Thailand
Asiagourmetstory is a Bangkok-based food content creator whose bilingual positioning sets them apart in Thailand's crowded food media space.
Total Followers +3.6%
361K
Across Instagram, TikTok
Primary Platform
YouTube
164K followers · 46% of audience
Engagement
4.2%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $3.3K–$8.2K / IG post
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +2K +1.4% | +6K +3.2% | +0 +0.0% | +9K |
| Last 30 days | +2K +1.4% | +11K +5.5% | +0 +0.0% | +13K |
| Last 90 days | +10K +6.3% | +18K +9.4% | +0 +0.0% | +29K |
| Last 365 days | +10K +6.3% | +18K +9.4% | +0 +0.0% | +29K |
Daily follower snapshots from CreatorDB's longitudinal index.
Asiagourmetstory is a Bangkok-based food content creator whose bilingual positioning sets them apart in Thailand's crowded food media space. Their platform bio — written in Japanese and reading 「食から感じる、タイの魅力」, or "Experience Thailand Through Food" — signals a creator with strong ties to Japanese-speaking culture documenting Thai cuisine for a cross-cultural audience. Despite that Japanese-language framing, the bulk of their content is delivered in Thai, and their following is overwhelmingly domestic, suggesting a creator who has successfully bridged two food cultures while building a loyal local base. Operating primarily across Instagram and TikTok from Bangkok, they produce episodic food-exploration content — episode numbers visible in post titles indicate a serialized, return-viewer format — covering everything from Isaan regional dishes to Japanese restaurant outposts in provincial Thai cities.
Their engagement rates run well above category medians on both platforms, with TikTok performance particularly strong, pointing to an audience that actively participates rather than passively scrolls. The hashtag palette skews toward relatable, after-work discovery content rather than fine-dining criticism, which positions Asiagourmetstory as a trusted peer recommender rather than an authority gatekeeper — a distinction that tends to drive higher conversion for restaurant and food-brand partners. The audience skews male and concentrates in the 18–34 bracket, a demographic attractive to quick-service, casual dining, and beverage brands operating in the Thai market. With consistent upload cadence and compounding growth on TikTok, the channel is well-positioned to expand its brand partnership roster among food, lifestyle, and tourism categories targeting urban Thai consumers.
Asiagourmetstory reaches an audience concentrated in Thailand primarily through YouTube, and is best activated via Instagram Reels and Stories, TikTok branded content. As a food creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 4.2%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of Instagram Reels and Stories and TikTok branded content lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows food content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Thailand-focused brands in food and related categories, Asiagourmetstory offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Asiagourmetstory's tier (Mid, 361K combined followers, Thailand). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Asia Gourmet Story's bios on both TikTok and Instagram are written entirely in Japanese — "食から感じる、タイの魅力" means "Experience Thailand's charm through food." The channel is based in Bangkok, giving it a distinctive cross-cultural identity that bridges Japanese-speaking audiences and Thailand's local food scene.
The channel's profile bios are in Japanese, indicating a core Japanese-speaking audience, but captions and hashtags appear frequently in Thai. This bilingual approach makes Asia Gourmet Story a rare connector between Japanese food enthusiasts and Thai dining culture.
ตะลุยกินกรุงเทพ translates roughly to "Bangkok eating spree" or "Bangkok food rampage," and it's one of Asia Gourmet Story's signature recurring themes. Posts under this hashtag follow the creator hunting down notable restaurants and street food spots across Bangkok, building an ongoing guide to the city's best bites.
Yes — the hashtag อาหารอีสาน (Isaan food) appears regularly in Asia Gourmet Story's content, meaning the channel goes beyond Bangkok to spotlight the bold, herb-heavy food tradition of northeastern Thailand. Covering regional cuisine like papaya salad and grilled Isaan-style meats sets the channel apart from accounts that stick only to city dining.
The hashtag ชีวิตหลังเลิกงาน — literally "life after work" — is a recurring theme in Asia Gourmet Story's posts, pointing to a focus on evening and late-night dining spots. This angle resonates strongly with Bangkok's working population who discover restaurants during after-office hours, fitting the channel's word-of-mouth, community-sharing tone.
Yes — the hashtag อาหารญี่ปุ่นโคราช (Japanese food in Korat/Nakhon Ratchasima) appears in their content, showing the channel covers Japanese cuisine served in Thai provincial cities, not just Bangkok. This cross-cultural angle — a Japanese-language creator reviewing Japanese food inside Thailand — adds a distinctive layer to the channel's restaurant coverage.
A recent caption on the channel references "Vol.120," indicating the episodic restaurant series has surpassed at least 120 numbered installments. That volume points to several years of consistent content creation, giving new viewers a deep archive of Thailand dining recommendations to browse.
#fivestar24hr is a hashtag that appears across Asia Gourmet Story's posts, suggesting a themed series around top-rated food spots that stay open around the clock. Around-the-clock dining is a defining part of Bangkok food culture, and the creator uses the tag to highlight restaurants worth visiting at any hour of the day or night.
Asia Gourmet Story is active on Instagram, TikTok, and YouTube, with YouTube listed as their primary platform for longer-form food content. Their TikTok has shown particularly strong recent growth and high engagement, while Instagram sees consistent daily uploads catering to their Bangkok-focused food audience.
Asia Gourmet Story lists a LINE account (@ags_bkk) in their bios as the direct channel for work inquiries — LINE is the dominant business messaging platform in Thailand and the standard first contact for Thai-based creator partnerships. As a mid-tier food creator in Bangkok with engagement running well above the category average, the channel takes on collaborations across Instagram Reels, TikTok videos, and Instagram Stories.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@asiagourmetstory · YouTube
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