United States
Bermudaisbae is a CGI virtual influencer character developed within the same Los Angeles-based creative universe as Lil Miquela, the pioneering digital persona built by the startup Brud.
Total Followers -0.4%
198K
Across Instagram
Primary Platform
YouTube
198K followers · 100% of audience
Engagement
12.4%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $4K–$9.9K / IG post
| Platform | Followers | 30d Growth | Engagement | Posts / wk | Last upload |
|---|---|---|---|---|---|
| 197,853 | -712 | 12.4% | — | 6 years ago |
| Window | Combined | |||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +0 +0.0% | +0 +0.0% | +0 |
| Last 30 days | -712 -0.4% | +0 +0.0% | +0 +0.0% | -712 |
| Last 90 days | -2335 -1.2% | +0 +0.0% | +0 +0.0% | -2335 |
| Last 365 days | -2335 -1.2% | +0 +0.0% | +0 +0.0% | -2335 |
Daily follower snapshots from CreatorDB's longitudinal index.
Bermudaisbae is a CGI virtual influencer character developed within the same Los Angeles-based creative universe as Lil Miquela, the pioneering digital persona built by the startup Brud. Positioning herself as the 'Robot Queen,' Bermuda occupied the role of provocateur and narrative foil — a sharper-edged counterpart to Miquela's more polished, aspirational image. Her content leaned into dramatic, character-driven scenarios with playful captions that deliberately blurred lifestyle aesthetics and scripted fiction, covering themes from superhero alter-egos to glamorous espionage fantasies. That tonal range gave the account a distinctly cinematic personality uncommon in the influencer space at the time.
Despite the account going largely dormant in the early 2020s, Bermudaisbae retains a mid-tier Instagram following with engagement rates that substantially outpace category norms — a residual signal of the intense audience investment the Brud narrative universe generated at its peak. Her evenly split male-female audience reflects the broad pop-culture curiosity her character attracted rather than any single demographic constituency. Rate-card benchmarks still suggest meaningful sponsored post potential for a dormant property of this kind. As brands continue to experiment with AI-generated and CGI personas, Bermuda's established narrative identity and cult-level recognition position her as a latent asset — one whose relevance could be meaningfully revived if the underlying IP were reactivated.
Bermudaisbae reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. As a fashion creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 12.4%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows fashion content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in fashion and related categories, Bermudaisbae offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Bermudaisbae's tier (Mid, 198K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Bermudaisbae, known simply as Bermuda, is a virtual CGI influencer — not a real human being. She was created as a fully computer-generated character with a scripted personality, storylines, and a distinct fictional identity built around being an unapologetic robot.
Bermudaisbae was created by Brud, a Los Angeles-based technology and entertainment studio co-founded by Trevor McFedries and Sara DeCou. Brud is the same company behind Lil Miquela (@lilmiquela), the most widely recognized virtual influencer in the world.
Yes — in 2018, as part of a scripted narrative arc, Bermuda appeared to hack Lil Miquela's Instagram account and publicly revealed that Miquela was a robot, generating massive media coverage and viral debate. The stunt was a deliberate move by Brud to blur the line between fiction and reality and introduce Bermuda as a major character in the shared universe.
The Robot Queen title is central to Bermuda's character identity — she leans fully into being an AI and CGI creation rather than concealing it, treating robotic existence as something to celebrate and dominate from. This contrasts sharply with Lil Miquela's more emotionally conflicted arc about longing for humanity.
Bermuda and Lil Miquela are both virtual influencer characters created by Brud whose storylines are deliberately intertwined. After a scripted rivalry — anchored by the 2018 hacking incident — the two characters reconciled, and Bermuda now publicly refers to Miquela as her sister, even directing followers toward Miquela's projects in her bio.
Yes — as part of her fictional persona, Bermuda was written as a conservative, pro-Trump character, which stood in deliberate contrast to Lil Miquela's more progressive, socially conscious identity. This political angle was a creative choice by Brud to give Bermuda a provocative, clearly distinct character voice and fuel conflict between the two virtual figures.
Bermudaisbae's Instagram has been inactive for several years, with her last post dating back to around 2020. Brud never made a public announcement formally retiring the character, so the account remains live with its audience intact, but no new content has been published since.
As of 2026, Bermudaisbae has not posted new content in several years and shows no active social presence across platforms. Her Instagram account still exists and retains close to 200,000 followers, but the character appears to have been quietly shelved rather than officially concluded.
Bermudaisbae's Instagram bio points followers toward Villa M, a project associated with her virtual sister Lil Miquela. The mention is consistent with the shared fictional universe that Brud built around both characters, where cross-promotion between them reinforces the narrative that they exist as connected figures in the same world.
Bermudaisbae sits in the mid-tier range with close to 200,000 Instagram followers, which is modest compared to Lil Miquela's multi-million-follower reach. Notably, her engagement rate runs well into the double digits — far above the category average — suggesting her existing audience remains highly active even years after the account went dormant.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@bermudaisbae · YouTube
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