United States
Attack! on Cowboys is a Dallas Cowboys-focused media property operated under Attack! on Media Network LLC, built around the premise of data-driven fan coverage across YouTube and Instagram.
Total Followers +0.5%
63K
Across YouTube, Instagram
Primary Platform
YouTube
51K followers · 80% of audience
Engagement
6.2%
vs. 1.5% category median
Sponsorship Tier
Micro
Est. $320–$895 / IG post
| Window | YouTube | Combined | ||
|---|---|---|---|---|
| Last 7 days | +202 +0.4% | +17 +0.1% | +0 +0.0% | +219 |
| Last 30 days | +303 +0.6% | -1 -0.0% | +0 +0.0% | +302 |
| Last 90 days | +2K +3.5% | +727 +5.7% | +0 +0.0% | +2K |
| Last 365 days | +2K +3.5% | +727 +5.7% | +0 +0.0% | +2K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Novig Sponsorship | Sponsored content | YouTube | Feb 2026 | — |
| Kalshi Sponsorship | Sponsored content | YouTube | Feb 2026 | — |
| Mint Mobile Sponsorship | Sponsored content | YouTube | Dec 2025 | — |
| Underdog Fantasy Sponsorship | Sponsored content | YouTube | Nov 2025 | — |
| Transparent Labs Sponsorship | Sponsored content | YouTube | Oct 2025 | — |
Attack! on Cowboys is a Dallas Cowboys-focused media property operated under Attack! on Media Network LLC, built around the premise of data-driven fan coverage across YouTube and Instagram. The channel blends hard news — roster moves, injury reports, free-agency tracking — with a distinctly reactive, fan-advocacy tone, as seen in player-defense videos, schedule-release roasts, and response clips tied to perceived media slights against Cowboys stars like CeeDee Lamb, Dak Prescott, and Micah Parsons. The brand's tagline, "backed by the data," signals an ambition to position itself above standard fan commentary, framing opinions within a more analytical frame. Despite operating at the micro tier by subscriber count, the channel maintains engagement rates several times above the category baseline, suggesting a tightly retained core audience that returns reliably for each upload — a cadence that has remained near-daily.
The audience skews heavily male and trends older than typical YouTube sports channels, with the largest cohort falling in the 45-and-above bracket — a demographic that aligns with longtime Cowboys fandom rather than a younger, algorithmically-driven viewership. Sponsor partnerships with prediction-market platforms Kalshi and Novig, daily-fantasy operator Underdog Fantasy, and sports-supplement brand Transparent Labs confirm that brands read this audience as sports-engaged, betting-adjacent, and male. Mint Mobile's integration adds a mass-market layer, indicating enough general reach to attract non-endemic advertisers. As the Cowboys media ecosystem grows increasingly crowded, Attack! on Cowboys' positioning as an independent, data-framed fan network with a durable multiplatform infrastructure gives it a credible path toward growth if the team's on-field performance sustains audience interest through the coming season.
Attackoncowboys reaches an audience concentrated in United States primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories. As a sport creator they map naturally to brands targeting that space. Demonstrated partners include Novig and Kalshi. Engagement on YouTube runs around 6.2%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Attackoncowboys's tier (Micro, 63K combined followers, United States). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Attack! on Cowboys is a Dallas Cowboys-focused media channel that bills itself as "backed by the data" — meaning its analysis leans on stats and numbers rather than pure hot takes or emotion. It operates as a property of Attack! on Media Network LLC, giving it the structure of a formal media company rather than a casual solo creator page.
"The Dak Attack" is a recurring content segment on Attack on Cowboys dedicated to coverage centered on Dallas Cowboys quarterback Dak Prescott, tracking everything from his performance to how national media frames him. It's one of the channel's signature ongoing series, reflecting how central the Dak debate has been to Cowboys fan culture.
Joy Taylor, the Fox Sports personality known for NFL commentary on shows like The Herd, frequently weighs in on Cowboys-related debates, making her a recurring reference point for Cowboys creators who want to push back on mainstream media takes. Attack on Cowboys uses her as a stand-in for the national TV narratives their audience loves to dissect and argue against.
Yes — the channel runs a dedicated site at attackoncowboys.com, reinforcing that this is a multi-platform Cowboys media outlet rather than just a social account. It's part of how Attack! on Media Network LLC presents a full brand presence beyond YouTube and Instagram.
Yes. Attack! on Cowboys is officially listed as a property of Attack! on Media Network LLC, as stated directly in their YouTube bio. The channel even has a dedicated professional inquiry email, which signals it operates more like a small media business than a typical one-person creator account.
The channel has partnered with prediction market platforms Kalshi and Novig, daily fantasy sports platform Underdog Fantasy, supplement brand Transparent Labs, and wireless carrier Mint Mobile. That sponsor mix maps closely onto the sports-obsessed, predominantly male audience the channel draws.
Yes — schedule release reactions are part of the channel's regular content mix, and they lean into a comedic roasting style rather than dry rundown coverage. A recent example titled "Dallas Cowboys Roasting Everyone in their 2026 Schedule Release" shows how the channel blends humor with Cowboys fandom.
The channel closely tracks what CeeDee Lamb says publicly and builds reaction videos around those moments — for instance, when Lamb objected to being left off a Top 10 list or responded to criticism from a former Cowboys player. These player-response reaction clips are a staple format that drives a lot of engagement on the channel.
"Backed by the data" is the channel's core brand promise — that its Cowboys takes are grounded in actual statistics and analytics, not just fan passion or gut feelings. It's baked into both the YouTube and Instagram bios, positioning Attack on Cowboys as the channel that wins the argument with numbers.
Attack on Cowboys is primarily based on YouTube, where its audience and content output are largest, with a secondary presence on Instagram. The channel also maintains its own standalone site at attackoncowboys.com as part of the broader Attack! on Media Network LLC setup.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@attackoncowboys · YouTube
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