South Korea
BLACKPINK is a creator with a presence on YouTube (101,000,000 followers), Instagram (208,905 followers), TikTok (52,600,000 followers), based in South Korea.
Total Followers +0.0%
153.8M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
101M followers · 66% of audience
Engagement
7.6%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $4.2K–$10K / IG post
LISA took the evening's first Moon Person award at the Peacock Theater in Los Angeles, becoming the first K-pop solo act to win the category.
Two additional November dates were announced after tickets for the initial run sold out rapidly.
Jisoo, Jennie, Rosé, and Lisa broke the Met Gala's no-phones rule for a group selfie, generating widespread coverage as a rare public reunion.
The five-track mini album, their first release since 2022's Born Pink, sold over 1.46M copies on day one and 1.77M in its first week, surpassing aespa's previous records.
The all-stadium tour concluded in Hong Kong, cementing BLACKPINK as the highest-grossing touring act among female K-pop groups and the first girl group to sell out two consecutive nights at SoFi Stadium.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | +0 +0.0% | +1K +0.5% | +0 +0.0% | +1K |
| Last 90 days | +0 +0.0% | +0 +0.0% | +300K +0.6% | +300K |
| Last 365 days | +0 +0.0% | +0 +0.0% | +300K +0.6% | +300K |
Daily follower snapshots from CreatorDB's longitudinal index.
BLACKPINK is a creator with a presence on YouTube (101,000,000 followers), Instagram (208,905 followers), TikTok (52,600,000 followers), based in South Korea. Their content sits in the k-pop music space. Their YouTube bio reads: "BLACKPINK Official YouTube Channel 블랙핑크 공식 유튜브 채널입니다. JISOO, JENNIE, ROSÉ, LISA 지수, 제니, 로제, 리사". The full audience and engagement breakdown is below.
BLACKPINK reaches an audience concentrated in South Korea primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As a music creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 7.6%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows music content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For South Korea-focused brands in music and related categories, BLACKPINK offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at BLACKPINK's tier (Mega, 153.8M combined followers, South Korea). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
BLACKPINK is a four-member South Korean girl group made up of Jisoo, Jennie, Rosé, and Lisa. The group debuted under YG Entertainment in 2016 and is one of the most influential acts in K-pop globally.
Yes, BLACKPINK rolled out their 3rd mini album DEADLINE, featuring the single 'GO' alongside tracks like 'Champion'. The group has been pushing teasers, member-focused 'GO with' clips, and an official audio drop across their YouTube channel.
The 'GO' music video teaser points to a release on February 27, 2026 at 12AM EST / 2PM KST. It's the lead visual from the DEADLINE mini album era.
Yes. Despite each member signing solo deals with different labels, all four renewed for group activities under YG, and the DEADLINE mini album plus the ongoing world tour confirm BLACKPINK is active as a group in 2026.
BLACKPINK is in the middle of a world tour tied to the DEADLINE era, with stops promoted heavily on their socials (including Bangkok content in their recent hashtags). It follows up their record-breaking BORN PINK tour from the previous cycle.
BLACKPINK became the first K-pop group to headline Coachella when they topped the bill in 2023, and the performance lives on their official YouTube channel as part of the Coachella on YouTube series. They still hashtag #coachella and #coachellaonyoutube on related content.
BLACKPINK is one of the most-subscribed artist channels on YouTube, with over 100 million subscribers, and several of their music videos have crossed a billion views each. The channel mixes official MVs, dance practices, and behind-the-scenes tour and Coachella content.
Lisa typically leads the group on personal social platforms and is even called out by name in BLACKPINK's API-tagged niches. That said, Jennie, Rosé, and Jisoo all sit among the most-followed K-pop soloists in the world.
Yes, BLACKPINK is a YG Entertainment group, which is why their content carries the 'yg' tag and is released through YG's official channels. Each member has separate solo label deals, but group releases like DEADLINE come out via YG.
BLACKPINK's audience skews heavily toward the United States, which makes up roughly a third of their followers, followed by South Korea, Canada, India, and the UK. The fanbase tilts slightly female and is concentrated in the 18–34 age range.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@blackpink · YouTube
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