United States
Crescentshay is a creator with a presence on YouTube (3,070,000 followers), Instagram (1,739,162 followers), TikTok (4,500,000 followers), based in United States.
Total Followers -0.1%
9.3M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
3.1M followers · 33% of audience
Engagement
5.3%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $21K–$49K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | -2261 -0.1% | +0 +0.0% | -2261 |
| Last 30 days | +0 +0.0% | -10261 -0.6% | +0 +0.0% | -10261 |
| Last 90 days | -9824 -0.3% | -29740 -1.7% | +0 +0.0% | -39564 |
| Last 365 days | -9824 -0.3% | -29740 -1.7% | +0 +0.0% | -39564 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Saily Sponsorship | Sponsored content | YouTube | Dec 2025 | — |
| ThredUp Inc. Sponsorship | Sponsored content | YouTube | Sep 2025 | — |
| Opera Sponsorship | Sponsored content | YouTube | Apr 2025 | — |
| Skillshare Sponsorship | Sponsored content | YouTube | Feb 2025 | — |
| Temu E-commerce / Shopping | Sponsored content | TikTok | 2024–2025 | — |
| CASETiFY Tech Accessories | Sponsored content | YouTube | 2024–2025 | — |
| HoYoverse (Genshin Impact) Gaming | Sponsored content | TikTok | 2024 | — |
Crescentshay is a creator with a presence on YouTube (3,070,000 followers), Instagram (1,739,162 followers), TikTok (4,500,000 followers), based in United States. Their content sits in the diy & crafting space. Their YouTube bio reads: "hello, i'm shay and I like to make things! this is a place where i'll do my best to share my progress and my adventures in crafting! If you want to contact me, an email is the best ways to do it! for all business inquiries please email". The full audience and engagement breakdown is below.
Crescentshay reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward E-commerce / Shopping, Tech Accessories, Gaming, a clear signal of fit for brands in those categories. Demonstrated partners include Saily and ThredUp Inc.. Engagement on YouTube runs around 5.3%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows diy content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in E-commerce / Shopping and related categories, Crescentshay offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Crescentshay's tier (Mega, 9.3M combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Crescentshay's real name is Shay — she introduces herself that way across her YouTube, Instagram, and TikTok bios. The "crescent" in her handle comes from her cosplay identity, which predates her channel blowing up and is still reflected in her fan-mail email address, crescentshaycosplay.
Yes — when Crescentshay recreated Katniss Everdeen's iconic fire dress from The Hunger Games, her parents helped her pull off the flame effect by literally lighting her on fire. She documented the moment right in the video title itself, billing it as "featuring my parents lighting me on fire," which quickly became one of her most-quoted lines by fans.
Crescentshay challenged herself to recreate Blake Lively's elaborate Met Gala gown entirely from scratch — pattern drafting, cutting, and sewing — within a strict 48-hour window. The build is documented in one of her most ambitious YouTube challenge videos, showing her working through the pressure of the deadline in real time.
In that video Crescentshay attempted to sew real garments that visually mimic the flat, two-dimensional look of animated or illustrated characters. The technique involves careful construction and shading tricks to make fabric appear like it came straight out of a cartoon, and it sits squarely in the experimental corner of the cosplay world she loves to explore.
Yes, Genshin Impact is one of the fandoms Crescentshay has pulled cosplay content from, and she has tagged related posts with Genshin hashtags across her channels. Like most of her work, the costumes are hand-sewn rather than purchased, which sets her builds apart and is a big part of why her audience follows her specifically.
Crescentshay built a full life-size wearable costume based on the Worm on a String — the fuzzy, googly-eyed toy that became a beloved internet meme. She sewed it herself from scratch, and the video became a fan favorite for pairing her genuine technical sewing skill with a completely absurd concept.
Yes, Crescentshay graduated from UCLA in 2021, which she notes in her Instagram bio. She has been creating crafting and cosplay content full time since graduating and has grown her audience into the Mega tier since then.
Yes, Skillshare has sponsored content on Crescentshay's YouTube channel, making it one of her most on-brand partnerships since Skillshare is a platform for creative learning and her entire channel is built around step-by-step making tutorials. She has also partnered with ThredUp, the secondhand fashion marketplace, as well as Saily and Opera.
Full tutorials live on her YouTube channel, which is where Crescentshay does her most detailed build documentation from start to finish. Her Instagram and TikTok tend to feature shorter works-in-progress snippets, and her Instagram bio explicitly points followers to YouTube for the complete step-by-step content.
Crescentshay's combined following across YouTube, TikTok, and Instagram puts her well above nine million, placing her in the Mega tier of creators. Her TikTok account carries the largest share of that audience, with her YouTube channel not far behind.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
If you'd like to update, correct, or remove this profile, get in touch and we'll handle it within 5 business days. We don't publish private data — every stat shown comes from your public platform profiles.
@crescentshay · YouTube
+0 new followers
Preparing fresh data…
This usually takes 15–25 seconds.