United States
Brandoninthebay is a licensed Realtor based in the San Francisco Bay Area who has built a dual-platform presence around two complementary content pillars: real estate education and Bay Area lifestyle.
Total Followers +0.4%
30K
Across YouTube, Instagram
Primary Platform
YouTube
5K followers · 18% of audience
Engagement
3.8%
vs. 1.5% category median
Sponsorship Tier
Micro
Est. $607–$1.7K / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +2 +0.0% | +0 +0.0% | +2 |
| Last 30 days | +30 +0.6% | +95 +0.4% | +0 +0.0% | +125 |
| Last 90 days | +0 +0.0% | +384 +1.6% | +0 +0.0% | +384 |
| Last 365 days | +0 +0.0% | +384 +1.6% | +0 +0.0% | +384 |
Daily follower snapshots from CreatorDB's longitudinal index.
Brandoninthebay is a licensed Realtor based in the San Francisco Bay Area who has built a dual-platform presence around two complementary content pillars: real estate education and Bay Area lifestyle. Affiliated with Keller Williams Bay Area Estates, he uses YouTube primarily as a long-form educational channel — covering topics like first-time home buying, investing fundamentals, and the path from renter to homeowner — while his larger Instagram audience gets a broader mix of local event coverage, food reviews, and beer content alongside property-market commentary. The 'born and raised' framing is central to his identity, positioning him as an authentic local voice rather than a generic finance educator, and his San Jose and Bay Area geo-tags reinforce a genuinely place-rooted content strategy.
His audience skews heavily male and young adult, with the 18-to-34 bracket making up the clear majority — a demographic actively navigating the notoriously competitive Bay Area housing market, which gives his content a practical, high-relevance context. YouTube engagement runs well above the category median, suggesting that his smaller but more intentional subscriber base is genuinely seeking his guidance rather than passively scrolling past it. The hashtag mix — bridging real estate, financial freedom, and Bay Area golf and dining — signals openness to a range of sponsorship categories, from mortgage and fintech products to local hospitality and lifestyle brands. As housing affordability remains a defining issue for young professionals in the region, a hyper-local Realtor-creator who speaks directly to first-time buyers and aspiring investors occupies a defensible and commercially attractive niche.
Brandoninthebay reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. As an education creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 3.8%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows education content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in education and related categories, Brandoninthebay offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Brandoninthebay's tier (Micro, 30K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes, Brandoninthebay is a licensed California Realtor with DRE license number 02015418. He operates under KW Bay Area Estates, a Keller Williams brokerage, and uses his YouTube and Instagram platforms to blend real estate education with his active practice.
Brandoninthebay is affiliated with KW Bay Area Estates, which is part of the Keller Williams network. He frequently ties his brokerage work into his content, making his channel both a business tool and a genuine educational resource for Bay Area buyers.
The hashtag #stockstohome reflects a recurring theme in Brandoninthebay's content around using investment strategies — including the stock market — as a financial pathway toward purchasing a home. It connects his real estate niche with broader personal finance and investing tips aimed at younger audiences looking to build wealth.
Yes, first-time homebuyers are a core focus of his content — he uses hashtags like #firsttimehomebuyer and #financialfreedom consistently across posts. His approachable, education-first tone is specifically designed to help people who feel overwhelmed by the Bay Area's notoriously competitive and expensive housing market.
Brandoninthebay covers a genuine mix of content — alongside real estate education, he posts Bay Area food reviews, beer reviews, and local event coverage. This lifestyle layer makes his channel a broader Bay Area local guide rather than a purely transactional real estate channel.
His content leans heavily toward San Jose and Downtown San Jose, with hashtags like #downtownsanjose and #sanjose appearing regularly, though he covers the broader Bay Area region. He was born and raised in the Bay Area, which gives his local recommendations and real estate commentary an authentic insider perspective.
Yes, local events and Bay Area lifestyle content — including Bay Area golf — appear alongside his real estate and food posts, particularly on Instagram. This makes his account useful for both people exploring moving to the area and locals already living there.
His content covers both — he posts about investing tips and financial freedom in addition to step-by-step home-buying guidance. The #investingtips hashtag signals that he speaks to people interested in real estate as a wealth-building vehicle, not just as a place to live.
Brandoninthebay was born and raised in the San Francisco Bay Area, which he highlights as a core part of his identity and credibility as both a Realtor and a local lifestyle creator. His channel name itself is a direct nod to that lifelong connection to the region.
He maintains a presence on both, but his YouTube channel is where he publishes longer-form real estate education content, while Instagram handles day-to-day posts covering food, events, and quick real estate tips. His YouTube engagement runs well above the typical category benchmark, suggesting a highly invested subscriber base despite being in the Micro tier.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@brandoninthebay · YouTube
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