United Kingdom
Chunkz is a North West London-based entertainer whose content career is rooted in the UK's collaborative creator scene.
Total Followers -0.8%
14.3M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
4M followers · 28% of audience
Engagement
7.2%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $51K–$118K / IG post
Chunkz appeared on the One Giant Leap conference agenda (April 14, 2026) to speak on building community through authenticity and creator culture's intersection with football and entertainment.
Chunkz captained the winning side at Ahmad Bin Ali Stadium in Doha, with the event drawing 40,521 spectators and all proceeds going to the Education Above All Foundation. Chunkz was also the most-watched individual streamer of the event.
Chunkz scored a goal representing the YouTube Allstars side at the annual Sidemen Charity Match held at Wembley Stadium.
Chunkz co-captained alongside IShowSpeed against Team AboFlah & KSI at Stadium 974 in Doha, with the event featuring football legends including Thierry Henry and Andrés Iniesta.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | -6336 -0.1% | +0 +0.0% | -6336 |
| Last 30 days | +9K +0.2% | -28301 -0.7% | -102000 -1.7% | -120986 |
| Last 90 days | +71K +1.8% | +0 +0.0% | +0 +0.0% | +71K |
| Last 365 days | +71K +1.8% | +0 +0.0% | +0 +0.0% | +71K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Testerup Sponsorship | Sponsored content | YouTube | May 2026 | — |
| Whatnot Sponsorship | Sponsored content | YouTube | Apr 2026 | — |
| Revolut Sponsorship | Sponsored content | YouTube | Nov 2025 | — |
Chunkz is a North West London-based entertainer whose content career is rooted in the UK's collaborative creator scene. He is closely associated with Beta Squad, a British creator collective known for high-energy group challenges and pranks, and his solo channel reflects a similar sensibility: rap battles, cooking segments, vlogs, and social comedy delivered with a banter-heavy, self-deprecating style. His Instagram self-description as 'North West London's finest' is more than casual branding — it anchors his voice in a specific urban British cultural register that resonates with younger UK and diaspora audiences who recognize the in-group humour and references he consistently leans into.
Despite being firmly UK-rooted, roughly half of Chunkz's audience is US-based — an unusual crossover for a creator whose cultural touchstones are so distinctly British, suggesting his personality and format travel well internationally. Engagement across his platforms runs well above category norms, pointing to a genuinely active community rather than passive viewership. Partnerships with Revolut and Whatnot align naturally with the 18–34 demographic that dominates his following, while his own Clean Heartzclothing label signals a creator building brand equity beyond sponsored posts. As mainstream entertainment interest in UK creator talent continues to grow, Chunkz is positioned to extend into broader media formats beyond platform-native content.
Chunkz reaches an audience concentrated in United Kingdom primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a comedy creator they map naturally to brands targeting that space. Demonstrated partners include Testerup and Whatnot. Engagement on YouTube runs around 7.2%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows comedy content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United Kingdom-focused brands in comedy and related categories, Chunkz offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Chunkz's tier (Mega, 14.3M combined followers, United Kingdom). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Chunkz is behind Clean Heartz Clothing, a brand he links directly from his Instagram profile alongside his personal handle. It sits as a key part of his wider business identity beyond his content creator work in the UK.
Rap battles are the first format Chunkz names in his own YouTube channel description, making them one of his signature content types. These are typically friendly but competitive verbal battles filmed with fellow UK creators and friends, mixing comedy with freestyle skill in a way that helped build his early fanbase.
The Tango League is a branded football challenge series Chunkz has been involved in through a partnership with Tango, the soft drink brand. Creator-vs-creator football content is a popular UK format, and Chunkz has been a prominent face of the Tango-sponsored version, which also spawned the Tango Squad branding seen across his posts.
Yes — Chunkz posted YouTube content in which he attempted to score from long range in front of Son Heung-min, the Tottenham Hotspur and South Korea captain. By his own caption, even Chunkz was shocked when the attempt came off.
Chunkz has used both the #writteninthestars and #discoveryplusuk hashtags prominently across his posts, strongly indicating he appeared in a Discovery+ UK series by that name. It represents part of his move into longer-form produced content beyond his regular social media uploads.
YFilly (Filly) is one of Chunkz's most consistent creative partners in the UK influencer space, with the two regularly appearing across each other's content on YouTube and TikTok. They have shared brand deals together too — Chunkz's TikTok bio links directly to a joint Duolingo campaign that names both creators.
Chunkz is from North West London, proudly describing himself as "north west london's finest" in his Instagram bio. He has grown into one of the most prominent digital creators to come out of that part of the city, with a fanbase that now reaches well beyond the UK.
Chunkz partnered with Azar, the social video chat app, for a sponsored series built around their 7-Day Challenge format on Instagram. The content followed him meeting new people through the app over a week, blending his signature vlog and challenge style with the brand integration.
Yes — Chunkz is a confirmed Whatnot partner, signalled both by the #whatnotpartner hashtag across his posts and through YouTube-based sponsored content with the platform. Whatnot is a US-founded live-shopping and collectibles streaming app that has been actively signing prominent UK creators as it grows in Europe.
Chunkz has over 14 million combined followers across YouTube, Instagram, and TikTok, placing him firmly in the Mega creator tier. What stands out beyond the raw size is his engagement, which runs well above the category average on every platform — unusual for a creator operating at that scale.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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