Brazil
Charlesdobronxs is a creator with a presence on YouTube (37,000 followers), Instagram (10,443,998 followers), based in Brazil.
Total Followers +0.6%
10.5M
Across YouTube, Instagram
Primary Platform
YouTube
37K followers · 0% of audience
Engagement
8.8%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $104K–$230K / IG post
Following his BMF title win, Do Bronx is lined up for a rematch with Arman Tsarukyan, who beat him via split decision at UFC 300 in 2024.
Oliveira controlled Holloway on the ground across five rounds, earning a spot back in the UFC pound-for-pound rankings and adding the BMF belt to his legacy.
Fighting in Brazil for the first time since 2020, Oliveira delivered an emotional victory in front of a sold-out hometown crowd and immediately campaigned for the BMF title shot.
The setback briefly raised retirement questions, but Oliveira quickly rebounded with back-to-back wins over Gamrot and Holloway.
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +200 +0.5% | +9K +0.1% | +0 +0.0% | +10K |
| Last 30 days | +492 +1.3% | +66K +0.6% | +0 +0.0% | +66K |
| Last 90 days | +1K +3.6% | +343K +3.3% | +0 +0.0% | +344K |
| Last 365 days | +1K +3.6% | +343K +3.3% | +0 +0.0% | +344K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Roobet Crypto Casino / Gambling | Brand ambassador | Long-term | — | |
| Sport Club Corinthians Paulista Sports / Football Club | Brand ambassador | Long-term | — | |
| Aviator by Spribe Crash Gambling Game | Brand ambassador | Long-term | — |
Charlesdobronxs is a creator with a presence on YouTube (37,000 followers), Instagram (10,443,998 followers), based in Brazil. Their content sits in the mma & combat sports space. Their YouTube bio reads: "A arte é suave, mas o sistema é bruto 🥋🇧🇷 Campeão e Maior Finalizador da História @ufc 🥇 Embaixador: @roobet @corinthians @aviator.spribe.". The full audience and engagement breakdown is below.
Charlesdobronxs reaches an audience concentrated in Brazil primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. Their sponsorship history skews toward Crypto Casino / Gambling, Sports / Football Club, Crash Gambling Game, a clear signal of fit for brands in those categories. Demonstrated partners include Roobet and Sport Club Corinthians Paulista. Engagement on YouTube runs around 8.8%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows sport content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Brazil-focused brands in Crypto Casino / Gambling and related categories, Charlesdobronxs offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Charlesdobronxs's tier (Mega, 10.5M combined followers, Brazil). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Charles Oliveira earned the nickname 'do Bronx' from the tough neighbourhood in Guarujá, São Paulo where he grew up, an area locals called 'the Bronx.' The alias became his full fighting identity, appearing in his YouTube channel name do Bronxs TV and his handle @dobronxstv across every platform.
Yes — at UFC 274, Charles Oliveira missed the lightweight championship limit at the weigh-in by a small margin, forcing the title to be vacated before he stepped into the octagon. He won the fight against Justin Gaethje that night, but could not be crowned champion because of the weight miss, one of the most discussed controversies of his career.
Charles Oliveira holds the record for the most finishes in UFC history, more submissions and stoppages than any other fighter across all weight classes. He references the achievement directly in his Instagram bio, calling himself 'Maior Finalizador da História' — Greatest Finisher in History — of the UFC.
The phrase translates roughly to 'The art is gentle, but the system is rough.' The first half is a direct nod to Brazilian jiu-jitsu, long known as the gentle art, while the second half speaks to the harsh reality Charles Oliveira says he faced growing up in poverty and climbing through the UFC ranks.
Yes, Charles Oliveira is listed as an official ambassador for Sport Club Corinthians Paulista in his Instagram bio. The partnership reflects the crossover appeal he carries between elite MMA and mainstream Brazilian sports culture, since Corinthians is one of the most supported football clubs in the country.
Yes, Roobet is named as one of Charles Oliveira's ambassador partnerships directly in his Instagram bio. Roobet is an online crypto casino and gaming platform, and the deal places him among a growing group of elite combat sports athletes aligned with betting and gaming brands.
Aviator by Spribe is a widely played crash-style betting game that has become especially popular across Brazil and Latin America. Charles Oliveira is listed as a brand ambassador for it in his Instagram bio alongside Roobet and Corinthians, making him one of the most prominent faces in Brazil's online gaming sponsorship space.
His content and hashtags — including #trotebrasileiro, #standardbred, and #pacer — point to a real involvement in the Brazilian trotting horse racing scene. 'Trote brasileiro' refers to harness racing in Brazil, and the recurring use of those tags suggests Charles Oliveira is either an owner or a serious enthusiast, which is a side of his life rarely covered in MMA media.
Charles Oliveira is publicly and openly devout, and his Christian faith is considered a defining part of his personal identity both inside and outside the cage. He has consistently credited God in post-fight interviews and across his social content throughout his UFC career, and it is one of the most widely reported personal facts about him in Brazilian sports media.
Charles Oliveira grew up in Guarujá, a coastal city in the state of São Paulo, Brazil. The specific neighbourhood he came from was rough enough that locals nicknamed it 'the Bronx,' which is the direct origin of his famous fighting alias and the name of his YouTube channel.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@charlesdobronxs · YouTube
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