United Kingdom
Anlatanadamlar is a creator with a presence on Instagram (325,498 followers), YouTube (718,000 followers), TikTok (60,900 followers), based in United Kingdom.
Total Followers +0.2%
1.1M
Across Instagram, YouTube, TikTok
Primary Platform
325K followers · 29% of audience
Engagement
2.4%
vs. 1.5% category median
Sponsorship Tier
Macro
Est. $4.9K–$11K / IG post
The duo appeared on established Turkish automotive outlet OTOPARK.com's YouTube channel to push the 2026 Toyota Hilux to its off-road limits, extending a broader Toyota Motor collaboration active since early 2026.
Doğacan Kara and Tuğberk Keçecioğlu highlighted on their newly active official site that they have been pursuing their automotive-engineering education mission for a decade, having founded the channel in 2016.
Doğacan Kara and Tuğberk Keçecioğlu were invited back to ODTÜ (Middle East Technical University) to appear at the official Motor Sports Day event on May 7, 2025.
The Turkish tech outlet published a road-trip interview in which Keçecioğlu discussed his work at chip-equipment giant ASML in the Netherlands and his ambitions to grow Anlatan Adamlar with his engineering expertise.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +2K +0.6% | +0 +0.0% | +0 +0.0% | +2K |
| Last 30 days | +1K +0.4% | +1K +0.1% | -104 -0.2% | +2K |
| Last 90 days | +4K +1.3% | +6K +0.8% | +0 +0.0% | +10K |
| Last 365 days | +4K +1.3% | +6K +0.8% | +0 +0.0% | +10K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| DDPAI Sponsorship | Sponsored content | YouTube | May 2026 | — |
| Abacus.AI Sponsorship | Sponsored content | YouTube | Apr 2026 | — |
| Toyota Motor Sponsorship | Sponsored content | YouTube | Mar 2026 | — |
| Investing.com Sponsorship | Sponsored content | YouTube | Mar 2026 | — |
| Micro Star International - MSI Sponsorship | Sponsored content | YouTube | Oct 2025 | — |
Anlatanadamlar is a creator with a presence on Instagram (325,498 followers), YouTube (718,000 followers), TikTok (60,900 followers), based in United Kingdom. Their content sits in the auto & engineering space. Their Instagram bio reads: "Anlatılacak çok şey var @dcnkr & @tugberkkececioglu İletişim: anlatanadamlar@gmail.com". The full audience and engagement breakdown is below.
Anlatanadamlar reaches an audience concentrated in United Kingdom primarily through Instagram, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. As an automotive creator they map naturally to brands targeting that space. Demonstrated partners include DDPAI and Abacus.AI. Engagement on Instagram runs around 2.4%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of long-form YouTube integrations and Instagram Reels and Stories lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows automotive content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For United Kingdom-focused brands in automotive and related categories, Anlatanadamlar offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Anlatanadamlar's tier (Macro, 1.1M combined followers, United Kingdom). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
"Anlatan Adamlar" translates roughly to The Explaining Men or "The Men Who Explain" in Turkish. The name reflects the channel's core mission: breaking down how engines, transmissions, and automotive technology actually work in a way anyone can follow.
The channel is run by Doğacan Kara (online handle @dcnkr) and Tuğberk Keçecioğlu (@tugberkkececioglu). Both appear on camera together and share the presenting and hands-on demonstration work across all platforms.
Both Doğacan and Tuğberk graduated from ODTÜ — Orta Doğu Teknik Üniversitesi, known internationally as Middle East Technical University. ODTÜ is widely considered one of Turkey's most prestigious engineering schools, and the pair frequently cite it as the foundation of their technical credibility.
Yes — both hold master's degrees in mechanical engineering from ODTÜ. That postgraduate background is central to the channel's identity; it's why they can credibly explain complex systems like hybrid drivetrains, turbochargers, and transmission geometry rather than just reviewing how cars feel to drive.
Yes — one of their signature hands-on experiments involved constructing a makeshift electric turbo using a leaf-blowing machine. This kind of DIY engineering demonstration — proving automotive principles through a real build rather than just animation — is a recurring and popular format on the channel.
They 3D-printed a physical model of an e-CVT (electronically controlled continuously variable transmission) to show followers exactly how the mechanism operates in real space. After filming, they gave the printed model away as a prize to one of their followers, making it a community moment as well as an educational one.
Goodwood appears consistently among the channel's most-used hashtags, and with the team based in the United Kingdom, attending the Goodwood Festival of Speed — one of the world's biggest automotive showcases — fits naturally into their content calendar. Coverage of high-performance vehicles and new automotive technology at events like Goodwood aligns directly with what the channel is known for.
Yes — Toyota Motor has sponsored content on the Anlatan Adamlar YouTube channel. Given the channel's deep focus on hybrid systems and fuel-efficiency engineering, a partnership with Toyota — a global leader in both — is a logical fit for both sides.
MSI — best known for gaming laptops and motherboards — sponsored an Anlatan Adamlar YouTube video in late 2025. The crossover makes sense because the channel's core audience is overwhelmingly young, male, and tech-oriented, overlapping naturally with the PC hardware enthusiast demographic that MSI targets.
The channel launched in 2016, making it one of the longer-running Turkish-language automotive education channels on YouTube. The team is registered in the United Kingdom, but their content is produced entirely in Turkish and the overwhelming majority of their audience is based in Turkey.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@anlatanadamlar · Instagram
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