Last updated just now · Jun 8, 2026, 9:55 AM
Entertainment 🏳 PAK

Ayesha.M.Omar

Full Creator Stats Live · Updated 2026-06-08

Ayesha Omar is one of Pakistan's most recognizable entertainment personalities, a multi-hyphenate who has built her profile across television, film, music,…

NicheEntertainment TierMega Engagement1.9%

Total Followers -0.4%

6M

Across Instagram

Primary Platform

Instagram

6M followers · 100% of audience

Engagement

1.9%

vs. 1.5% category median

Sponsorship Tier

Mega

Est. $72K–$169K / IG post

Recent news · 4 items

Performance Across Platforms

Updated 2026-06-08
PlatformFollowers30d GrowthEngagementPosts / wkLast upload
Instagram 6,034,240 +-23534 1.9% 3.3 4 days ago

Growth Trend

Last 365 days
WindowInstagramCombined
Last 7 days +0 +0.0% +0 +0.0% +0 +0.0% +0
Last 30 days -23534 -0.4% +0 +0.0% +0 +0.0% -23534
Last 90 days +0 +0.0% +0 +0.0% +0 +0.0% +0
Last 365 days +0 +0.0% +0 +0.0% +0 +0.0% +0

Audience Demographics

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6M6.1M6.2M6.3M6.4M Sep 11Nov 17Jan 22Mar 30Now
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Daily follower snapshots from CreatorDB's longitudinal index.

Recent Brand Partnerships

Last 12 months · sponsored content only
BrandTypePlatformDatePerformance vs. baseline
Founder / owned brand Instagram Long-term
Founder / owned brand Instagram Long-term
Brand ambassador Instagram Long-term
Brand ambassador Instagram Long-term
Background

About Ayesha.M.Omar

Ayesha Omar is one of Pakistan's most recognizable entertainment personalities, a multi-hyphenate who has built her profile across television, film, music, and digital media over two decades in the industry. She is perhaps best known to mainstream Pakistani audiences for her long-running comedic role in the sitcom Bulbulay, which gave her wide household recognition, but she has consistently pushed her career beyond that anchor. Based between Lahore and Karachi, she has also established herself as a fashion-forward figure whose aesthetic sensibility bridges mainstream Pakistani culture and a more cosmopolitan, globally aware sensibility. Her bio's self-description — 'Alchemist' followed by a string of professional roles — reflects a deliberate personal brand built on creative range rather than a single identity. Her film Mera Lyari, in which she acts and for which she has vocally campaigned, marks a meaningful step into socially grounded cinema, with the project drawing on stories from one of Karachi's most historically underrepresented communities.

Brand fit

Why brands partner

Ayesha.M.Omar reaches an audience concentrated in PAK primarily through Instagram, and is best activated via Instagram Reels and Stories. Their sponsorship history skews toward Beauty, Health & Wellness, Non-profit / Activism, a clear signal of fit for brands in those categories. Demonstrated partners include Ayesha Omar Beauty and The Ayesha Omar Diet. Engagement on Instagram runs around 1.9%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.

Estimated Rate Card

Benchmark estimates for a creator at Ayesha.M.Omar's tier (Mega, 6M combined followers, PAK). Pulled from CreatorDB's category benchmarks.

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Frequently Asked Questions

What Pakistani sitcom is Ayesha Omar famous for?

Ayesha Omar rose to national fame playing Khoobsurat in Bulbulay, one of Pakistan's longest-running comedy sitcoms on ARY Digital. The role became a cultural landmark in Pakistani television and remains what most audiences associate with her first, even as she has since expanded into film, music, hosting, and brand ownership.

What is the film Mera Lyari about?

Mera Lyari is a Pakistani film centered on the women of Lyari, a historically layered neighborhood in Karachi. Ayesha Omar has described it as a personal effort to give voice to the pain and resilience of that community, and the film released in cinemas across Pakistan in May 2026. The cast also includes Dananeer Mobeen, among others.

Is Ayesha Omar also a film producer?

Yes — Producer is one of the roles Ayesha Omar lists directly in her own Instagram bio alongside actress, host, and singer. Her involvement in Mera Lyari appears to extend beyond acting, with the project described in her own words as a personal mission to amplify the voices of Lyari's women, suggesting meaningful creative ownership.

What is Ayesha Omar's beauty brand?

Ayesha Omar's beauty line operates under the handle @ayesha.o.beauty on Instagram. It is one of several independent ventures she has built alongside her entertainment career, forming part of a deliberate strategy to establish herself as an entrepreneur rather than just a celebrity face.

What is The Ayesha Omar Diet?

The Ayesha Omar Diet, found at @the.ayesha.omar.diet on Instagram, is her dedicated wellness and nutrition platform. Ayesha has been publicly open about her own fitness journey over the years, and the platform lets her translate that personal experience into guidance she shares directly with her audience.

What is Speak Easy with Ayesha Omar?

Speak Easy with Ayesha Omar, active at @speakeasywithayeshaomar, is her interview and conversation show. It reflects the hosting dimension of her career, sitting alongside her acting, singing, and production work as part of a deliberately multi-hyphenate public identity she describes in her bio as being an 'Alchemist.'

Which charities does Ayesha Omar support?

Ayesha Omar is publicly affiliated with two major Pakistani organizations: The Citizens Foundation (TCF), one of Pakistan's largest non-profits building schools for underprivileged children, and WWF Pakistan, the local chapter of the World Wide Fund for Nature. Both are listed in her Instagram bio, signaling sustained advocacy rather than one-off endorsements.

What causes does Ayesha Omar speak out about on social media?

Ayesha Omar uses her platform to advocate on causes including Palestinian solidarity, education access through her TCF affiliation, and environmental issues through WWF Pakistan. Her film Mera Lyari also reflects a commitment to amplifying the stories of marginalized communities within Pakistan itself, particularly women in underrepresented urban neighborhoods.

Does Ayesha Omar also have a music career?

Yes — Ayesha Omar lists Singer alongside Actor, Producer, and Host in her own bio, and music has been a consistent thread in her wider creative output. She sits among a generation of Pakistani entertainers who have built multi-platform careers rather than staying in a single lane.

Where is Ayesha Omar from and how big is her following?

Ayesha Omar is based in Karachi, Pakistan, which shows up prominently in her content through hashtags and through Mera Lyari, a film set in Karachi's Lyari neighborhood. She has built a following of over six million on Instagram, placing her in the Mega tier, with her audience spanning Pakistan, India, the United States, and the United Kingdom.

How this page is built

Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →

Data refreshed Jun 8, 2026, 9:55 AM · Slug: ayeshamomar

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