Last updated just now · Jul 31, 2026, 2:42 AM
Science & Space United States

Coolworldslab

Full Creator Stats Live · Updated 2026-07-31

Cool Worlds Lab is the YouTube channel of Professor David Kipping, a British-born astronomer who leads a research group at Columbia University's Department of Astronomy focused on exoplanets, astrobiology, and the search for extraterrestrial intelligence.

NicheScience & Space TierMacro Engagement5.5%

Total Followers +0.9%

1.1M

Across YouTube

Primary Platform

YouTube

1.1M followers · 100% of audience

Engagement

5.5%

vs. 1.5% category median

Sponsorship Tier

Macro

Est. — / IG post

Quick facts
  • 1.1M combined followers across 1 platform.
  • Macro creator tier — United States.
  • 5.5% headline engagement.
  • Active since .
  • Niche: Science Technology.
  • Posts in English.
Recent news · 3 items

Performance Across Platforms

Updated 2026-07-31
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
YouTube 1,080,000 +10K 5.5% 0.5 8 days ago

Growth Trend

Last 365 days
WindowYouTubeCombined
Last 7 days +0 +0.0% +0 +0.0% +0 +0.0% +0
Last 30 days +10K +0.9% +0 +0.0% +0 +0.0% +10K
Last 90 days +10K +0.9% +0 +0.0% +0 +0.0% +10K
Last 365 days +10K +0.9% +0 +0.0% +0 +0.0% +10K

Audience Demographics

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1M1M1.1M1.1M1.1M Aug 1Oct 30Jan 29Apr 30Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Recent Brand Partnerships

Last 12 months · sponsored content only
BrandTypePlatformDatePerformance vs. baseline
Sponsored content YouTube Jun 2026
Sponsored content YouTube May 2026
Sponsored content YouTube May 2025
Sponsored content YouTube Apr 2025
Sponsored content YouTube Jan 2025
Background

About Coolworldslab

Cool Worlds Lab is the YouTube channel of Professor David Kipping, a British-born astronomer who leads a research group at Columbia University's Department of Astronomy focused on exoplanets, astrobiology, and the search for extraterrestrial intelligence. The channel grew directly from Kipping's academic work rather than being conceived as a media project, which lends it an authenticity rare in science communication. Its signature is documentary-length deep dives — often well beyond thirty minutes — examining exoplanets, the Fermi Paradox, wormhole physics, and speculative questions about the long-term prospects for intelligent life, all delivered in Kipping's measured, evidence-grounded voice.

The audience skews heavily male and concentrates among viewers in their late twenties through mid-forties — a cohort drawn to dense, long-form material rather than passive algorithmic browsing. Engagement running well above the science-category platform median signals genuine viewer loyalty rather than incidental reach. Sponsor partnerships with privacy-focused tools like Incogni and NordVPN, and the AI search company Perplexity, reflect a technically sophisticated audience that values digital autonomy. As atmospheric biosignature detection and mainstream SETI discourse both accelerate, Cool Worlds Lab holds a distinctive position as a peer-reviewed, institutionally credible voice in a field increasingly crowded with speculative content.

Brand fit

Why brands partner

Coolworldslab reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations. As an education creator they map naturally to brands targeting that space. Demonstrated partners include Perplexity and Incogni Inc.. Engagement on YouTube runs around 5.5%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in education and related categories, Coolworldslab offers a defined, creative-fit audience rather than broad, low-intent impressions.

Estimated Rate Card

Benchmark estimates for a creator at Coolworldslab's tier (Macro, 1.1M combined followers, United States). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

Who runs Cool Worlds Lab?

Cool Worlds Lab is led by Professor David Kipping, an astronomer at Columbia University's Department of Astronomy. He built the lab around the scientific mission of discovering and characterizing exoplanets, with a particular focus on worlds cool enough in temperature to potentially support life.

Is Cool Worlds Lab an actual university research group or just a YouTube channel?

Cool Worlds Lab is a genuine academic research group housed within Columbia University's Department of Astronomy in New York. The YouTube channel serves as public outreach for that lab, which is what sets it apart from most science channels — the content is produced by active, publishing researchers rather than science communicators.

Why is the channel called Cool Worlds — what does that actually mean?

The name refers to exoplanets that are cool enough in surface temperature to potentially host liquid water and support life — the core subject of Professor Kipping's research at Columbia. It is not a casual branding choice but a direct description of the lab's scientific mission, studying habitable-zone and sub-stellar worlds.

What did Cool Worlds Lab mean when it said first contact with aliens will be their last words?

The video explores a concept from SETI research — that any signal humanity might receive from an extraterrestrial civilization could have been sent by a civilization that has since gone extinct, making it effectively a posthumous message. Cool Worlds Lab uses this framing to examine how rare and short-lived technological civilizations may be, a theme that runs throughout the channel.

Why does Cool Worlds Lab say intelligent life might be impossible around most stars?

The channel has explored how a large proportion of stellar environments — including those around the most common type of star in the galaxy — may create conditions deeply hostile to complex life through intense radiation, tidal locking, or unstable luminosity. This connects directly to David Kipping's research on which planetary and stellar environments could realistically sustain life long enough for intelligence to evolve.

What is the 'barely habitable universe' theory that Cool Worlds Lab covered?

This concept examines whether the universe's physical constants and large-scale conditions are only just sufficient to allow complex life to emerge — not optimized for it, but barely permissive. Cool Worlds Lab uses this framing to ask whether life is an unlikely cosmic accident rather than an expected outcome, which feeds into the channel's broader treatment of the Fermi Paradox.

What does Cool Worlds Lab say about the Fermi Paradox?

The Fermi Paradox — why, given the scale of the universe, we have found no evidence of other intelligent civilizations — is one of the most recurring themes on the channel. Cool Worlds Lab approaches it through current research, exploring hypotheses like the extreme rarity of technological civilizations, the short lifespan of intelligent species, and the possibility that most stellar environments cannot support complex life at all.

Does Cool Worlds Lab cover JWST discoveries?

Yes, the James Webb Space Telescope appears regularly in the channel's content because its ability to probe exoplanet atmospheres for potential biosignatures directly advances the science Cool Worlds Lab is built around. David Kipping's team works on exoplanet detection and characterization, making JWST one of the most relevant active missions to the lab's research.

What does Cool Worlds Lab think about UAPs and UFOs?

Cool Worlds Lab engages with UAP topics through scientific skepticism and frames them within the broader question of whether extraterrestrial intelligence exists at all, rather than treating unverified sightings as confirmed phenomena. The channel uses #ufo and #uap in its content to reach audiences asking those questions and redirect them toward the rigorous SETI research the lab actually conducts.

Who sponsors Cool Worlds Lab on YouTube?

Cool Worlds Lab has featured sponsorships from brands including NordVPN, Perplexity, Incogni, Opera, and Storyblocks in its YouTube videos. These integrations reflect the channel's educated, tech-oriented adult audience — a demographic that skews heavily male and toward the 25-and-older age range, making it appealing to software, privacy, and productivity brands.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Jul 31, 2026, 2:42 AM · Slug: coolworldslab

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