Brazil
Anatex is a Brazil-based content creator and digital educator who has built a near-million-follower audience across Instagram and TikTok by positioning themselves as a practical guide to artificial intelligence for business professionals.
Total Followers +0.9%
970K
Across Instagram, TikTok
Primary Platform
717K followers · 74% of audience
Engagement
1.6%
vs. 1.5% category median
Sponsorship Tier
Mid
Est. $11K–$25K / IG post
| Window | TikTok | Combined | ||
|---|---|---|---|---|
| Last 7 days | +2K +0.3% | -76 -0.0% | +0 +0.0% | +2K |
| Last 30 days | +9K +1.3% | -379 -0.1% | +0 +0.0% | +9K |
| Last 90 days | +36K +5.0% | -885 -0.4% | +0 +0.0% | +35K |
| Last 365 days | +36K +5.0% | -885 -0.4% | +0 +0.0% | +35K |
Daily follower snapshots from CreatorDB's longitudinal index.
Anatex is a Brazil-based content creator and digital educator who has built a near-million-follower audience across Instagram and TikTok by positioning themselves as a practical guide to artificial intelligence for business professionals. Their content bridges two distinct registers: accessible AI tutorials — such as generating Disney Pixar-style imagery — and more substantive discussions about navigating AI's credibility and real-world application in professional settings. The channel's declared mission, helping professionals automate their businesses and convert expertise into scalable mentorship programs with AI assistance, gives it a clear editorial spine. Instagram is the active publishing hub, with consistent recent output, while TikTok has been largely dormant, suggesting a strategic consolidation around the longer-form, higher-engagement Instagram format.
Anatex reaches an audience concentrated in Brazil primarily through YouTube, and is best activated via Instagram Reels and Stories, TikTok branded content. As a tech creator they map naturally to brands targeting that space. With no brand deals logged yet, they read as an available, category-aligned partner for advertisers building early presence in the space. Engagement on YouTube runs around 1.2%, which points to an audience better suited to category-relevant, mid-funnel campaigns than to pure-reach buys. The channel's mix of Instagram Reels and Stories and TikTok branded content lets a sponsor choose between short awareness placements and longer, more detailed integrations. Because the audience follows tech content rather than arriving through untargeted reach, sponsorships that match the channel's subject matter tend to convert more efficiently than broad placements. A consistent, on-topic posting focus gives sponsors a predictable, brand-safe environment, lowering placement risk compared with broad, general-interest channels. Campaigns here are best measured on qualified engagement and consideration within the niche rather than on raw impression volume. For Brazil-focused brands in tech and related categories, Anatex offers a defined, creative-fit audience rather than broad, low-intent impressions.
Benchmark estimates for a creator at Anatex's tier (Mid, 970K combined followers, Brazil). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Anatex is a Brazilian AI educator who teaches professionals how to use artificial intelligence to automate their businesses and grow their income. Their content covers practical applications — from generating images with AI to building digital mentorship programs — aimed squarely at freelancers, consultants, and digital entrepreneurs.
Helping professionals turn their existing expertise into a structured mentorship business using AI is the core of Anatex's brand. Their TikTok bio explicitly describes this mission — guiding people to transformar seu conhecimento em mentoria (transform their knowledge into mentorship) with the help of AI tools.
Yes, ChatGPT prompts are a recurring focus across Anatex's content, with the hashtag #chatgptprompts appearing consistently in their posts. They frame prompt strategies as practical business tools — not just tech curiosities — specifically for professionals who want to automate client work or content creation.
Yes, Anatex published content walking viewers through how to create Disney Pixar-style characters using artificial intelligence. This type of visually striking content reflects their broader approach of making AI tools feel accessible and immediately useful, even for non-technical business owners.
Anatex specifically speaks to profissionais liberais — independent professionals such as coaches, therapists, consultants, and lawyers — alongside digital entrepreneurs. The consistent framing is that these people already have valuable expertise and need AI to package, automate, and scale it into a profitable offer.
Anatex has been largely inactive on TikTok for several months as of mid-2026, with no recent uploads. Their consistent activity is concentrated on Instagram and YouTube, which are the best platforms to follow their AI and business content.
Anatex regularly uses hashtags like #produtodigital (digital product) alongside their mentorship and AI automation content, signaling that digital products are part of what they teach and likely sell. This fits squarely with their stated mission of helping professionals monetize knowledge through AI-assisted systems.
Anatex uses the phrase to describe replacing or streamlining manual business tasks — things like client communication, content creation, and lead generation — with AI tools so professionals can work fewer hours while earning more. Their content consistently frames AI as a business operations upgrade, not just a creative novelty.
Anatex's audience is overwhelmingly Brazilian, with Portuguese-speaking professionals making up the vast majority of their followers. The largest age group is 25–34, and the audience skews slightly female — consistent with the coaches, consultants, and service-based entrepreneurs their content is built for.
Anatex lists YouTube as their primary platform, but their largest follower base and most consistent posting activity is on Instagram, where they publish regularly. YouTube houses their longer-form tutorials, while Instagram appears to drive most of their day-to-day community engagement.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@anatex · Instagram
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