their audience continues to mature into higher consumer-spending brackets.
Dude Perfect reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a sport creator they map naturally to brands targeting that space. Demonstrated partners include State Farm and Bodyarmor. Engagement on YouTube runs around 2.0%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Dude Perfect's tier (Mega, 94.3M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Dude Perfect is made up of Tyler Toney, Cody Jones, Garrett Hilbert, Coby Cotton, and Cory Cotton. The group is known by their character nicknames — Tall Guy, Purple Hoser, Beard, and the Twins — with Coby and Cory Cotton being actual twin brothers.
Yes, all five members of Dude Perfect met while attending Texas A&M University, where they filmed their first backyard trick shot video in 2009. That video went viral and launched what became one of the most-subscribed sports-entertainment channels on YouTube.
Yes, Coby and Cory Cotton are real-life twin brothers and two of the five founding members of Dude Perfect. Their shared identity as a duo is baked into the group's well-known character lineup alongside the Tall Guy, the Beard, and the Purple Hoser.
Purple Hoser is the nickname for Cody Jones, who is known for wearing a distinctive purple jersey throughout Dude Perfect videos and competitions. It has become one of the group's instantly recognizable character tags, listed right alongside Tall Guy, Beard, and the Twins in their official bios.
Yes, Dude Perfect has set and broken numerous Guinness World Records over the years, covering basketball trick shots, archery, and a wide range of other sports stunts. Chasing and breaking records has become a signature recurring element of their content.
Yes, Dude Perfect had a television show called The Dude Perfect Show, which brought their trick shot and competition format to a broadcast audience. The show was a natural extension of their family-friendly YouTube brand and helped cement them as a mainstream entertainment property beyond online video.
Overtime is a long-running recurring show format on the Dude Perfect YouTube channel, featuring segments like trick shots, battles, and fan-driven content. Their content hashtags — including #overtime36, #overtime40, and #overtime41 — confirm the series has run for well over 40 episodes, making it one of their most consistent franchises.
The Bucket List series features the Dude Perfect crew taking on large-scale once-in-a-lifetime adventures, often alongside professional athletes or at major sporting events. It sits alongside Stereotypes, Battles, and Overtime as one of their flagship content formats.
Yes, Bodyarmor is among Dude Perfect's confirmed brand partners, with sponsored content running on their YouTube channel as recently as early 2026. Other major brands in their recent sponsorship lineup include Allstate, Toyota, Rakuten, and Greenlight.
Dude Perfect launched their YouTube channel in 2009, making them one of the longest-running sports-entertainment creator groups on the platform. More than 15 years later they remain one of the most-subscribed channels on YouTube, with well over 60 million subscribers on the platform alone.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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