United Kingdom
Dr_Idz is a creator with a presence on Instagram (790,890 followers), TikTok (1,900,000 followers), based in United Kingdom.
Total Followers +0.1%
2.7M
Across Instagram, TikTok
Primary Platform
YouTube
791K followers · 29% of audience
Engagement
4.3%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $12K–$28K / IG post
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +1K +0.2% | +0 +0.0% | +0 +0.0% | +1K |
| Last 90 days | +15K +1.8% | +0 +0.0% | +0 +0.0% | +15K |
| Last 365 days | +15K +1.8% | +0 +0.0% | +0 +0.0% | +15K |
Daily follower snapshots from CreatorDB's longitudinal index.
Dr_Idz is a creator with a presence on Instagram (790,890 followers), TikTok (1,900,000 followers), based in United Kingdom. Their content sits in the health & nutrition space. Their YouTube bio reads: "🏥 Medical Doctor 🍏 Masters in Nutritional Research 🏃🏽 Board Certified Lifestyle Medicine NEW BOOK out now! 👇🏼📕". The full audience and engagement breakdown is below.
Dr_Idz reaches an audience concentrated in United Kingdom primarily through YouTube, and is best activated via Instagram Reels and Stories, TikTok branded content. As a health creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 4.3%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of Instagram Reels and Stories and TikTok branded content lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows health content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United Kingdom-focused brands in health and related categories, Dr_Idz offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Dr_Idz's tier (Macro, 2.7M combined followers, United Kingdom). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes — Dr_Idz holds an MBBS, which is the standard UK medical degree required to practise as a doctor, alongside a Masters in Nutritional Research (MRes) and Board Certification in Lifestyle Medicine (DipIBLM). He consistently lists all three credentials across his social media bios, which is relatively uncommon among health influencers. This triple qualification underpins his evidence-based approach to nutrition and wellness content.
The School of Dr Idz is an educational community he promotes across TikTok and his other channels, designed for followers who want to go deeper into his health and nutrition teachings beyond short-form videos. It reflects his positioning as a medical educator rather than just a content creator. The name appears in his TikTok bio as a direct call-to-action alongside his other credentials.
Yes — Dr_Idz announced a new book in his social media bios, describing it as freshly released. It appears to be an extension of his evidence-based approach to nutrition, lifestyle medicine, and health habits, aimed at his core audience of health-conscious adults. Publishing a book is consistent with his positioning as a credentialled medical educator rather than a purely social-first creator.
Yeast protein is a lesser-known alternative protein source, and Dr_Idz has made it a recognisable part of his content — it even has its own dedicated hashtag (#yeastprotein) in his regular uploads. His nutritional research background appears to inform his interest in emerging and sustainable protein sources beyond the standard whey and plant-based options. It's one of the more distinctive topics that separates his content from mainstream fitness influencers.
Yes — menopause is one of Dr_Idz's consistently hashtagged topics, and it aligns directly with his majority-female audience. As a doctor with a Lifestyle Medicine certification, he covers how nutrition and lifestyle interventions can help manage menopausal symptoms rather than relying solely on medication. This makes him one of the more unusual male medical creators to have built a significant menopause-focused following.
Creatine is one of Dr_Idz's most heavily hashtagged topics and a regular feature of his fitness and nutrition content. He approaches it from an evidence-based angle rooted in his Masters in Nutritional Research, typically discussing its well-documented benefits for muscle performance and emerging research around cognitive health. His credentialled perspective is a key reason followers seek out his takes on supplements specifically.
The Diploma in Lifestyle Medicine (DipIBLM) is an internationally recognised credential from the American Board of Lifestyle Medicine, awarded to clinicians who specialise in using diet, exercise, sleep, and stress management as primary medical treatment. For Dr_Idz, it underpins the emphasis his content places on habits and nutrition over medication-first approaches. It is a relatively rare qualification among social media health creators.
Fat loss is a core part of Dr_Idz's content — both #weightloss and #fatloss appear regularly among his top hashtags. However, his approach draws on nutritional science and lifestyle medicine principles rather than trending diets or quick-fix advice, which sets him apart from typical fitness influencers. His content spans protein strategy, creatine use, and sustainable metabolic health alongside the fat loss angle.
Dr_Idz is based in the United Kingdom, and roughly half of his audience is also UK-based, reflecting his grounding in the NHS medical training system. He has a substantial secondary following in the United States and other English-speaking markets. His content is produced entirely in English and addresses health topics relevant to Western diet and lifestyle contexts.
Dr_Idz has built his largest following on TikTok, where he has well over a million followers and engagement that runs well above category averages. His Instagram presence is also substantial, sitting in the high hundreds of thousands, though TikTok appears to be where his short-form educational health content performs most strongly. YouTube is listed as his primary platform, suggesting he also produces longer-form content there.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@dr_idz · YouTube
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