France
Amixem is a creator with a presence on YouTube (9,430,000 followers), Instagram (3,458,804 followers), TikTok (881,900 followers), based in France.
Total Followers +0.5%
13.8M
Across YouTube, Instagram, TikTok
Primary Platform
YouTube
9.4M followers · 68% of audience
Engagement
4.6%
vs. 1.5% category median
Sponsorship Tier
Mega
Est. $42K–$97K / IG post
Two years after launching Starsmash as a delivery-only dark kitchen across 100+ French cities, Amixem opened his first brick-and-mortar location in Lyon's 2nd arrondissement (10 rue Palais Grillet), themed around the Star Citizen video game universe.
In episode #522 of the major French entrepreneurship podcast Génération Do It Yourself, Amixem shared that his channel employs 30 full-time staff and is investing heavily in a new production studio in Angers — all while deliberately avoiding Paris.
The channel crossed the 9M subscriber milestone with over 3.7 billion cumulative views and 1,140 videos published, cementing Amixem as one of France's top YouTubers.
| Window | YouTube | TikTok | Combined | |
|---|---|---|---|---|
| Last 7 days | +0 +0.0% | +3K +0.1% | +0 +0.0% | +3K |
| Last 30 days | +60K +0.6% | +11K +0.3% | +0 +0.0% | +71K |
| Last 90 days | +132K +1.4% | +20K +0.6% | +0 +0.0% | +152K |
| Last 365 days | +132K +1.4% | +20K +0.6% | +0 +0.0% | +152K |
Daily follower snapshots from CreatorDB's longitudinal index.
| Brand | Type | Platform | Date | Performance vs. baseline |
|---|---|---|---|---|
| Whatnot Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| NordVPN Sponsorship | Sponsored content | YouTube | Jul 2026 | — |
| youtube Sponsorship | Sponsored content | Jul 2026 | — | |
| MyHeritage Sponsorship | Sponsored content | YouTube | Jun 2026 | — |
| Revolut Sponsorship | Sponsored content | YouTube | Jun 2026 | — |
| Space Fox Shop E-commerce / Accessories | Founder / owned brand | Long-term | — | |
| Star Smash Burger Food & Beverage / Restaurant | Founder / owned brand | Long-term | — | |
| NIKKE: Goddess of Victory Gaming / Mobile | Sponsored content | YouTube | 2024–2025 | — |
| Watcher of Realms Gaming / Mobile | Sponsored content | YouTube | 2024–2025 | — |
| Air Up Health & Wellness / Hydration | Sponsored content | YouTube | 2024–2025 | — |
Amixem is a creator with a presence on YouTube (9,430,000 followers), Instagram (3,458,804 followers), TikTok (881,900 followers), based in France. Their content sits in the comedy & entertainment space. Their YouTube bio reads: "Voyages, Expériences, Découvertes, Humour (des fois), LeBonCoin (Souvent), Amazon (Souvent aussi) et plein d'autres vidéos qui rendent ma chaîne tellement indescriptible que du coup j'arrive pas à finir cette phrase. MAIL PRO / BUSINESS IN". The full audience and engagement breakdown is below.
Amixem reaches an audience concentrated in France primarily through YouTube, and is best activated via long-form YouTube integrations, Instagram Reels and Stories, TikTok branded content. Their sponsorship history skews toward E-commerce / Accessories, Food & Beverage / Restaurant, Gaming / Mobile, a clear signal of fit for brands in those categories. Demonstrated partners include Whatnot and NordVPN. Engagement on YouTube runs around 4.6%, pointing to an audience suited to category-relevant, mid-funnel brand campaigns rather than pure-reach buys.
Benchmark estimates for a creator at Amixem's tier (Mega, 13.8M combined followers, France). Pulled from CreatorDB's category benchmarks.
The CreatorDB Agency runs end-to-end influencer campaigns globally — shortlisting, outreach, contracting, and performance reporting. Talk to our team about building a campaign around creators in this niche.
Yes, Amixem is the co-founder of Star Smash Burger, a burger restaurant brand he actively promotes in his Instagram bio. It's one of two businesses he runs alongside his creator career, making him unusual among French YouTubers for having a physical food business.
Space Fox Shop is Amixem's own brand that sells meteorite bracelets. He founded it and links it directly from his Instagram bio, making it one of his most distinctive entrepreneurial projects — not many creators can say they sell actual space rock jewelry.
LeBonCoin — France's biggest classified ads platform, similar to Craigslist — is one of Amixem's signature content formats. He regularly buys strange or unexpected listings and films the results, and the format has become so central to his channel that he name-drops it directly in his own YouTube bio.
In his recurring "Testing Advertising Claims" series, Amixem rigorously checks whether products actually deliver on what their marketing promises. The format blends consumer skepticism with hands-on humor and is one of his most consistent long-running series on YouTube.
Natoo is one of the most prominent French-language female YouTubers, known for her comedy content. She and Amixem co-host his "Judging 50 Imitators" series, where they review fan impersonations of Amixem — the recurring collab has made them one of the most recognizable on-screen pairs in French YouTube.
Amixem is listed as the official parrain (patron) of Enfants du Désert, a charity supporting children in desert regions — likely tied to Morocco, given the Moroccan flag he features in his Instagram bio alongside the association. It represents a personal philanthropic commitment he publicizes beyond his regular content.
Yes, Amixem filmed a full 24-hour experience living aboard a luxury yacht, which also featured a hide-and-seek challenge in that setting. The video is part of a multi-episode series, reflecting his broader pattern of high-production immersive experience content.
Amixem's "Extreme TikTok Experiments" series recreates and stress-tests viral challenges and pseudo-scientific trends that originate on TikTok. It fits neatly into his wider experimentation universe, which also covers Amazon product claims and advertising promises.
Confirmed recent partners on Amixem's channels include NordVPN, MyHeritage, Revolut, and Whatnot. His brand mix spans cybersecurity, fintech, genealogy, and collectibles — all handled through Spoutnik Agency, which is listed publicly in his YouTube bio for business inquiries.
Yes — the overwhelming majority of Amixem's audience is based in France, making him one of the largest French-language creators on YouTube by subscriber count. Belgium and French-speaking Canada account for a smaller but meaningful share, reflecting his reach across the wider Francophone world.
Stats (followers, engagement, audience demographics, growth) are pulled live from the CreatorDB API covering YouTube, Instagram and TikTok. Bio and FAQ content is AI-assisted; news items are sourced from cited public press at generation time. Read the full methodology →
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@amixem · YouTube
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