Data refreshed Sep 25, 2026 · 2:04 AM UTC
Beauty & Cosmetics United States

Beautyinfluenser

Full Creator Stats Live · Updated 2026-09-25

Beautyinfluenser is a Washington D.C.- and New York City-based beauty creator whose Instagram content centers on product discovery, retail-driven finds, and brand partnerships.

NicheBeauty & Cosmetics TierNano Engagement8.8%

Total Followers +0.4%

2K

Across Instagram

Primary Platform

YouTube

2K followers · 100% of audience

Engagement

8.8%

vs. 1.5% category median

Sponsorship Tier

Nano

Est. $57–$159 / IG post

Quick facts
  • 2K combined followers across 1 platform.
  • Nano creator tier — United States.
  • 8.8% headline engagement.
  • Niche: All.
  • Posts in English.

Performance Across Platforms

Updated 2026-09-25
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
Instagram 2,267 +8 8.8% 3.5 5 days ago

Growth Trend

Last 365 days
WindowInstagramCombined
Last 7 days +2 +0.1% +0 +0.0% +0 +0.0% +2
Last 30 days +8 +0.3% +0 +0.0% +0 +0.0% +8
Last 90 days +27 +1.2% +0 +0.0% +0 +0.0% +27
Last 365 days +27 +1.2% +0 +0.0% +0 +0.0% +27

Audience Demographics

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2K2K2K2K2K Sep 30Dec 28Mar 28Jun 25Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Background

About Beautyinfluenser

Beautyinfluenser is a Washington D.C.- and New York City-based beauty creator whose Instagram content centers on product discovery, retail-driven finds, and brand partnerships. Her publicly listed contact details suggest she goes by Tetiana Merry, and her bio frames her as both creator and industry participant — notably citing a judging role for the Clean Beauty Award 2026. Her content spans accessible drugstore and warehouse picks (CVS, Costco) alongside gifted features from brands like Maybelline New York and Jane Iredale, the latter a recognized clean beauty line, reflecting a deliberately broad yet beauty-focused editorial voice that bridges mass-market and cleaner prestige positioning.

Despite a nano-scale following, her engagement rate runs well above the category median, indicating an audience that actively responds to her recommendations rather than passively scrolling past them. Her followers are predominantly U.S.-based and skew young — the 18–34 bracket accounts for the bulk of her reach — making her a credible fit for domestic drugstore and retail beauty campaigns with performance-conscious budgets. The pairing of mass-market partners like CVS and Maybelline with cleaner prestige positioning through Jane Iredale points to dual-lane brand equity in the making. Her self-described 'Concepts & Campaigns' framing and awards-judging credential suggest a trajectory angled toward a more strategic, consultant-adjacent role that could strengthen her industry standing well beyond typical nano-tier visibility.

Brand fit

Why brands partner

Beautyinfluenser reaches an audience concentrated in United States primarily through YouTube, and is best activated via Instagram Reels and Stories. As a beauty creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 8.8%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. Their YouTube-first format lends itself to integrations that sit inside the creator's usual content rather than running as standalone ads. Because the audience follows beauty content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United States-focused brands in beauty and related categories, Beautyinfluenser offers a defined, creative-fit audience rather than broad, low-intent impressions.

Estimated Rate Card

Benchmark estimates for a creator at Beautyinfluenser's tier (Nano, 2K combined followers, United States). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

What is Beautyinfluenser's real name?

The contact email listed publicly in Beautyinfluenser's Instagram bio is tetianamerry@gmail.com, indicating their real name is Tetiana Merry. The handle @beautyinfluenser is used as a brand identity across their content and partnership work.

Is Beautyinfluenser a judge for the Clean Beauty Awards?

Yes — Beautyinfluenser's Instagram bio explicitly states they are a Clean Beauty Award 2026 Judge. This positions them as a credentialed voice in the clean beauty space, going beyond typical influencer status into an industry evaluation role.

Is Beautyinfluenser an official CVS partner?

Yes, Beautyinfluenser uses the #cvspartner hashtag in their content, signaling an official paid or affiliate partnership with CVS. They also regularly post under #cvsbeauty and #cvsfinds, curating beauty product discoveries available at CVS locations.

Does Beautyinfluenser work with Maybelline New York?

Beautyinfluenser has a gifting relationship with Maybelline New York, documented through their use of the #giftedbymaybelline hashtag. This means Maybelline sends complimentary products for review and feature, which is a common entry-level brand collaboration in the beauty space.

What is Jane Iredale and why does Beautyinfluenser feature it?

Jane Iredale is a prestige clean beauty brand known for its mineral-based makeup formulas and skin-first philosophy. Beautyinfluenser features it consistently with their overall clean beauty focus, and it aligns naturally with their role as a Clean Beauty Award judge.

Does Beautyinfluenser post Costco beauty deals?

Yes — the #costcodeals hashtag appears in their content, covering beauty bargains and bulk-buy finds at Costco. This type of value-focused discovery content tends to perform well with budget-conscious beauty shoppers looking for premium products at lower prices.

Where is Beautyinfluenser based?

Beautyinfluenser is based in the DC and NYC area, as stated directly in their Instagram bio. Operating across two major US media markets likely supports their work pitching brand concepts and campaigns to beauty companies on the East Coast.

What does 'Concepts & Campaigns' mean in Beautyinfluenser's bio?

The phrase signals that Beautyinfluenser offers more than standard sponsored posts — they provide creative direction, concept development, and full campaign strategy for beauty brands. It's a direct pitch to brand partners that they can contribute upstream in the creative process, not just at the content delivery stage.

Why does Beautyinfluenser have such high engagement for a small account?

Beautyinfluenser's engagement rate runs several times above the category average for beauty creators, which is a hallmark of tightly-knit nano-tier communities. Smaller, more personal audiences tend to interact more authentically than the passive followings common on larger accounts, making this profile particularly attractive to brands that prioritize genuine community response over raw reach.

What platforms is Beautyinfluenser most active on?

Beautyinfluenser is primarily active on Instagram, where they post visual arts and beauty content under @beautyinfluenser. Their audience is predominantly US-based, with a notably young core demographic in the 18–34 range.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Sep 25, 2026, 2:04 AM UTC · Slug: beautyinfluenser

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