United States
Cleetus McFarland is the on-screen persona of Garrett Mitchell, a Florida-based automotive entertainer who built a multi-million subscriber following on YouTube by blending high-horsepower builds with an irreverent, Southern showman sensibility.
Total Followers +0.8%
4.8M
Across YouTube
Primary Platform
YouTube
4.8M followers · 100% of audience
Engagement
4.0%
vs. 1.5% category median
Sponsorship Tier
Macro
In a July 8, 2026 interview on Kenny Wallace's YouTube channel, McFarland spoke about grieving NASCAR legend Greg Biffle (died Dec. 18, 2025) and 1320Video founder Kyle Loftis (died May 5, 2026), saying he is 'sad about everything' but staying focused on racing.
After his Daytona Truck debut ended in an early spin, Niece Motorsports confirmed McFarland's return for Michigan International Speedway and a planned Talladega date, making his 2026 schedule span three NASCAR series.
RCR announced McFarland would pilot the No. 33 Tommy's Express Chevrolet in select NOAPS races. He debuted at Rockingham and later ran at Nashville, becoming one of the few YouTubers to race across three active NASCAR series in a single season.
NASCAR cleared McFarland to pilot the No. 4 Chevrolet in the Fresh from Florida 250, his first national-series NASCAR start. He ran alongside teammate Ricky Stenhouse Jr. before an early spin ended his day on lap 6.
The first-ever RACE expo is set for July 31–Aug. 1 at the Bradenton Area Convention Center, featuring his YouTube fleet and creator panels. He also headlined the New England 900 at Stafford Motor Speedway on July 17–18.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| YouTube | 4,840,000 | +40K | 4.0% | 2.8 | 4 days ago |
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +30K +0.6% | +0 +0.0% | +0 +0.0% | +30K |
| Last 30 days | +40K +0.8% | +0 +0.0% | +0 +0.0% | +40K |
| Last 90 days | +70K +1.5% | +0 +0.0% | +0 +0.0% | +70K |
| Last 365 days | +70K +1.5% | +0 +0.0% | +0 +0.0% | +70K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Helix Sleep Sponsorship | Sponsored content | YouTube | Sep 2026 | — |
| AG1 Sponsorship | Sponsored content | YouTube | Sep 2026 | — |
| SimpliSafe Sponsorship | Sponsored content | YouTube | Aug 2026 | — |
| BetterHelp Sponsorship | Sponsored content | YouTube | Aug 2026 | — |
| Raycon Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
Cleetus McFarland is the on-screen persona of Garrett Mitchell, a Florida-based automotive entertainer who built a multi-million subscriber following on YouTube by blending high-horsepower builds with an irreverent, Southern showman sensibility. His breakout came through years of documenting increasingly unhinged projects — most notably 'Leroy,' his turbocharged, LS-swapped Corvette that became a fan-favorite character in its own right. The channel's trajectory shifted significantly when Mitchell purchased a former NASCAR oval track in Florida and rebranded it the Freedom Factory, giving him a private venue to stage burnout competitions, drag events, and viewer meet-ups. That real-estate move cemented him as more than a YouTube builder — he became an operator within the grassroots motorsport community.
Cleetusm reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations. Their sponsorship history skews toward Motorsports / Venue, a clear signal of fit for brands in those categories. Demonstrated partners include Raycon and Helix Sleep. Engagement on YouTube runs around 5.7%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Cleetusm's tier (Macro, 4.8M combined followers, United States). Pulled from CreatorDB's category benchmarks.
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Cleetus McFarland is the on-camera persona of Garrett Mitchell, a Florida-based automotive YouTuber. He built the Cleetus McFarland name as a comedic, patriotic alias that has since become one of the most recognizable brands in automotive YouTube.
Yes — Cleetus McFarland purchased the former Bradenton Motorsports Park in Florida and rebranded it as the Freedom Factory. It serves as the home base for his builds, fan events, and burnout competitions, and appears constantly throughout his YouTube content.
Leroy the Savage is Cleetus McFarland's iconic LS-swapped Chevrolet Corvette, built for drag racing and burnout competitions. The car became a YouTube legend through years of high-horsepower abuse, spectacular mechanical failures, and crowd-favorite comeback moments.
A recent video on his channel featured someone bringing him an LS-swapped airplane — dropping a car engine into an aircraft is exactly the kind of unhinged build his audience expects. LS swaps into unusual and unexpected vehicles have become a recurring and beloved format on his channel.
Cleetus built out a Ford F-150 with a Whipple supercharger, a belt-driven forced-induction system known for massive power gains on truck platforms. He described the finished result as hitting "SO HARD," which fits his brand of transforming stock vehicles into high-horsepower monsters.
Car giveaways are a regular feature of his channel — he has given built vehicles directly to fans multiple times, often tied to channel milestones or promotional partnerships. His recent posts reference an active giveaway, confirming this is still a live part of how he engages his audience.
Cleetus hosts fan-attended drag racing days and burnout competitions at the Freedom Factory where spectators and participants can bring their own cars. The events draw large crowds and function as real-world extensions of the community he built on YouTube.
His active sponsorships include AG1, Helix Sleep, Raycon, SimpliSafe, and Drink LMNT. The mix of health and lifestyle brands alongside hard-core automotive content reflects how broadly his fanbase skews beyond just traditional gearheads.
Cleetus McFarland is based in Florida, where he also operates the Freedom Factory racetrack. His patriotic, freedom-themed brand persona aligns closely with both the regional culture and the overwhelmingly American audience he has built.
Cleetus McFarland has nearly 5 million subscribers on YouTube, placing him firmly in the Macro creator tier. His engagement runs well above the automotive category average, which points to a fanbase that is genuinely invested in his builds and ongoing storylines rather than passive viewers.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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