United States
Coach Bobby is an Atlanta-based fitness trainer building a community around fat loss and strength coaching under the handle @coachbobbyfit.
Total Followers -0.3%
26K
Across Instagram
Primary Platform
YouTube
26K followers · 100% of audience
Engagement
4.9%
vs. 1.5% category median
Sponsorship Tier
Micro
Est. $652–$1.8K / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 26,097 | -73 | 4.9% | 0.5 | 20 days ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | -73 -0.3% | +0 +0.0% | +0 +0.0% | -73 |
| Last 90 days | -227 -0.9% | +0 +0.0% | +0 +0.0% | -227 |
| Last 365 days | -227 -0.9% | +0 +0.0% | +0 +0.0% | -227 |
Daily follower snapshots from CreatorDB's longitudinal index.
Coach Bobby is an Atlanta-based fitness trainer building a community around fat loss and strength coaching under the handle @coachbobbyfit. His Instagram bio — "Your health is not a phase — it's a priority" — sets a deliberate, long-term coaching tone that separates him from broader motivational fitness accounts. His hashtag mix spans bodybuilding, women who lift, gym humor, and mind-body-soul wellness, suggesting content that layers structured training advice with accessible lifestyle context and occasional lighter posts to maintain relatability. He also directs followers to programs and free resources through his bio link, signaling that an active coaching or digital product business runs alongside his content presence.
Despite a micro-tier following, his engagement rate runs well above the category median — a meaningful signal of a tight-knit, invested audience rather than passive accumulation. His community skews majority female and concentrates heavily in the 18-to-34 age range, a demographic that is particularly active in fat loss and strength training and attractive to brands in supplements, activewear, and wellness. With a predominantly U.S.-based audience and an Atlanta footprint, his monetization potential sits as much in direct coaching and program sales as in brand partnerships. As performance-driven brand budgets increasingly favor engaged micro audiences over raw reach, his conversion-oriented positioning makes him a credible fit for brands prioritizing measurable outcomes.
Coachbobbyfit reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. As a fitness creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 4.9%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows fitness content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in fitness and related categories, Coachbobbyfit offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Coachbobbyfit's tier (Micro, 26K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Coachbobbyfit offers both paid programs and freebies, which he links directly in his Instagram bio. This mix makes his content accessible whether you're just starting out or ready to invest in structured coaching. It's one of the reasons his community stays closely engaged.
Coachbobbyfit positions himself around fat loss and strength together, treating them as complementary goals rather than separate tracks. His tagline — "Fat Loss & Strength" — signals that he doesn't believe you have to sacrifice one for the other. This dual focus is a core part of his coaching identity.
Coachbobbyfit is based in Atlanta, Georgia, which he notes directly in his Instagram bio. The majority of his audience is in the United States, consistent with his domestic-focused fitness brand.
Yes — Coachbobbyfit regularly uses the #womenwholift hashtag and his audience skews majority female. His fat-loss-and-strength approach resonates strongly with women pursuing body composition goals, and his content appears tailored to speak to that community directly.
Coachbobbyfit regularly uses #gymhumor as part of his content mix, suggesting he blends motivational fitness advice with lighter, relatable gym moments. This tone likely contributes to his unusually high engagement, since humor drives shares and saves in the fitness space.
Coachbobbyfit takes a noticeably holistic wellness angle, regularly covering sleep, hydration, stress management, and mindset alongside traditional fitness content. His hashtag use — including #sleepwell, #stayhydrated, #stressfreelife, and #mindbodysoul — makes clear that he treats health as a full-lifestyle priority, not just a gym habit.
Coachbobbyfit touches on bodybuilding as part of his content, suggesting familiarity with the structured, physique-focused side of training. He blends that with broader fat loss and strength messaging, so his content sits somewhere between classic bodybuilding culture and everyday health coaching.
Coachbobbyfit's engagement runs significantly above the category average — well over three times the typical benchmark for fitness creators on Instagram. For a Micro-tier creator, that level of audience interaction suggests a genuinely active community rather than passive followers, which brands working in the fitness and wellness space tend to value highly.
Coachbobbyfit is primarily active on Instagram and YouTube. His Instagram presence is where his engagement community is most visible, while YouTube serves as his listed primary platform for longer-form content.
Coachbobbyfit's audience is majority female, with women making up a clear majority of his following. His followers skew toward younger adults in the 18–34 range, though he has meaningful representation from older age groups as well, consistent with a health-as-a-lifestyle message that spans generations.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@coachbobbyfit · YouTube
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