Bryan Bros Golf is built around Wesley and George Bryan IV, brothers from South Carolina who turned sibling golf rivalry into a multi-platform media operation.
Total Followers +1.6%
1.4M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
883K followers · 63% of audience
Engagement
2.4%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $6.7K–$16K / IG post
George Bryan shot 3-under to finish tied atop the Hesketh qualifier, earning a spot in 36-hole Final Qualifying for The Open Championship at Royal Birkdale — which would be his first Major appearance.
Wesley, George, Grant Horvat, and Brad Dalke were confirmed as the four team captains. Each regular-season event will span three rounds distributed across three separate YouTube channels, building toward the $1M Wynn Las Vegas finale.
Wesley and George Bryan, alongside Grant Horvat, announced YGT: 16 handpicked YouTube golf stars competing across four events, culminating in a stroke-play championship at Wynn Las Vegas. The league is designed as a multi-season structure.
The brothers partnered with the University of South Carolina — their alma mater — to launch a new 15-team collegiate invitational at Solina Golf Club in West Columbia, S.C.
The PGA Tour suspended Wesley after he appeared in the LIV Golf-linked Duels: Miami YouTube exhibition event, ruling it a violation of its media rights agreement. Wesley appealed but indicated he was prepared to pivot fully to content creation.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +5K +0.6% | +3K +0.7% | +0 +0.0% | +8K |
| Last 30 days | +16K +1.8% | +6K +1.4% | +0 +0.0% | +23K |
| Last 90 days | +71K +8.0% | +16K +3.7% | +0 +0.0% | +87K |
| Last 365 days | +71K +8.0% | +16K +3.7% | +0 +0.0% | +87K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Camping World Sponsorship | Sponsored content | YouTube | Dec 2025 | — |
| Rhoback Sponsorship | Sponsored content | YouTube | Oct 2025 | — |
| Takomo Sponsorship | Sponsored content | YouTube | Sep 2025 | — |
| WHOOP Sponsorship | Sponsored content | YouTube | Jul 2025 | — |
| BMW Deutschland Sponsorship | Sponsored content | YouTube | Jul 2025 | — |
| State Farm Insurance | Sponsored content | YouTube | Long-term | — |
| Your Golf Tour (YGT) Golf / Sports | Long-term partnership | YouTube | Long-term | — |
Bryan Bros Golf is built around Wesley and George Bryan IV, brothers from South Carolina who turned sibling golf rivalry into a multi-platform media operation. Wesley is a legitimate PGA Tour professional — his 2017 RBC Heritage victory at Harbour Town gave the channel an early credibility anchor that most golf YouTube acts can't claim — while George leans into his role as the everyman foil, keeping the tone self-deprecating and accessible. Their content mixes real competitive stakes (tournament rounds, qualifying events, the 'Major Cut' stroke play series they created under the Your Golf Tour umbrella) with the kind of loose, banter-driven vlogging that makes professional golf feel approachable rather than stuffy.
Their audience skews heavily male and spans a wider age spread than most sports creators, with a notable international footprint across Brazil, India, and the UK alongside their core U.S. base — a signal that the competitive match format travels well beyond domestic golf culture. Brand partnerships reflect that dual positioning: performance and lifestyle labels like WHOOP and Rhoback sit alongside golf-specific equipment brand Takomo and broader lifestyle names like BMW and Camping World, suggesting sponsors see them as a bridge between serious golfers and mainstream sports audiences. With Wesley's tour career providing a continuous source of genuine competitive content and the Major Cut format evolving into its own sub-brand, the channel is positioned to deepen its niche as a hybrid of real sports coverage and personality-driven entertainment.
Bryan Bros Golf reaches its audience primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Insurance, Golf / Sports, a clear signal of fit for brands in those categories. Demonstrated partners include Camping World and Rhoback. Engagement on YouTube runs around 2.4%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Bryan Bros Golf's tier (Macro, 1.4M combined followers, —). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes, Wesley Bryan is an active PGA Tour professional — the channel's own bio makes this a central part of its identity. This sets Bryan Bros Golf apart from most golf YouTube channels because real tournament stakes and tour-level play are baked into the content, not just simulated for entertainment.
Yes, they are real brothers — George Bryan IV and Wesley Bryan. Wesley competes on the PGA Tour while George, by the channel's own joking admission, does not, and that gap in their careers is a running source of banter that defines the channel's tone.
That video documents the conclusion of a qualifying storyline where one of the brothers competes to earn or keep a PGA Tour card through a qualifying series. It works as appointment viewing because the outcome is genuinely unscripted — real professional golf stakes are a signature of what separates Bryan Bros from entertainment-only golf channels.
Yes, LeBron James appeared in a Bryan Bros Golf video alongside D'Angelo Russell (D'Lo), filming a round on the course with the brothers. Celebrity golf crossovers appear regularly in their content, and LeBron is one of the highest-profile names to feature on the channel.
Your Golf Tour (@yourgolftour) is a competitive golf series run by the Bryan Bros that puts players into a structured tournament format. It's a major content pillar alongside their personal match play and challenge videos, and the brothers use it to create season-long narrative arcs beyond individual rounds.
Yes, the brothers filmed an All Pro Tournament at TPC Sawgrass, home of THE PLAYERS Championship and widely regarded as one of the most iconic courses in professional golf. Playing marquee venues is a recurring format for them, and Sawgrass is among the highest-profile courses they've documented.
The 'Can We Make Major Cut @ Torrey Pines' video follows the brothers competing at Torrey Pines, a course that has hosted the U.S. Open. The 'major cut' challenge format — testing themselves against real professional scoring standards at tournament venues — is one of their signature content styles.
Bryan Bros Golf has worked with Rhoback (golf performance apparel), Takomo (golf clubs), WHOOP (fitness wearable), Camping World, and BMW Deutschland. The mix of golf-specific equipment brands alongside premium lifestyle partners reflects the channel's reach beyond a core golf audience.
Yes, Bryan Bros Golf streams on Twitch in addition to their main YouTube channel — their Instagram bio explicitly calls out the Twitch presence. This makes them one of the few golf-focused creators with a live streaming component alongside long-form documentary-style YouTube content.
Takomo is a confirmed equipment sponsor for the channel, featured in dedicated YouTube content. Takomo is a direct-to-consumer golf club brand known for offering tour-quality forged irons at accessible price points, making it a natural fit for a channel that blends serious ball-striking with audience-facing entertainment.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@bryanbrosgolf · YouTube
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