United States
Drdrayzday is the YouTube channel of Dr. Andrea Suarez, a board-certified dermatologist based in the United States who built a substantial multi-platform following by translating clinical dermatology into accessible, everyday skincare guidance.
Total Followers +0.4%
4M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
2.7M followers · 67% of audience
Engagement
6.9%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $9.8K–$23K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +589 +0.1% | +904 +0.1% | +1K |
| Last 30 days | +10K +0.4% | +3K +0.4% | +5K +0.7% | +18K |
| Last 90 days | +30K +1.1% | +9K +1.4% | +16K +2.4% | +56K |
| Last 365 days | +30K +1.1% | +9K +1.4% | +16K +2.4% | +56K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Urbint Sponsorship | Sponsored content | YouTube | Aug 2026 | — |
| Stylevana Sponsorship | Sponsored content | YouTube | Apr 2026 | — |
| La Roche Posay Sponsorship | Sponsored content | YouTube | Jul 2025 | — |
| Omnilux LED Skincare / MedTech | Brand ambassador | Long-term | — |
Drdrayzday is the YouTube channel of Dr. Andrea Suarez, a board-certified dermatologist based in the United States who built a substantial multi-platform following by translating clinical dermatology into accessible, everyday skincare guidance. Her content sits at the intersection of professional credibility and lifestyle vlogging — blending ingredient deep-dives, product reviews, and myth-busting videos ("Skincare Industry Secrets: What You DON'T Need") with day-in-the-life and routine content. The channel name itself signals her approach: a dermatologist's perspective woven into daily life rather than a sterile medical channel. Her sign-off reminder to "don't forget to sunscreen" has become something of a signature, reflecting the practical, habit-focused tone that runs through her work.
Her audience skews heavily female and concentrates in the 18–34 age band, a demographic that drives significant skincare spending and actively seeks credentialed guidance over influencer opinion. That trust premium is evident in her engagement rate, which sits well above category norms. Brand partnerships with La Roche Posay and Stylevana align naturally with her clinical positioning, while her seat on the Omnilux LED Scientific Advisory Board points toward deeper advisory relationships beyond standard sponsorships. As the dermatologist-creator space grows more crowded, her combination of genuine credentials, high audience loyalty, and comfort across both educational and lifestyle formats keeps her well-positioned for continued relevance with both beauty and wellness advertisers.
Drdrayzday reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Skincare / MedTech, a clear signal of fit for brands in those categories. Demonstrated partners include Urbint and Stylevana. Engagement on YouTube runs around 6.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows beauty content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Skincare / MedTech and related categories, Drdrayzday offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Drdrayzday's tier (Macro, 4M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes, Drdrayzday is a board-certified dermatologist, not simply a skincare enthusiast with a large following. That medical credential is central to her brand identity and is listed across all her social profiles, which is a key reason her audience trusts her product and ingredient recommendations over those of typical beauty creators.
Drdrayzday serves on the Omnilux LED Scientific Advisory Board, a role that goes beyond standard sponsorship — she is involved in reviewing the clinical science behind their light therapy devices. Omnilux is a professional-grade LED brand with roots in dermatology practices, making the partnership a natural fit for a board-certified dermatologist.
She has made content specifically calling adapalene 'still so slept on,' signaling that she believes it is underrated relative to trendy retinol products. Adapalene is an over-the-counter retinoid with strong clinical backing for acne and anti-aging, and she positions it as an accessible, evidence-based alternative that many skincare consumers overlook.
She produced a video titled Doctor Gets Sunscreen WRONG, pointing out that misinformation about sun protection can come even from medical professionals. Her content consistently frames sunscreen as a non-negotiable skincare step and pushes back on myths around sunscreen safety and necessity.
She has created dedicated content on the perks of nighttime showering, framing it as both a hygiene and a skincare strategy. From a dermatologist's standpoint, washing away the day's pollutants, allergens, and sweat before bed can directly benefit skin barrier health and make evening skincare routines more effective.
Her Skincare Industry Secrets: What You DON'T Need content is built around calling out overhyped or scientifically unsupported products in the skincare market. She uses her clinical background to help viewers cut through marketing noise and avoid spending money on items that don't deliver real results.
Yes, she regularly covers the Nordstrom Anniversary Sale, using dedicated hashtags like #nordstromanniversarysale and #nsaleonyoutube to guide her audience through product picks. Her dermatologist credential adds a clinical filter to her beauty roundups that typical lifestyle creators can't offer.
Hyperpigmentation is one of her most consistent content pillars, reflected in it being among her top hashtags across platforms. While she covers specific actives and treatments in individual videos, her broader approach ties hyperpigmentation treatment to disciplined sun protection and evidence-based ingredients rather than trending skincare fads.
La Roche Posay has worked with Drdrayzday as a sponsor on her YouTube channel — a pairing that makes sense given that La Roche Posay is one of the most widely dermatologist-recommended skincare brands. She has also partnered with Stylevana and Urbint through her YouTube channel.
Drdrayzday has grown her YouTube channel to over 2.5 million subscribers, making it her primary and largest platform. Counting her Instagram and TikTok audiences together, she has surpassed 4 million total followers, placing her firmly in the Macro creator tier.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@drdrayzday · YouTube
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