United States
Craig Whetter is a Dana Point, California-based bodyboarder and content creator who operates at the intersection of competitive water sports and action-sport media.
Total Followers +0.4%
35K
Across Instagram, YouTube
Primary Platform
19K followers · 55% of audience
Engagement
4.8%
vs. 1.5% category median
Sponsorship Tier
Micro
Est. $486–$1.4K / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +10 +0.1% | +0 +0.0% | +0 +0.0% | +10 |
| Last 30 days | +56 +0.3% | +97 +0.6% | +0 +0.0% | +153 |
| Last 90 days | +780 +4.0% | +306 +1.9% | +0 +0.0% | +1K |
| Last 365 days | +780 +4.0% | +306 +1.9% | +0 +0.0% | +1K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Breaking Even TV Bodyboarding / Action Sports Media | Co-founder | YouTube | Long-term | — |
| 662 Mob Bodyboarding Apparel / Community | Brand ambassador | Long-term | — | |
| The Versus Project Action Sports | Long-term partnership | Long-term | — | |
| Ally Swim Fins Bodyboarding Equipment | Brand ambassador | Long-term | — | |
| Gyroll Bodyboarding / Surf Gear | Brand ambassador | Long-term | — |
Craig Whetter is a Dana Point, California-based bodyboarder and content creator who operates at the intersection of competitive water sports and action-sport media. A UCSB alumnus, he channels his Southern California coastal lifestyle into short-form and long-form footage centered on bodyboarding — a discipline that remains far more niche than mainstream surfing and has limited dedicated media coverage. His work is closely tied to Breaking Even TV, a bodyboard-specific media outlet he co-represents, giving his personal channel an editorial identity beyond typical athlete vlogging. Recurring features at The Wedge in Newport Beach — one of the most technically demanding shore-break waves in the United States — signal that his content targets enthusiasts who understand the nuances of the sport rather than a casual beach-lifestyle audience.
Despite a micro-tier following spread across Instagram and YouTube, Whetter's engagement rate runs well above category norms, a pattern consistent with tightly knit action-sport communities where audiences are genuinely invested in the discipline. His brand affiliations — Ally Swim Fins and Gyroll alongside the 662 Mob collective and The Versus Project — suggest positioning within specialist bodyboard hardware and core surf-culture brands rather than mass lifestyle sponsors. His audience skews male and concentrates in the 25–34 bracket, matching the profile of adult action-sport practitioners with discretionary gear spending. As bodyboarding content on social platforms remains underserved relative to surfing or skate, Whetter's consistent output and media-outlet backing give him a credible long-term position as a go-to voice for the bodyboard community in North America.
Craigwhetter operates squarely within the bodyboarding and coastal action-sports vertical, making him a natural match for watersports hardgoods, boardsport apparel, ocean-safety gear, and outdoor adventure labels. His Instagram bio already lists confirmed partnerships with Ally Swim Fins and Gyroll, validating that specialist equipment brands see a return here, while his ties to the 662 Mob collective and the Breaking Even TV media platform establish category authority beyond a solo creator profile. Posting cadence is consistent across both Instagram and YouTube—with uploads as recent as two to six days ago—and engagement runs well above category median, signaling an audience that actively participates rather than passively scrolls. The base is predominantly US-concentrated with secondary English-speaking reach into the UK and Canada, plus a notable Brazilian presence that reflects bodyboarding's South American fandom; all meaningful signals for brands targeting coastal markets across multiple geographies. For sponsors adjacent to the core niche—action cameras, reef-safe sunscreen, wetsuit labels, or surf-travel operators—the channel's nature-travel and vlog overlay creates credible extension points without forcing the fit. Micro-tier pricing makes test budgets accessible while the engagement quality justifies the investment.
Benchmark estimates for a creator at Craigwhetter's tier (Micro, 35K combined followers, United States). Pulled from CreatorDB's category benchmarks.
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Breaking Even TV is a bodyboarding media outlet based in Dana Point, California, that produces videos from wave spots around the world and describes itself as the ultimate destination for bodyboarding content. Craig Whetter is a core collaborator, contributing sessions and short-form clips across its Instagram and YouTube channels. The project's mission is to capture the stoke of riding waves on a bodyboard at every level, and it also sells branded merchandise for fans who want to support the journey.
The Wedge is a legendary, extremely powerful shore break at the tip of the Balboa Peninsula in Newport Beach, California, famous for producing thick, hollow slabs that are ideal for bodyboarding. Craig Whetter regularly documents sessions there — tagging it #thewedge — because it sits close to his home base of Dana Point and consistently delivers the kind of dramatic, barreling waves that perform well on video. It's become one of the signature backdrops of his content.
662mob is listed directly in Craig Whetter's Instagram bio as one of his primary crew affiliations in the bodyboarding world. It operates as a tight-knit collective within the Southern California bodyboarding scene and keeps a relatively low public profile outside the core community. Its presence in his bio signals that Craig's identity as a creator is tied to crew culture as much as individual performance.
Ally Swim Fins is explicitly listed as one of Craig Whetter's sponsors and partners in his Instagram bio. Swim fins are essential bodyboarding equipment — they drive propulsion and positioning in the wave — and having a dedicated fins sponsor reflects a serious, committed level of involvement in the sport. It's one of the niche brands that supports competitive-level bodyboarders in Southern California.
Gyroll is a brand partner listed in Craig Whetter's Instagram bio alongside his other sponsors in the bodyboarding space. It operates within the surf and bodyboarding accessories world and is part of the small ecosystem of niche brands that back dedicated athletes like Craig. Its inclusion in his bio suggests an ongoing partnership rather than a one-off collaboration.
The Versus Project (@theversusproject) is one of the creative affiliations Craig Whetter lists in his Instagram bio. It appears to be a media or production initiative connected to the action sports and bodyboarding community, operating within niche surf culture rather than mainstream surf media. Like Breaking Even TV, it points to Craig being embedded in a network of independent creators building bodyboarding content outside the traditional industry.
Yes — Craig Whetter identifies as a UCSB Alumni, meaning he attended the University of California, Santa Barbara, a campus that sits right on the coast and has a well-known surf culture. He's now based in Dana Point, California, a Southern California beach town he regularly calls his local spot. His academic background alongside an active athlete career is a notable part of how he presents himself publicly.
Breaking Even 3 appears to be the third installment in a bodyboarding film or video series produced through Breaking Even TV, the Dana Point media outlet Craig Whetter is affiliated with. The hashtag #breakingeven3 surfaces in his posts, indicating it's an active project — likely documenting surf trips, featured sessions, or athletes within the bodyboarding community. It follows the tradition of independent surf film production that has long defined how bodyboarding culture is shared and preserved.
Both Mike Stewart — widely regarded as the greatest bodyboarder of all time — and Paul Roach, a well-respected figure in the sport, appear as hashtags in Craig Whetter's posts. This positions his content firmly within the knowledgeable, core end of the bodyboarding world, aimed at fans who follow the sport seriously. Whether either has appeared directly in his footage isn't confirmed from his public profile alone, but the references signal the level of the community he's creating for.
Craig Whetter is active on both Instagram and YouTube, with Instagram as his primary platform and YouTube used for longer bodyboarding edits and Breaking Even TV content. He sits in the Micro tier by audience size, but his engagement rate runs well above the category median — a strong signal that his followers are genuinely passionate bodyboarding fans rather than passive scrollers. His audience skews male and is concentrated in the United States, with additional reach in the UK, Canada, and Brazil.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@craigwhetter · Instagram
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