United States
Blair O'Neal is a professional golfer and television personality who built her public profile through Golf Channel's competitive reality series 'Big Break,' winning the Dominican Republic season.
Total Followers -0.0%
495K
Across Instagram
Primary Platform
YouTube
495K followers · 100% of audience
Engagement
1.3%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $7.4K–$17K / IG post
O'Neal taught golf basics to girls from Boys & Girls Clubs of Southern Maine at the annual Drive Fore Kids celebrity fundraiser at Falmouth Country Club, focusing on growing female participation in the sport.
O'Neal appeared on Golf Today to discuss hosting the return of the Big Break franchise on Golf Channel, highlighting a new partnership with the popular Good Good Golf brand to broaden the show's recreational golf appeal.
O'Neal filmed at Portstewart Golf Club with Sky Sports personalities Di Stewart, Henni Zuel, and Inci Mehmet, expanding the GolfPass original series to an international audience.
O'Neal launched the celebrity golf competition format exclusively on GolfPass, hosting influencers, athletes, and TV personalities in creative match-play formats — a notable pivot from her long-running instructional role on School of Golf.
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 494,718 | -247 | 1.3% | 2.6 | 3 days ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | -247 -0.1% | +0 +0.0% | +0 +0.0% | -247 |
| Last 90 days | -8460 -1.7% | +0 +0.0% | +0 +0.0% | -8460 |
| Last 365 days | -8460 -1.7% | +0 +0.0% | +0 +0.0% | -8460 |
Daily follower snapshots from CreatorDB's longitudinal index.
Blair O'Neal is a professional golfer and television personality who built her public profile through Golf Channel's competitive reality series 'Big Break,' winning the Dominican Republic season. She has since worked as an on-air host across multiple Golf Channel and Golf Pass productions, including 'School of Golf,' 'Glam Golf with Blair O'Neal,' and 'Big Break Rematch.' Her content blends course-side golf with lifestyle elements — outfit posts, get-ready-with-me segments, and behind-the-scenes television footage — giving her a distinctly crossover identity that sits at the edge of traditional golf media and broader women's lifestyle content.
That crossover appeal is clearly reflected in her audience composition: nearly two-thirds of her followers are women, a proportion well above the norm for golf-focused creators, and her core base skews toward the 25–34 age bracket. Her primarily U.S.-based audience is supplemented by notable reach in Brazil and the United Kingdom. The combination of genuine golf credentials, sustained Golf Channel and Golf Pass affiliations, and lifestyle-forward content makes her a natural partner for brands looking to reach younger female consumers through a golf lens — a positioning that grows more valuable as women's participation in the sport continues its steady upward trajectory.
Blaironealgolf reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. As a sport creator they map naturally to brands targeting that space. Engagement on YouTube runs around 1.3%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Blaironealgolf's tier (Mid, 495K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes, Blair O'Neal won Big Break: Dominican Republic, Golf Channel's reality competition series where golfers compete for tour opportunities and sponsorships. That victory was the launchpad for her career as a Golf Channel TV personality and host.
Blair O'Neal has hosted and appeared on several Golf Channel productions, including School of Golf, Glam Golf with Blair O'Neal, and Big Break Rematch. She also serves as a host on Golf Pass, the Golf Channel streaming platform, where she fronts the Golf Pass Academy Tour.
Glam Golf with Blair O'Neal is her Golf Channel series that frames the sport through a lifestyle and fashion lens, mixing on-course instruction with style-conscious content. It reflects her brand positioning as a golfer who makes the game feel accessible and appealing to a broader, female-friendly audience.
Blair O'Neal is a legitimate professional golfer who competed on the Symetra Tour, the developmental circuit for the LPGA. She built a parallel career as a Golf Channel host and media personality, which is now the more prominent side of her public profile.
The Golf Pass Academy Tour is a Golf Channel / Golf Pass series hosted by Blair O'Neal that spotlights golf academies and instruction destinations across the country. It blends travel content with golf education, fitting squarely in her lane of making the sport entertaining and approachable.
Big Break Rematch is a Golf Channel series that brings back alumni from the original Big Break franchise for a second shot at competition. As a Big Break winner herself, Blair O'Neal is one of the most recognizable returning faces in the revival.
Dan Majerle — nicknamed Thunder Dan — is a former NBA All-Star who played for the Phoenix Suns. He appears regularly in Blair O'Neal's golf and lifestyle content, and she tags him frequently enough that he is clearly a close personal presence in her life beyond just a one-off collaboration.
Wells Adams, best known as the fan-favorite bartender on Bachelor in Paradise, appeared as a guest in one of Blair O'Neal's golf videos. Blair regularly brings in celebrity guests to make her golf content more entertaining and accessible to viewers who may not follow the sport closely.
Blair O'Neal's content deliberately blends golf with lifestyle elements — outfit-of-the-day posts, travel vlogs, behind-the-scenes TV footage, and her Glam Golf brand — which appeals to women who are golf-curious rather than hardcore golf fans. That positioning sets her apart from most golf creators whose audiences skew heavily male.
Alongside golf content, Blair posts travel and lifestyle content ranging from get-ready-with-me videos shot in places like Portland, Maine, to behind-the-scenes footage from her TV shoots, country concerts, and outdoor destinations like Red Rocks. Her feed reads as much like a lifestyle creator's as it does a traditional golf channel.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@blaironealgolf · YouTube
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