AutoTopNL is a Netherlands-based automotive filming and testing operation that has built one of Europe's larger independent car channels on YouTube. The…
Total Followers +0.0%
4.6M
Across YouTube, Instagram
Primary Platform
YouTube
4.2M followers · 93% of audience
Engagement
3.8%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $5K–$12K / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +673 +0.2% | +0 +0.0% | +673 |
| Last 30 days | +0 +0.0% | +908 +0.3% | +0 +0.0% | +908 |
| Last 90 days | +20K +0.5% | +202 +0.1% | +0 +0.0% | +20K |
| Last 365 days | +20K +0.5% | +202 +0.1% | +0 +0.0% | +20K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Racebox Sponsorship | Sponsored content | YouTube | Oct 2025 | — |
| carVertical Sponsorship | Sponsored content | YouTube | Sep 2025 | — |
| Vantrue Sponsorship | Sponsored content | YouTube | Aug 2025 | — |
| XXL Nutrition Sponsorship | Sponsored content | YouTube | Jul 2025 | — |
| Redtiger Sponsorship | Sponsored content | YouTube | Jul 2025 | — |
| 70mai Dash Cams / Auto Tech | Channel sponsor | YouTube | Long-term | — |
AutoTopNL is a Netherlands-based automotive filming and testing operation that has built one of Europe's larger independent car channels on YouTube. The channel's premise is straightforward but executed at a high level: travel across Europe to film high-performance and luxury vehicles in their natural habitat — most famously the unrestricted German Autobahn — capturing launch control runs, top-speed pulls, and the raw acoustic character of screaming V8s, V12s, and forced-induction engines. The content lineup reads like a fantasy garage roster, with recent videos covering the Porsche 992 Turbo S, Lamborghini Aventador SVJ, Ferrari 812 Superfast, and Corvette C8 Z06. The channel's self-described disinterest in anything that isn't fast sets a clear editorial identity: this is performance-first content with no concessions to fuel economy or practicality.
The audience profile underscores the channel's global reach despite its Dutch origins — the largest single viewership bloc is American, reflecting the broad appetite among US enthusiasts for European high-speed driving content they cannot easily replicate domestically. The audience is almost entirely male and concentrated in the 25–44 bracket, a demographic with both the passion and purchasing power to sustain strong engagement. Sponsor partnerships with dashcam brands like Vantrue and Redtiger, vehicle history platform carVertical, and performance timing tool Racebox signal a pragmatic monetization strategy targeting driving enthusiasts directly, rather than chasing aspirational luxury tie-ins. With above-median engagement and a content format — short, visceral, sound-driven performance clips — that maps naturally onto both long-form YouTube and short-form Instagram Reels, AutoTopNL is well-positioned to continue expanding its international footprint among the core performance-car enthusiast segment.
AutoTopNL reaches an audience concentrated in NLD primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. Their sponsorship history skews toward Dash Cams / Auto Tech, a clear signal of fit for brands in those categories. Demonstrated partners include Racebox and carVertical. Engagement on YouTube runs around 3.8%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at AutoTopNL's tier (Macro, 4.6M combined followers, NLD). Pulled from CreatorDB's category benchmarks.
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AutoTopNL is a car filming and testing company based in the Netherlands, not a solo creator. The team travels across Europe to capture footage of high-performance and luxury cars, making it more of a production outfit than a single-person channel.
The NL stands for the Netherlands (Nederland in Dutch), where the channel is headquartered. The name reflects both their Dutch origins and their focus on automotive performance testing across Europe.
AutoTopNL has stated outright that they are not interested in eco or green vehicles — unless they are, in their own words, really, really fast. Their content is built around screaming exhausts, superchargers, and turbos, so EVs rarely feature unless they can post serious performance numbers.
Yes, the Autobahn is a signature location for AutoTopNL's content. Germany's unrestricted highway sections allow them to push cars to genuine top speeds, which is central to their testing format and one reason the channel resonates with a global performance-car audience.
AutoTopNL has featured their own Porsche 992.1 Carrera S, which produces around 450 horsepower. The channel has described those as especially strong horsepower for the spec, using the car as a personal reference point alongside the exotic machinery they test.
A launch control video captures a car's full-throttle standing-start acceleration run, typically filmed from 0 to 200 or 0 to 300-plus km/h. AutoTopNL has done these runs in cars like the Lamborghini Aventador SVJ, and the format is one of their most-watched content types on YouTube.
AutoTopNL has partnerships with several dash cam brands including 70mai, Vantrue, and Redtiger, all of which appear prominently in their content and hashtags. Filming at high speed on public roads makes dash cam technology a natural product category for their audience.
carVertical is a vehicle history report service, and the partnership fits AutoTopNL's audience of enthusiasts who actively buy, evaluate, and research high-performance cars. The sponsorship ran on their YouTube channel in late 2025.
XXL Nutrition, a European sports nutrition brand, sponsored AutoTopNL's YouTube channel in mid-2025. While it's an unexpected pairing, XXL Nutrition regularly partners with high-reach European creators across niches, and AutoTopNL's predominantly male 18-to-44 audience overlaps closely with fitness-product buyers.
AutoTopNL has surpassed 4 million YouTube subscribers and consistently pulls over 20 million views per month by their own figures, placing them among the largest dedicated automotive channels in Europe. Their engagement rate runs well above the category median for channels in the Macro tier.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@autotopnl · YouTube
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