Germany
Leonard Schmedding is a Germany-based AI educator and entrepreneur who operates under the Everlast AI brand, running what he positions as the leading German-language AI channel on YouTube.
Total Followers +4.4%
384K
Across YouTube, Instagram
Primary Platform
YouTube
352K followers · 92% of audience
Engagement
1.7%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $806–$2.3K / IG post
Forbes Austria covered Schmedding's business trajectory, noting Everlast AI now counts over 6,500 completed AI projects and 74,000+ saved working days for clients, alongside eight-figure annual revenues.
The company received back-to-back recognition as a top mid-market employer and, more recently, as a growth champion — notable third-party validation for a creator-led B2B brand.
The company expanded beyond consulting into formal, state-accredited AI education, adding a structured upskilling path and a dedicated e-learning platform with over 11,000 participants.
A recent podcast/YouTube episode featured live coverage from Shenzhen's robotics hub, marking a content pivot toward international on-the-ground reporting on AI and robotics manufacturing.
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +2K +0.6% | +0 +0.0% | +0 +0.0% | +2K |
| Last 30 days | +16K +4.6% | +815 +2.5% | +0 +0.0% | +17K |
| Last 90 days | +41K +11.8% | +0 +0.0% | +0 +0.0% | +41K |
| Last 365 days | +41K +11.8% | +0 +0.0% | +0 +0.0% | +41K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Hyundai Sponsorship | Sponsored content | YouTube | Sep 2025 | — |
| N8N Sponsorship | Sponsored content | YouTube | Aug 2025 | — |
| Visa Sponsorship | Sponsored content | YouTube | May 2025 | — |
| Microsoft Azure Sponsorship | Sponsored content | YouTube | Feb 2025 | — |
Leonard Schmedding is a Germany-based AI educator and entrepreneur who operates under the Everlast AI brand, running what he positions as the leading German-language AI channel on YouTube. His content covers a broad spectrum of the artificial intelligence space: weekly AI news, hands-on tutorials, tool reviews, and interviews with practitioners at the forefront of machine learning and automation. The channel's editorial angle is firmly practical and business-oriented — framed around helping viewers generate more revenue with less manual effort through intelligent automation. This is not a side project: Schmedding runs Everlast AI as a commercial operation, reportedly serving thousands of clients with a sizable team, which lends the channel a consulting-firm credibility that distinguishes it from hobbyist or purely educational accounts in the same niche.
Derleomartin reaches an audience concentrated in Germany primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. As a tech creator they map naturally to brands targeting that space. Demonstrated partners include Hyundai and N8N. Engagement on YouTube runs around 1.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows tech content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Germany-focused brands in tech and related categories, Derleomartin offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Derleomartin's tier (Mid, 384K combined followers, Germany). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Derleomartin's real name is Leonard Schmedding. He operates under the brand Everlast AI and uses the handle @everlastai across YouTube and Instagram, which is why many viewers searching his content find the two names used interchangeably.
Everlast AI is Leonard Schmedding's AI automation agency — not just a content brand. According to his own bio, the business works with over 3,500 clients and employs around 40 people, focused on helping businesses generate more revenue with less manual effort through AI-driven automation workflows.
He makes that claim directly in his Instagram bio, describing Everlast AI as the "Grösster KI Kanal auf YT" — meaning the largest AI channel on YouTube in German. His audience is almost entirely DACH-region (Germany, Austria, Switzerland), which is where that distinction would apply.
Claude AI is one of the tools he covers most frequently, appearing across multiple dedicated hashtags he uses — #claude, #claudecode, and #claudetipps. His content typically focuses on practical business applications and workflow tips rather than general comparisons.
Yes — he has published content specifically on GPT-6, framing it around the idea that it will permanently change how the world works. His channel takes a news-driven approach to major model releases, covering both what is announced and what it means for businesses trying to stay ahead of the AI curve.
Hyundai sponsored content on his YouTube channel in late 2025, which stands out for an AI-focused creator. It signals that mainstream brands beyond the tech sector see his audience — predominantly professional, male, and 25 to 55 years old — as a desirable consumer segment worth reaching through AI-adjacent content.
His confirmed sponsors include Microsoft Azure, N8N (the open-source workflow automation platform), Visa, and Hyundai. The mix spans enterprise cloud infrastructure, automation tooling, financial services, and automotive — reflecting the broad professional demographics his channel attracts.
N8N sponsored content on his channel in 2025, and the fit is direct: n8n is one of the most widely used tools for building automated workflows without heavy coding, and automation is the core of everything Leonard teaches. Viewers already interested in AI-driven business systems are a natural audience for the platform.
He actively covers global AI developments, including a recent video on China building something widely considered impossible in the AI space. His editorial angle is tracking the full international AI race, not just US-based models like GPT or Claude, which sets the channel apart from many Western-centric AI educators.
His content targets business owners and professionals looking to apply AI for commercial results — the channel tagline "Mehr Umsatz, weniger Arbeit" translates directly to "more revenue, less work." Audience data reflects this positioning: the viewership skews heavily male and concentrates in the working-professional age brackets rather than younger student demographics.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@everlastai · YouTube
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