Mexico
AriGameplays is the online persona of Ariadna Juárez, a Mexican creator whose career began in the Latin American gaming community with Minecraft and sandbox gameplay videos before expanding into variety entertainment.
Total Followers +0.2%
39.9M
Across Instagram, YouTube, TikTok
Primary Platform
10.7M followers · 27% of audience
Engagement
4.4%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $107K–$236K / IG post
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | -1072 -0.0% | +0 +0.0% | +0 +0.0% | -1072 |
| Last 30 days | +81K +0.8% | +10K +0.3% | +0 +0.0% | +92K |
| Last 90 days | -16078 -0.1% | +0 +0.0% | -97890 -0.4% | -113968 |
| Last 365 days | -16078 -0.1% | +0 +0.0% | -97890 -0.4% | -113968 |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Epic Games (Fortnite) Gaming | Long-term partnership | TikTok | Long-term | — |
| Bungie (Destiny 2) Gaming | Channel sponsor | YouTube | Long-term | — |
| Ubisoft (Just Dance) Gaming | Sponsored content | Long-term | — | |
| Revolut Fintech | Sponsored content | TikTok | 2025–2026 | — |
| Maybelline Beauty | Sponsored content | 2025–2026 | — | |
| MTV Latin America Media / Entertainment | Long-term partnership | Long-term | — |
AriGameplays is the online persona of Ariadna Juárez, a Mexican creator whose career began in the Latin American gaming community with Minecraft and sandbox gameplay videos before expanding into variety entertainment. Managed by Randy, a leading Mexican digital talent agency, she built her early following on YouTube through a casual, personality-driven style—comedy, multiplayer titles, and trending games like Among Us and Fortnite anchored her breakout years. Her platform mix has since shifted decisively toward TikTok and Instagram, where short-form and lifestyle content have grown her combined reach to nearly 40 million followers across platforms.
Her audience concentrates in the 18–34 bracket, with a core Mexican base and a notable footprint in Germany—an uncommon geographic spread for a Spanish-language creator, likely attributable to gaming culture crossing language lines. Brand partnerships map her evolution clearly: Epic Games and Bungie deals reinforce gaming credibility, while Maybelline beauty integrations and Revolut fintech campaigns signal a sustained pivot toward mainstream lifestyle. Recognition at the MTV MIAW awards adds cultural legitimacy beyond gaming circles, positioning her as a versatile bridge between the Latinx gaming demographic and the growing range of consumer brands actively targeting that cohort.
AriGameplays reaches an audience concentrated in Mexico primarily through Instagram, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward Gaming, Fintech, Beauty, a clear signal of fit for brands in those categories. Demonstrated partners include Epic Games (Fortnite) and Bungie (Destiny 2). Engagement on Instagram runs around 4.4%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows gaming content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Mexico-focused brands in Gaming and related categories, AriGameplays offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at AriGameplays's tier (Mega, 39.9M combined followers, Mexico). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
AriGameplays' real name is Ariadna Juárez. She built her online identity under the handle AriGameplays to reflect her gaming roots, but has since grown into a broader entertainment creator covering lifestyle, beauty, and comedy content alongside her gameplay videos.
The hashtag #bodasebari — combining 'boda' (Spanish for wedding) with a blend of 'Seba' and 'Ari' — marked AriGameplays' wedding celebration. The event became a trending moment among her fanbase, who followed along using the shared hashtag across her platforms.
Yes, AriGameplays holds an official Epic Games creator partnership, confirmed by the #epicpartner tag on her sponsored Fortnite content. She also participated in the Fortnite Isla Magistral event (#fnislamagistral), a Spanish-language Fortnite activation that brought together major Latin American creators.
Yes, AriGameplays is part of Bungie's official creator program, as indicated by the #bungiecreator tag on her content. The Bungie Creator program works with influencers to promote Destiny 2 and other Bungie titles to gaming audiences, and AriGameplays' massive gaming fanbase across TikTok and YouTube makes her a natural fit.
AriGameplays has worked with a notable range of brands including Epic Games (Fortnite), Bungie (Destiny 2), Ubisoft (Just Dance), Maybelline Mexico, and Revolut. Her audience spans both gaming and lifestyle demographics, which makes her attractive to sponsors across both of those verticals.
AriGameplays has been recognized at the MTV MIAW awards — a Latin American digital culture ceremony — in the 'La Gamer' category, as reflected by the hashtags #mtvlagamerari and #premiosmtvmiaw in her content. MTV MIAW regularly spotlights top Latin creators, and her presence in that category underscores her standing as one of Mexico's leading gaming personalities.
AriGameplays is best known for playing Fortnite, Minecraft, Roblox, and Among Us, with Just Dance also appearing regularly through her Ubisoft partnership. She leans toward variety and casual gaming rather than a single competitive title, which broadens her appeal well beyond core gaming audiences into general entertainment.
AriGameplays promotes @aria_bela directly in her main Instagram bio alongside a strawberry emoji, pointing followers to it as a companion account. It appears to serve as a more personal or lifestyle-oriented space, separate from the gaming and entertainment content on her primary profile.
AriGameplays is managed through Randy (randy.com.mx), a Mexican digital talent and marketing agency, with her business email listed as ari@randy.com.mx in both her YouTube and Instagram bios. Randy represents prominent Latin American digital creators and handles brand partnership negotiations on her behalf.
AriGameplays has a combined following of nearly 40 million across Instagram, TikTok, and YouTube, placing her firmly in the Mega influencer tier. TikTok is actually her largest individual platform — with well over 25 million followers there alone — though Instagram serves as her primary content hub.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
If you'd like to update, correct, or remove this profile, get in touch and we'll handle it within 5 business days. We don't publish private data — every stat shown comes from your public platform profiles.
@arigameplays · Instagram
+0 new followers
Preparing fresh data…
This usually takes 15–25 seconds.