United States
Cruz is a Utah-based YouTube creator and daily livestreamer whose content sits at the intersection of gaming and Gen Z entertainment culture.
Total Followers +10.2%
2.5M
Across YouTube
Primary Platform
YouTube
2.5M followers · 100% of audience
Engagement
3.3%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. — / IG post
Roblox Corporation granted Cruz its Video Star status, an official creator recognition program, marking a notable platform milestone for the 17-year-old streamer.
Cruz (Ebenezer Crait) graduated high school on May 29, 2026, a real-life milestone his audience has followed given his frequent 'day in the life of a teen streamer' content.
The sibling duo, whose ongoing rivalry-and-collab dynamic drives much of their content, formalized a shared channel to post gaming and IRL videos together.
The track was part of a months-long 'Steak-Cruz War' content arc spanning Roblox, Grow a Garden, and IRL pranks — a storyline that fueled significant channel growth for both creators.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| YouTube | 2,480,000 | +253K | 3.3% | 3.3 | 4 days ago |
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +51K +2.1% | +0 +0.0% | +0 +0.0% | +51K |
| Last 30 days | +253K +10.2% | +0 +0.0% | +0 +0.0% | +253K |
| Last 90 days | +766K +30.9% | +0 +0.0% | +0 +0.0% | +766K |
| Last 365 days | +766K +30.9% | +0 +0.0% | +0 +0.0% | +766K |
Daily follower snapshots from CreatorDB's longitudinal index.
Cruz is a Utah-based YouTube creator and daily livestreamer whose content sits at the intersection of gaming and Gen Z entertainment culture. Operating primarily on YouTube with a multi-million subscriber following, Cruz built an audience through Roblox and Fortnite content before expanding into a broader, personality-driven format — viral filter reactions, IRL recreations of internet trends, and collaborative challenge videos with fellow creators like Foltyn, Zhong, and Steak. The channel's own framing around "brainrot" content and high-energy clips reflects a deliberate alignment with the short-attention-span, meme-fluent aesthetics that define the current youth internet cycle. A self-described teenage streamer in earlier posts, Cruz represents the newer wave of creators who treat daily live output as the primary product and YouTube clips as the amplification layer.
The audience skews slightly female and concentrates heavily in the 18-to-34 bracket, with a strong domestic base complemented by meaningful reach into India, the UK, Australia, and Mexico — suggesting English-language appeal that travels internationally without requiring localization. Engagement running more than double the category median points to a genuinely active community rather than passive viewership, which is a meaningful signal in a gaming-adjacent space where passive watch time is common. Above-average 30-day subscriber growth as of mid-2026 indicates Cruz is still in an expansion phase rather than plateauing. For brands targeting younger male-skewing gaming audiences or Gen Z lifestyle consumers, the channel's livestream-native format and collaborative creator network position it as a high-frequency touchpoint with real conversion potential.
cruz reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations. As a gaming creator they map naturally to brands targeting that space. Engagement on YouTube runs around 3.3%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at @cruz's tier (Macro, 2.5M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Cruz is 17 years old, as he documented himself in his video "Day In The Life Of A 17 Year Old Streamer." He is one of the younger creators in his tier, having grown to over 2 million YouTube subscribers while still a teenager.
Cruz is based in Salt Lake City, Utah. He lists a P.O. Box there — P.O. Box 17235, Salt Lake City, UT 84117 — for fans who want to send him mail or packages.
Cruz streams live every day at 6pm EST on YouTube. His consistent daily schedule is a defining part of his brand and has helped him build a loyal audience that tunes in on a set routine.
Cruz regularly tags content under #inkgame, pointing to a specific game that has become a recurring fixture in his streams and clip highlights. It appears alongside Roblox and Fortnite as one of the main games driving his upload output.
Cruz is known for Roblox content, including playing titles like Steal a Brainrot, which he even recreated in a real-life challenge video. His Roblox streams and clips are central enough to his brand that he uses #cruzroblox as a dedicated recurring hashtag.
Yes — Cruz made a video titled "I Played STEAL A BRAINROT In REAL LIFE," taking the popular online game and acting it out physically. This kind of IRL game recreation is part of the content format he has been exploring alongside his daily streams.
They are fellow creators Cruz collaborates with, appearing together in group videos like his dance challenge posts where he asks fans to vote in the comments on who performed best. These collab videos are among his more interactive and highly-commented pieces of content.
Cruz posts group dance challenge videos featuring collaborators like @Foltyn, @Zhong, and @steak, then drives engagement by asking fans to vote in the comments on who danced best. The format mixes entertainment with community interaction, which helps explain why his engagement runs well above the category average.
Yes, Cruz actively encourages fans to send him things and lists his mailing address — P.O. Box 17235, Salt Lake City, UT 84117 — directly in his YouTube bio. For business inquiries he uses cruz.star.creator@gmail.com.
Cruz sits in the Macro tier with well over 2 million YouTube subscribers, and his channel has been in a period of notably fast growth. His audience skews nearly 50/50 male and female, which is less common for a gaming and livestream-focused channel.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@cruz · YouTube
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