United States
Cody Askins is a U.S.-based insurance industry educator and entrepreneur who has built one of the more comprehensive digital ecosystems in the insurance sales training space.
Total Followers +0.8%
270K
Across YouTube, Instagram
Primary Platform
YouTube
156K followers · 58% of audience
Engagement
2.9%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $2.3K–$5.7K / IG post
Cody Askins hosted his flagship 8% Nation insurance industry conference in Plano, TX — his largest annual in-person event for agents and agency owners.
Askins appeared on the iHeart-distributed podcast to discuss the growth of CABOOM Leads and how agents can own their media and marketing.
His official bio now cites eight companies generating over $30 million in annual revenue, up from the $20M figure reported in mid-2024 interviews.
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +364 +0.3% | +0 +0.0% | +364 |
| Last 30 days | +0 +0.0% | +2K +2.0% | +0 +0.0% | +2K |
| Last 90 days | +2K +1.3% | +8K +7.4% | +0 +0.0% | +10K |
| Last 365 days | +2K +1.3% | +8K +7.4% | +0 +0.0% | +10K |
Daily follower snapshots from CreatorDB's longitudinal index.
Cody Askins is a U.S.-based insurance industry educator and entrepreneur who has built one of the more comprehensive digital ecosystems in the insurance sales training space. Operating primarily through YouTube, where he has accumulated tens of millions of views, Askins produces content aimed squarely at independent insurance agents and agency owners — covering topics from annuity sales and lead generation to recruiting, leadership, and brand building. The '8% Nation' brand woven throughout his platforms references a widely cited statistic in insurance circles about long-term agent survival rates, positioning Askins as a guide for agents serious about beating those odds. He has extended that platform into live events under the 8% Nation banner and a mastermind program called Power Players, giving him both digital reach and an in-person community layer.
Cody.Askins reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Insurance lead generation, Annuity leads / financial services, Insurance industry events / community, a clear signal of fit for brands in those categories. Demonstrated partners include CABOOM Leads and CABOOM Advisors. Engagement on YouTube runs around 3.0%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in Insurance lead generation and related categories, Cody.Askins offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Cody.Askins's tier (Mid, 270K combined followers, United States). Pulled from CreatorDB's category benchmarks.
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8% Nation is Cody Askins' branded monthly event series for insurance agents and agency owners, built around the widely cited industry reality that only roughly 8% of life insurance agents achieve long-term success. The events are designed to give agents sales training, networking, and the mindset tools to push into that top tier. Cody organizes and hosts them himself as a live extension of his YouTube and coaching ecosystem.
CABOOM Leads is a company Cody Askins owns that provides high-intent insurance leads directly to agents and agencies. Rather than relying on cold outreach or third-party lead brokers, agents can use CABOOM Leads as a pipeline of prospects already showing interest in buying coverage. It is one of several businesses Cody runs alongside his educational content.
CABOOM Advisors is a separate branch of Cody Askins' CABOOM brand focused specifically on annuity leads and growth resources for financial advisors and insurance agents who sell annuity products. It is distinct from CABOOM Leads, which targets general insurance prospects, and reflects Cody's expanding focus into the annuity market alongside his core life insurance content.
Power Players is Cody Askins' high-level mastermind community built for insurance agency owners who are actively trying to scale their operations. It sits alongside 8% Nation events as one of his two main community-and-coaching offerings, aimed at agents who have moved past the beginner stage and want a peer group and structured growth framework.
CA Studios is Cody Askins' content and training production arm, which houses his courses, interviews, and educational programming for insurance professionals. It functions as the media engine behind his broader business ecosystem, producing the training material that complements his YouTube channel, live events, and lead-generation platforms.
Cody Askins covers annuity sales strategy as part of his YouTube and coaching content, helping agents identify which clients are strong candidates for larger annuity cases rather than defaulting to smaller term or whole-life policies. His CABOOM Advisors platform pairs with that education by supplying agents with high-intent annuity leads so they can put the strategy into immediate practice.
Yes — beyond his free YouTube content, Cody Askins runs a dedicated agency-scaling program accessible through scale.codyaskins.com, as well as the Power Players Mastermind for more established agency owners. His entire content ecosystem, from YouTube tutorials to live events, is specifically built around the insurance agency growth journey rather than general business advice.
Cody Askins creates content across the experience spectrum — his YouTube tutorials on sales tips, recruiting, and leadership are accessible to agents just starting out, while the Power Players Mastermind and 8% Nation events are pitched squarely at owners who are already running agencies and want to scale faster. His CABOOM Leads and CABOOM Advisors businesses serve agents at any stage who need a consistent lead pipeline.
Cody Askins has surpassed 50 million YouTube views, a milestone he highlights as a central credential across his social media bios. YouTube is his primary platform and the anchor of his brand, with all content focused on insurance sales, agency growth, recruiting, and leadership training.
Cody Askins' YouTube channel covers sales training, agency recruiting, personal branding for insurance professionals, marketing strategy, leadership, and career development — all specifically within the insurance industry. His content ranges from tactical how-to videos, such as selling larger annuity cases, to broader business-building topics aimed at agents who want to move from solo producer to agency owner.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@codyaskins · YouTube
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